Public News Service Ignite PresentationPresentation Transcript
Matt Hemmendinger – Digital Development Amber Wilson - Community Outreach
Public News Service
Now: A localized public interest news provider.
The Future: Host to Media Consortium content across all platforms, available to all media outlets.
One sided conversations
Idaho 1996 – the news put out by the media was decidedly one-sided
? ? ?
Bringing Equality to the Voices
Lark Corbeil, former Reuters journalist had a vision
The Public News Service Begins
Reaching an audience of 24 million a week , Public News Service is the “ most widely used independent news service you’ve never heard of.” ~ AlterNet
More than 8,000 outlets are regularly using our stories
We reach a combined weekly national audience of 24 million
One-third of our content is picked up by national networks
Who Airs Our Stories
Native News Network
Reaching Audiences Where They Live
The Life of A Story
Step-by-step Check List Reporters produce the story Reporters upload stories to our web database Editors proof copy RSS editors ready the story for distribution Stories are distributed to media outlets via email News editors log-in to our database to access stories Tracking reports are generated and distributed to members
Production of the Stories Thaw with her gentle persuasion is more powerful than Thor with his hammer. The one melts, the other breaks into pieces. ~ Henry David Thoreau
Broadcaster Version Utah News Connection July 27, 2011