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Crowdsourcing  can deliver amazing results Example Results DesignCrowd The Crowdsourcing Process 1. Open Call 2. Response ...
5 tips  for small business crowdsourcing <ul><li>Choose the right task </li></ul><ul><li>Use an established platform </li>...
1. Choose the right task Opinions Design Photography Programming Bookkeeping / accounting Legal advice Customer service Bu...
2. Use an established platform <ul><li>“…  the ideal number of contributors is 5,000” </li></ul>Dwayne Spradlin  CEO of  I...
3. Do not scrimp and scrape Crowdsourcing vs Outsourcing Outsourcing Crowdsourcing # of suppliers 1 2 to 1000+ Competing o...
4. Give feedback
5. Get help with the decision
Summary  of DesignCrowd’s 5 tips on crowdsourcing for businesses <ul><li>Choose the right task  that requires creativity a...
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Alec Lynch - Designcrowd.com - Getting results from Crowdsourcing

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Alec Lynch of Designcrowd.com gives his presentation at Getting results from Crowdsourcing, 31 May 2010

Published in: Business, Economy & Finance
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Transcript of "Alec Lynch - Designcrowd.com - Getting results from Crowdsourcing"

  1. 1. Crowdsourcing can deliver amazing results Example Results DesignCrowd The Crowdsourcing Process 1. Open Call 2. Response 3. Decision
  2. 2. 5 tips for small business crowdsourcing <ul><li>Choose the right task </li></ul><ul><li>Use an established platform </li></ul><ul><li>Do not scrimp and scrape </li></ul><ul><li>Give feedback </li></ul><ul><li>Get help with the decision </li></ul>
  3. 3. 1. Choose the right task Opinions Design Photography Programming Bookkeeping / accounting Legal advice Customer service Business card printing Cleaning Ideation Small tasks Do crowdsource Do not crowdsource
  4. 4. 2. Use an established platform <ul><li>“… the ideal number of contributors is 5,000” </li></ul>Dwayne Spradlin CEO of InnoCentive Source: Jeff Howe
  5. 5. 3. Do not scrimp and scrape Crowdsourcing vs Outsourcing Outsourcing Crowdsourcing # of suppliers 1 2 to 1000+ Competing on: Cost Quality Best industries: <ul><li>Repetitive tasks (call centres) </li></ul><ul><li>Expensive / complex tasks (legal advice) </li></ul><ul><li>Physical tasks (business card printing) </li></ul><ul><li>Creative tasks (photography, graphic design, programming) </li></ul><ul><li>Innovative tasks </li></ul>Goal <ul><li>Cutting costs </li></ul><ul><li>Using expertise you can’t afford to have in-house </li></ul><ul><li>Harnessing multiple brains </li></ul><ul><li>Getting the best idea possible </li></ul>
  6. 6. 4. Give feedback
  7. 7. 5. Get help with the decision
  8. 8. Summary of DesignCrowd’s 5 tips on crowdsourcing for businesses <ul><li>Choose the right task that requires creativity and is bite sized </li></ul><ul><li>Use an established platform with at least 5,000 suppliers </li></ul><ul><li>Do not scrimp and scrape crowdsourcing is not about cost cutting </li></ul><ul><li>Give feedback and triple the ideas your receive </li></ul><ul><li>Get help with the decision to ensure the best result </li></ul>
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