STRATEGY•	      Intuitive: understanding the objective•	      Imaginative: come up with great ideas•	      Integrated: mak...
LOGO DESIGN
a collection of logos designed by THE FORMULA
a collection of logos designed by THE FORMULA
a collection of logos designed by THE FORMULA
a collection of logos designed by THE FORMULA
a collection of logos designed by THE FORMULA
CORPORATE IDENTITY
corporate branding designed by THE FORMULA
corporate branding designed by THE FORMULA
corporate branding designed by THE FORMULA
corporate branding designed by THE FORMULA
WEBSITE DESIGN
WWW.REDSANDSGOLF.CO.ZAa collection of websites designed by THE FORMULA
WWW.VODACOMGS.CO.ZAa collection of websites designed by THE FORMULA
WWW.AIMS-INTERNATIONAL.COMa collection of websites designed by THE FORMULA
WWW.BOMAX.COMa collection of websites designed by THE FORMULA
WWW.FALSEBAYCOLLEGE.CO.ZAa collection of websites designed by THE FORMULA
WWW.ISMJ.COMa collection of websites designed by THE FORMULA
WWW.MSEQUIPMENT.CO.ZAa collection of websites designed by THE FORMULA
WWW.RATANGA.CO.ZAa collection of websites designed by THE FORMULA
WWW.TARLEYS.CO.ZAa collection of websites designed by THE FORMULA
WWW.TYTEC.CO.ZAa collection of websites designed by THE FORMULA
WWW.AMBUTEK.CO.ZAa collection of websites designed by THE FORMULA
WWW.MAKEUPAGENDA.CO.ZAa collection of websites designed by THE FORMULA
WWW.WATERKLOOFWINES.CO.ZAa collection of websites designed by THE FORMULA
EMAIL CAMPAIGNS
LG LIFE TASTES GOODa collection of email campaigns designed by THE FORMULA
ATLANTIC GOLF BEACH ESTATEa collection of email campaigns designed by THE FORMULA
CENTURY CITY CLUBa collection of email campaigns designed by THE FORMULA
THE LODGE AT ATLANTIC BEACHa collection of email campaigns designed by THE FORMULA
WIKIDEALSa collection of email campaigns designed by THE FORMULA
E-COMMERCE WEBSITES
WWW.ITACTICAL-STORE.COMe-commerce websites designed by THE FORMULA
WWW.HEARABILITY.CO.ZAe-commerce websites designed by THE FORMULA
WWW.EIGHTLIMBZ.CO.ZAe-commerce websites designed by THE FORMULA
MOBI SITES
WWW.RATANGA.CO.ZA      WWW.FALSEBAYCOLLEGE.CO.ZAa collection of mobi sites designed by THE FORMULA
SOCIAL MEDIA
HOMECHOICEfacebook landing pages designed by THE FORMULA
METROPOLITAN GRADUATE RECRUITMENTfacebook landing pages designed by THE FORMULA
AFRICA’S TIP PROPERTIESfacebook landing pages designed by THE FORMULA
LG LIFE TASTES GOODfacebook landing pages designed by THE FORMULA
EIGHTLIMBZtwitter landing pages designed by THE FORMULA
AFRICA’S TIP PROPERTIEStwitter landing pages designed by THE FORMULA
BLOG DESIGN
NEDBANK BLOG CHARACTERSblogs designed by THE FORMULA
NEDBANKblogs designed by THE FORMULA
DIMENSION DATAblogs designed by THE FORMULA
THE FORMULA
THE FORMULAblogs designed by THE FORMULA
The Formula Portfolio
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The Formula Portfolio

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The FORMULA (Est. 1995) is a full service Online & Traditional (below the line and through the line) Agency bringing all your marketing needs together from conceptualisation, strategy and execution of campaigns, digital solutions, interactive Web & Mobi sites, eCommerce, SEO, content managed web solutions, CRM, to DTP, Direct Marketing, Brochures and Branding by providing holistic solutions that are based on an initial feasibility consultation, in which we determine what marketing activities will be best for your business, followed by the development of targeted, creative and impactful marketing tools. In addition, we have the capacity and expertise to implement and manage your marketing activities from single marketing campaigns to a full scale service as your strategic marketing partner.
At The FORMULA we pride ourselves on providing personalised attention and a customised, individualised solution that is specifically targeted to achieving the goals that our clients are striving for. Our thorough service model ensures that we are able to deliver marketing solutions and services that are cost efficient and are designed to achieve a favorable return on investment (ROI).
Our team can be described as a ‘Community of Specialists’ dedicated to providing clients with a memorable service that is based on service excellence and our ability to work in partnership with our clients to help them achieve success. The primary objective is to assist our clients optimise acquisition and retention levels by creating an environment that their customers and prospective clients want to return to.

Thank you for considering The FORMULA for this opportunity. We are delighted about the possibility of participating in this initiative with you.

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The Formula Portfolio

  1. 1. STRATEGY• Intuitive: understanding the objective• Imaginative: come up with great ideas• Integrated: making sure all elements of the marketing mix fit “snuggly” into the strategy and are incased by an engaging CRMDESIGN• Intuitive: lead the customer on a user centric journey• Imaginative: capture their imagination• Integrated: provide integration and collaboration between the platforms they useCAMPAIGN PHILOSOPHY• Intuitive: understand the audience• Imaginative: provide experiential platforms for engagement• Integrated: build all elements around a CRM …providing the user with a unique experience via multiple engaged touch points on their preferred platforms. An experience that’s worth returning to.
  2. 2. LOGO DESIGN
  3. 3. a collection of logos designed by THE FORMULA
  4. 4. a collection of logos designed by THE FORMULA
  5. 5. a collection of logos designed by THE FORMULA
  6. 6. a collection of logos designed by THE FORMULA
  7. 7. a collection of logos designed by THE FORMULA
  8. 8. CORPORATE IDENTITY
  9. 9. corporate branding designed by THE FORMULA
  10. 10. corporate branding designed by THE FORMULA
  11. 11. corporate branding designed by THE FORMULA
  12. 12. corporate branding designed by THE FORMULA
  13. 13. WEBSITE DESIGN
  14. 14. WWW.REDSANDSGOLF.CO.ZAa collection of websites designed by THE FORMULA
  15. 15. WWW.VODACOMGS.CO.ZAa collection of websites designed by THE FORMULA
  16. 16. WWW.AIMS-INTERNATIONAL.COMa collection of websites designed by THE FORMULA
  17. 17. WWW.BOMAX.COMa collection of websites designed by THE FORMULA
  18. 18. WWW.FALSEBAYCOLLEGE.CO.ZAa collection of websites designed by THE FORMULA
  19. 19. WWW.ISMJ.COMa collection of websites designed by THE FORMULA
  20. 20. WWW.MSEQUIPMENT.CO.ZAa collection of websites designed by THE FORMULA
  21. 21. WWW.RATANGA.CO.ZAa collection of websites designed by THE FORMULA
  22. 22. WWW.TARLEYS.CO.ZAa collection of websites designed by THE FORMULA
  23. 23. WWW.TYTEC.CO.ZAa collection of websites designed by THE FORMULA
  24. 24. WWW.AMBUTEK.CO.ZAa collection of websites designed by THE FORMULA
  25. 25. WWW.MAKEUPAGENDA.CO.ZAa collection of websites designed by THE FORMULA
  26. 26. WWW.WATERKLOOFWINES.CO.ZAa collection of websites designed by THE FORMULA
  27. 27. EMAIL CAMPAIGNS
  28. 28. LG LIFE TASTES GOODa collection of email campaigns designed by THE FORMULA
  29. 29. ATLANTIC GOLF BEACH ESTATEa collection of email campaigns designed by THE FORMULA
  30. 30. CENTURY CITY CLUBa collection of email campaigns designed by THE FORMULA
  31. 31. THE LODGE AT ATLANTIC BEACHa collection of email campaigns designed by THE FORMULA
  32. 32. WIKIDEALSa collection of email campaigns designed by THE FORMULA
  33. 33. E-COMMERCE WEBSITES
  34. 34. WWW.ITACTICAL-STORE.COMe-commerce websites designed by THE FORMULA
  35. 35. WWW.HEARABILITY.CO.ZAe-commerce websites designed by THE FORMULA
  36. 36. WWW.EIGHTLIMBZ.CO.ZAe-commerce websites designed by THE FORMULA
  37. 37. MOBI SITES
  38. 38. WWW.RATANGA.CO.ZA WWW.FALSEBAYCOLLEGE.CO.ZAa collection of mobi sites designed by THE FORMULA
  39. 39. SOCIAL MEDIA
  40. 40. HOMECHOICEfacebook landing pages designed by THE FORMULA
  41. 41. METROPOLITAN GRADUATE RECRUITMENTfacebook landing pages designed by THE FORMULA
  42. 42. AFRICA’S TIP PROPERTIESfacebook landing pages designed by THE FORMULA
  43. 43. LG LIFE TASTES GOODfacebook landing pages designed by THE FORMULA
  44. 44. EIGHTLIMBZtwitter landing pages designed by THE FORMULA
  45. 45. AFRICA’S TIP PROPERTIEStwitter landing pages designed by THE FORMULA
  46. 46. BLOG DESIGN
  47. 47. NEDBANK BLOG CHARACTERSblogs designed by THE FORMULA
  48. 48. NEDBANKblogs designed by THE FORMULA
  49. 49. DIMENSION DATAblogs designed by THE FORMULA
  50. 50. THE FORMULA
  51. 51. THE FORMULAblogs designed by THE FORMULA
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