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ICEW 2013 Rob Collins - Mind and Mood: how to keep the customers coming back for more
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ICEW 2013 Rob Collins - Mind and Mood: how to keep the customers coming back for more

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Tsogo Sun is one of SA’s premiere Hospitality, Gaming and Entertainment companies. Find out how using the senses and structuring one’s business generates repeat visits and keeps the guests …

Tsogo Sun is one of SA’s premiere Hospitality, Gaming and Entertainment companies. Find out how using the senses and structuring one’s business generates repeat visits and keeps the guests entertained.

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  • 1. MIND AND MOOD HOW TO KEEP THE CUSTOMER COMING BACK FOR MORE Copyright Tsogo Sun 2013
  • 2. MIND AND MOOD HOW TO KEEP THE CUSTOMERS COMING BACK FOR MORE Copyright Tsogo Sun 2013
  • 3. Industry Challenges Commoditised Gaming Industry Same Old, same Old Product hadn’t evolved Lots of Similar Offerings Staleness Irrelevance Industry image Copyright Tsogo Sun 2013
  • 4. IMAGINE A WORLD WHERE MAGIC LIVES…… IN EVERY PERSON WHERE PASSION …….. HOLDS CENTRE STAGE WHERE IMAGINATION……. BECOMES REALITY “WHEN TIME STANDS STILL” WHERE YOU CAN DREAM……. DARE AND BE BOLD IMAGINE!!! Copyright Tsogo Sun 2013
  • 5. MIND AND MOOD HOW TO KEEP THE CUSTOMERS COMING BACK FOR MORE Copyright Tsogo Sun 2013
  • 6. SENSES Copyright Tsogo Sun 2013
  • 7. MIND AND MOOD Content Copyright Tsogo Sun 2013
  • 8. MIND AND MOOD Content Copyright Tsogo Sun 2013
  • 9. MIND AND MOOD Environment Copyright Tsogo Sun 2013
  • 10. Copyright Tsogo Sun 2013
  • 11. MIND AND MOOD Skoobs Copyright Tsogo Sun 2013
  • 12. Copyright Tsogo Sun 2013
  • 13. Content
  • 14. 31-05-2012 32