The Dealmap - Bia/Kelsey: Deals3D Presentation

BIA/Kelsey: Deals 3D Conference July, 2011

National in-store deals From brand retailers, restaurant chains, & more Local daily deals From 350+ unique daily deal sources “ Store window” deals Posted by individual local businesses or consumers We organize and map many deal types into a uniform experience: Changing the way people shop locally Helping people find deals at local businesses as easily as they can at online stores 1 2 3 More than $10MM in savings each day

Changing the way people shop locally Helping people find deals at local businesses as easily as they can at online stores
In just 1 year, we grew to:
2MM+ cross-channel users
1MM+ mobile users
75MM+ monthly deal searches
85MM+ network reach
0 – 1 MM Users Faster Than Twitter

The leading platform for sourcing & distributing local deals

Inventory market share dominated by top sites Rule 80 / 20 Source: The Dealmap DealExchange, n = 350

80% = 20 Inventory Sources Inventory market share dominated by top sites Source: The Dealmap DealExchange, n = 350

6.25 Average inventory per source Average deal inventory per day is still modest Source: The Dealmap DealExchange, n = 350

1.29 Median inventory per source Half of sources only have 1-2 deals per day Source: The Dealmap DealExchange, n = 350

Few sources have cast a wide coverage net Source: The Dealmap, n = 410 “tracked” sources Percent of daily deal providers by number of markets covered

Opportunity for more verticals? Percent of deal sources by category Source: The Dealmap, n = 410 “tracked” sources

Inventory by city: a day in Chicago Long tail improves consumer choice dramatically Top 2 deal sources Aggregated sources Source: The Dealmap DealExchange,

Consumers are searching for a wide variety of deals Source: The Dealmap DealExchange, n = 450 Consumer deal searches

Shopping over-indexes on mobile Consumer deal searches, mobile Source: The Dealmap DealExchange, n = 450

Publishers & developers building more mobile apps Source: The Dealmap DealExchange Deal apps by channel

Fun fact: Source: The Dealmap, n= 410 “tracked” sources ? Nearly 5% of sites have animal-related names

http://blog.thedealmap.com	51222
http://couponguru.info	13
http://cc.bingj.com	4
http://us.mg1.mail.yahoo.com	1
http://66.163.168.225	1
http://www.slideshare.net	1
http://cache.baidu.com	1
http://couponcampaign.squarespace.com	1
http://translate.googleusercontent.com	1
http://feeds.feedburner.com	1
http://twitter.com	1

The Dealmap - Bia/Kelsey: Deals3D Presentation

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