Bartender: “Is your child
a boy or a girl?”
I’ve found a real, poorly-met need that a
reachable market faces.
I’ve figured out how to solve the problem in a
way they will keep using and pay for.
I’ve found ways to get them to tell their friends,
either intrinsically or through incentives.
The users and features fuel growth organically
I’ve found a sustainable, scalable business
with the right margins in a healthy ecosystem.
Companies that use data-driven
analytics instead of intuition
have 5%-6% higher productivity
and profits than competitors.
2011 MIT study of 179 large publicly traded firms
Brynjolfsson, Erik, Lorin Hitt, and Heekyung Kim. "Strength in Numbers: How Does Data-Driven
Decisionmaking Affect Firm Performance?." Available at SSRN 1819486 (2011).
Everything we are talking
about this week is about the
shift from scale to cycle time.
As a result of technology that
makes the first unit as good
as the millionth.
Removing barriers to entry
and many of our fundamental
THE DATA-DRIVEN ORGANIZATION