Training Advocacy 2


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  • Image from Viet et al Governments and civil society influence one another Targeted advocacy can enhance the signal and sanctions CSOs can give to the government which ultimately improve policies and outcomes.
  • Tai influence strategy combines research and advocacy The assessment identifies gaps. Advocacy urges for change to fill the gaps Advocacy can occur at any stage, but after the TAI assessment is complete, then evidence-based targeted advocacy can begin. The assessment is the foundation for an advocacy strategy Legal training is one possible
  • Objectives will be different in each country. Sample objectives could be to: Engage the government Raise awareness of access-related issues Influence policy-makers Collaborate with NGOs Educate the public about their rights and responsibilities\ Suggested Discussion: break into groups and brainstorm objectives, then put them in order of importance and discuss as a large group
  • These are samples of advocacy chosen by TAI partners: Capacity Building: Centro Ecuatoriano de Derecho Ambiental (CEDA) has worked with partners in Ecuador to train more than 1,000 civil servants (in both central and local governments), representatives of civil society, and academics. CEDA has worked with more than 68 capacity building workshops and 5 national forums. They have developed and published three training manuals (one for each access right), a civil society guide, and several brochures to help spread awareness of Principle 10 Legal Reform : The Thailand Environment Institute contributed to the drafting of a new Constitution, and worked with the King Prajadhipok Institute and the Union of Civil Society to draft key language that would encourage public participation in environmental matters. Government Outreach : TAI partners in Indonesia met with representatives from the government to work on the Right to Freedom of Information Law.
  • Continued…… Raising public awareness: The Access Initiative-Mexico (TAI-Mexico) has presented its findings at meetings with community groups to raise their awareness of new legislation and opportunities to participate. TAI-Mexico used the findings from the assessment to develop and publish a CD-ROM guide for participation by individuals, and communities. Additionally, they produced a short television presentation highlighting Mexico’s participation in the World Summit on Sustainable Development. Training professionals: In Hungary, the Environmental Management and Law Association (EMLA) has used the assessment to create a training program for judges. Media outreach : TAI Thailand, led by the Thailand Environment institute, published newspaper articles and held press meetings emphasizing the importance of Partnership for Principle 10 and the World Summit on Sustainable Development
  • This will vary from country to country. Sample audiences are: The general public Government policymakers (legislators, parliamentarians) Government officials (ministry employees, civil servants) Other NGOs Academics Professionals: lawyers, judges, teachers . Suggested Discussion: break into groups and brainstorm target audiences, then put them in order of importance and discuss as a large group
  • Advocacy occurs on many levels—and you should be mindful of this when designing your advocacy strategy and choosing your audience. Both levels are important for the implementation of principle 10 on the ground. Local level helps create demand for greater access The national level creates the conditions for greater access
  • There is a nearly infinite number of possible advocacy strategies. The global strategy is implemented through specific actions at national level. While all national teams generate indicators and contribute to the development of the methodology, they have specific national strategies on how to use the results of their research. Above are some examples of various specific national strategies of teams already engaged in TAI. Some national teams target the broad public and other NGOs, while others work closely with their governments. Many combine both strategies. Trainer gives examples from other countries. It is important that the examples are from different countries across the globe, not only regional once. This and other slides in this presentation should be used to show the relevance of sharing global experience. . Suggested Discussion: break into groups and brainstorm strategies, and type their answers onto the slide above (or use a flip chart).then put them in order of importance and discuss as a large group
  • This slide gives examples from other countries.  The trainer should present on strategies they know something about, and try to use examples from TAI partners around the globe. THAILAND: Team-industry working group Chile-Uganda: CSO-Gov-Business alliance for the implementation of Principle 10. Mexico-Joint CSO-Gov projects
  • All national teams produce databases and reports. These however can be used, adapted or segmented to serve specific national objectives and strategies. If your target audience is the general public  you might want to produce guides, articles for the press and others which can be used by the general public; will inform the general public of the importance of Principle 10 and where the country stands. On the other hand, if your primary audience is the government, your product might be different, showing areas of weakness where the government should act. Trainer gives examples from other countries. It is important that the examples are from different countries across the globe, not only regional once. This and other slides in this presentation should be used to show the relevance of sharing global experience.
  • The opportunities are on the right, challenges on the left. It is important to identify the challenges and strategic opportunities for engagement
  • For advocacy, create a TAI action plan. There are a lot of elements to a successful action plan including the above.
  • Training Advocacy 2

    1. 1. TAI Training Advocacy
    2. 2. AdvocacyAdvocacy
    3. 3. TAI Influence StrategyTAI Influence Strategy Research Advocacy ++
    4. 4. Three Steps to Advocacy 1. Identify your objectives 2. 3. Identify your audience Create a strategy
    5. 5. Step 1: Identifying ObjectivesStep 1: Identifying Objectives  Engage government  Raise awareness  Influence policymakers  Collaborate with NGOs  Educate the public
    6. 6. Sample ObjectivesSample Objectives
    7. 7. Sample ObjectivesSample Objectives
    8. 8. Step 2: Identify your AudienceStep 2: Identify your Audience The general public Policymakers Government officials Other NGOs Academics Professionals: lawyers, judges, teachers
    9. 9. Levels of AdvocacyLevels of Advocacy Local level capacity building National law and policy change
    10. 10. Step 3: Create a StrategyStep 3: Create a Strategy  Education programs  Lobby government  Engage the media
    11. 11. Strategies: Government DialogueStrategies: Government Dialogue CSO-Industry working group Creating Partnerships CSO-Government- Business groups CSO-Government projects NGO-Government lobbying of parliament
    12. 12. Strategies: TAI ProductsStrategies: TAI Products
    13. 13. Challenges and Opportunities Global FOI cascade Funding Communications Global good governance awareness Making change on the ground CSO capacity building Growing access movement Donor support for demand-side capacity building
    14. 14. Planning for AdvocacyPlanning for Advocacy Conduct stakeholder analysis Set priorities Identify opportunities Develop a communications strategy Build alliances Create policy intervention strategies Mobilize resources