Benefits of online community : Users and Organization - Presentation Transcript
Thakursahib.com
Sales@thakursahib.com
Benefits of online community : Users
and Organization.
The List is Huge. Following are some of the compiled benefits for the Individuals.
Information exchange Access to a wide variety of members, information, and
experiences with which to exchange
information Access to obscure or otherwise inaccessible information
Social support Opportunity to build and maintain social ties with people
already known offline or those met online
Opportunity to help and provide support to the group or
to the larger community
Opportunity to offer and receive emotional support in a
climate of trust, equality, and empathy
Opportunity to bond socially and generate social action
Social interaction
Opportunity to meet people and build friendships
Opportunity to be entertained
Flexible access to the community
Flexible time management
Spatial and temporal independence
Visibility beyond boundaries of local work or
geographical community
Permanent Profile The ability to think about and edit responses
The ability to store and retrieve messages
Access to research articles and hyperlinks within the
community related to the focus of the community
The ability to establish permanent social presence
through photographs, textual profiles, and archive
messages, and the ability to control with ease one’s level
of participation in the community
Thakursahib.com
Sales@thakursahib.com
Benefits of Online Communities to Organizations
Customer loyalty Opportunity to obtain feedback and information on
customer needs and requirements
Opportunity to improve customer service
Employee communication Better understanding of what others are doing in the
and trust organization
Increased levels of trust
Visibility and reputation Opportunity to improve reputation
Increased access to expert knowledge
Information exchange with highly credible sources
Productivity Increased quality of knowledge and advice
Increased idea creation and enhanced problem solving
Increased new business and product innovation
Time saving during information seeking and sharing
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