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.The taxi industry: A New Beginning
search application for transit
Did you know that shared is the "normal" mode of taxi   usage in most countries                          Kampala, Uganda
Madrid, Spain -   1930s
Minibus in
Crowded Jeepney in Downtown  Traffic, Manila, Philippines
Nairobi, Kenya
Matatu - South
And yet, sharing cabs is by nomeans only a developing world        phenomenon
As recently as the 1920s, it was the      norm in most countries
Did you know that the taxi industry is the only transport  sector in which customers stillregularly post-pay for their rid...
Post-Pay - that means, you ridefirst and then pay. Exposing the vehicle operators to credit risk.
Can you imagine an airline in which that was   normal practice?
$800 please
And speaking of airlines,   did you know that it costs more to travelper mile in a Hackney cab in London,  than it did fly...
And back
That it costs more to take a cab-ride 10 miles to a London airport               ......
...........than it does to fly to             Munich?
yes.Munich!
Why is that?
Could things be anydifferent in the taxi     business?
Could things be any better            ?
So, whats the   big      idea?
Getting strangers to share taxis on a    largescale
by pre-summoning their ride in a vehicle type of      their choosing
What are yousmoking?
Yet it has been done    and has been  proven to work
Yet it has been done    and has been  proven to work
Strangers used SMS to hail avehicle for a shared ride and      travelled together
Could we now have a taxi system thatadapts every hour to its customers?
Or even every minute?
That is flexible andresponsive to the demands     of its customers?
Offering a choice ofservice levels, prices  and ride qualities
A choice of different   vehicle types
Large capacity buses for peak times.
Cars for off peak
A choice of ambience
Choice of ride partner
Taxis for parents with   small children
suitable vehiclesfor the mobility impaired
Taxis for club meets
Taxis to help nurses get to work cheaply
Taxis for doctors
Taxis for co-workers
The potential applications are endless.
Eliminate thelanguage problem ofboth hailing a cab.....
and specifying a destination
Innovative, intuitive    new hailing    mechanisms
Branded taxi firms?
Buses could now operatealmost like taxis, picking uppeople from near their front
Or indeed taxis could be now be consideredto be buses, replacing functions undertaken     by previously scheduled services.
Like a schoolbus
With a certain group of peopleinside, like business travellers
Or activity partners         .
Or corporate outings
Businesses could get more custom.....
and customers could avoid   the hassle of trying to  arrange a designated          driver
or the hassle of a    conviction
Women could opt to  travel in women onlytaxis for safety purposes.
with a woman driver
And how about payment methods?
Could these be done any better?
Credit Cards?
TextMessages?
Vouchers?
How about
Huh ?
As in you pay a small feeupfront to be able to geta ride at a certain (lower)    price in the future
Like on a stock exchange
which is where suchderivatives found their first largescale uses.
Or even ona currencyexchange
And Forwards and    Futures?
Huh again?
Like buying your trips in advance
Like booking a hotel or airline
Or buying crops before they are even grown
Rate your driver
Rate your travel   partners
Rate your overall  experience
As when buying airline seats,know the final price of the tripbefore you get in - based on      your destination
And know when your vehicle is due to leave - because YOU           booked it
Compare providers
And if you cannot use your booked trip, sell it back.
And if you cannot use your booked trip, sell it back.    To the Exchange
Like a trader!
That - in a nutshell - is theTransit Exchange Concept
It finds travel partners for you, with similartransport needs, to lower the cost of travel
while keeping earnings up for the vehicle               operators.
Because we are all more connected than we                  know.
Thank you for  watching
What is oursecret sauce?
credit contagion
credit contagion        +social network mask
credit contagion        +social network mask        +  location aware    cellphones
credit contagion        +social network mask        +  location aware    cellphones        =     dynamic     matching
We are more closelycorrelated than we imagine
Based on certaindemographics factors, manyof us have similar itineraries
So often, there is someone wecould share a ride with. If only weknew they had the same need as                us
The key problem   has been  overcoming
The coincidence of      wants
So has thisworked anywhere     yet?
Isle of Wight, UK
July - December 2008
700 sharedtrips fulfilled
What makes a transit exchange     work where all other  approaches have failed?
What percentage   does theexchange take?
What percentage   does theexchange take?            25%
25%?
Isnt that a lot?
The "Math"100 cabs        8 trips / day            *
The "Math"100 cabs          8 trips / day            *             *      5 passengers / cab
The "Math"100 cabs          8 trips / day            *             *      5 passengers / cab              *       £10 / pa...
The "Math"100 cabs          8 trips / day            *             *      5 passengers / cab              *       £10 / pa...
Our uniqueapproach is holistic
We combine
operational concepts              brandingbackend algorithms     change the problem           space
What powers the  exchange?
Less traffic on theroad
Take people to and   from railway     stations
Work as a kind of "text and  ride" for light transit         systems
Taxis   a new beginning (te)
Taxis   a new beginning (te)
Taxis   a new beginning (te)
Taxis   a new beginning (te)
Taxis   a new beginning (te)
Taxis   a new beginning (te)
Taxis   a new beginning (te)
Taxis   a new beginning (te)
Taxis   a new beginning (te)
Taxis   a new beginning (te)
Taxis   a new beginning (te)
Taxis   a new beginning (te)
Taxis   a new beginning (te)
Taxis   a new beginning (te)
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Taxis a new beginning (te)

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Just why is the taxi business the way it is? What could be done better? How could it be done better? A Demand Responsive Transit Exchange will better connect supply and demand for any vehicle type that can be used to carry passengers in any city, town or village anywhere on earth.

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Transcript of "Taxis a new beginning (te)"

  1. 1. .The taxi industry: A New Beginning
  2. 2. search application for transit
  3. 3. Did you know that shared is the "normal" mode of taxi usage in most countries Kampala, Uganda
  4. 4. Madrid, Spain - 1930s
  5. 5. Minibus in
  6. 6. Crowded Jeepney in Downtown Traffic, Manila, Philippines
  7. 7. Nairobi, Kenya
  8. 8. Matatu - South
  9. 9. And yet, sharing cabs is by nomeans only a developing world phenomenon
  10. 10. As recently as the 1920s, it was the norm in most countries
  11. 11. Did you know that the taxi industry is the only transport sector in which customers stillregularly post-pay for their rides?
  12. 12. Post-Pay - that means, you ridefirst and then pay. Exposing the vehicle operators to credit risk.
  13. 13. Can you imagine an airline in which that was normal practice?
  14. 14. $800 please
  15. 15. And speaking of airlines, did you know that it costs more to travelper mile in a Hackney cab in London, than it did flying to New York on Concorde?
  16. 16. And back
  17. 17. That it costs more to take a cab-ride 10 miles to a London airport ......
  18. 18. ...........than it does to fly to Munich?
  19. 19. yes.Munich!
  20. 20. Why is that?
  21. 21. Could things be anydifferent in the taxi business?
  22. 22. Could things be any better ?
  23. 23. So, whats the big idea?
  24. 24. Getting strangers to share taxis on a largescale
  25. 25. by pre-summoning their ride in a vehicle type of their choosing
  26. 26. What are yousmoking?
  27. 27. Yet it has been done and has been proven to work
  28. 28. Yet it has been done and has been proven to work
  29. 29. Strangers used SMS to hail avehicle for a shared ride and travelled together
  30. 30. Could we now have a taxi system thatadapts every hour to its customers?
  31. 31. Or even every minute?
  32. 32. That is flexible andresponsive to the demands of its customers?
  33. 33. Offering a choice ofservice levels, prices and ride qualities
  34. 34. A choice of different vehicle types
  35. 35. Large capacity buses for peak times.
  36. 36. Cars for off peak
  37. 37. A choice of ambience
  38. 38. Choice of ride partner
  39. 39. Taxis for parents with small children
  40. 40. suitable vehiclesfor the mobility impaired
  41. 41. Taxis for club meets
  42. 42. Taxis to help nurses get to work cheaply
  43. 43. Taxis for doctors
  44. 44. Taxis for co-workers
  45. 45. The potential applications are endless.
  46. 46. Eliminate thelanguage problem ofboth hailing a cab.....
  47. 47. and specifying a destination
  48. 48. Innovative, intuitive new hailing mechanisms
  49. 49. Branded taxi firms?
  50. 50. Buses could now operatealmost like taxis, picking uppeople from near their front
  51. 51. Or indeed taxis could be now be consideredto be buses, replacing functions undertaken by previously scheduled services.
  52. 52. Like a schoolbus
  53. 53. With a certain group of peopleinside, like business travellers
  54. 54. Or activity partners .
  55. 55. Or corporate outings
  56. 56. Businesses could get more custom.....
  57. 57. and customers could avoid the hassle of trying to arrange a designated driver
  58. 58. or the hassle of a conviction
  59. 59. Women could opt to travel in women onlytaxis for safety purposes.
  60. 60. with a woman driver
  61. 61. And how about payment methods?
  62. 62. Could these be done any better?
  63. 63. Credit Cards?
  64. 64. TextMessages?
  65. 65. Vouchers?
  66. 66. How about
  67. 67. Huh ?
  68. 68. As in you pay a small feeupfront to be able to geta ride at a certain (lower) price in the future
  69. 69. Like on a stock exchange
  70. 70. which is where suchderivatives found their first largescale uses.
  71. 71. Or even ona currencyexchange
  72. 72. And Forwards and Futures?
  73. 73. Huh again?
  74. 74. Like buying your trips in advance
  75. 75. Like booking a hotel or airline
  76. 76. Or buying crops before they are even grown
  77. 77. Rate your driver
  78. 78. Rate your travel partners
  79. 79. Rate your overall experience
  80. 80. As when buying airline seats,know the final price of the tripbefore you get in - based on your destination
  81. 81. And know when your vehicle is due to leave - because YOU booked it
  82. 82. Compare providers
  83. 83. And if you cannot use your booked trip, sell it back.
  84. 84. And if you cannot use your booked trip, sell it back. To the Exchange
  85. 85. Like a trader!
  86. 86. That - in a nutshell - is theTransit Exchange Concept
  87. 87. It finds travel partners for you, with similartransport needs, to lower the cost of travel
  88. 88. while keeping earnings up for the vehicle operators.
  89. 89. Because we are all more connected than we know.
  90. 90. Thank you for watching
  91. 91. What is oursecret sauce?
  92. 92. credit contagion
  93. 93. credit contagion +social network mask
  94. 94. credit contagion +social network mask + location aware cellphones
  95. 95. credit contagion +social network mask + location aware cellphones = dynamic matching
  96. 96. We are more closelycorrelated than we imagine
  97. 97. Based on certaindemographics factors, manyof us have similar itineraries
  98. 98. So often, there is someone wecould share a ride with. If only weknew they had the same need as us
  99. 99. The key problem has been overcoming
  100. 100. The coincidence of wants
  101. 101. So has thisworked anywhere yet?
  102. 102. Isle of Wight, UK
  103. 103. July - December 2008
  104. 104. 700 sharedtrips fulfilled
  105. 105. What makes a transit exchange work where all other approaches have failed?
  106. 106. What percentage does theexchange take?
  107. 107. What percentage does theexchange take? 25%
  108. 108. 25%?
  109. 109. Isnt that a lot?
  110. 110. The "Math"100 cabs 8 trips / day *
  111. 111. The "Math"100 cabs 8 trips / day * * 5 passengers / cab
  112. 112. The "Math"100 cabs 8 trips / day * * 5 passengers / cab * £10 / passenger
  113. 113. The "Math"100 cabs 8 trips / day * * 5 passengers / cab * £10 / passenger = £40,000
  114. 114. Our uniqueapproach is holistic
  115. 115. We combine
  116. 116. operational concepts brandingbackend algorithms change the problem space
  117. 117. What powers the exchange?
  118. 118. Less traffic on theroad
  119. 119. Take people to and from railway stations
  120. 120. Work as a kind of "text and ride" for light transit systems

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