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PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
PC gaming is dead - oh really??
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PC gaming is dead - oh really??

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Trends and facts about the gaming market and its status 2012. …

Trends and facts about the gaming market and its status 2012.

The talk was held on Quo Vadis 2012 in April in Berlin, Germany

Published in: Entertainment & Humor
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  • 1. PC gaming is dead! Now wait a second …By Teut Weidemann, please do not share without permission – teut986@gmail.com
  • 2. Who am I: Teut Weidemann• Working on Games since 1981• Professional since 1987• Over 70 titles on C64, Amiga, Atari ST, PC, Consoles, Online …• Specialised since 1997 on online games• Jobs: Graphic Artist, Programmer, Designer, Development Director, CEO, CTO• Now Senior Online Games Supervisor @ Ubisoft Blue Byte• Also teacher for IM at Film Academy Ludwigsburg• Companies: Rainbow Arts, Softgold, Lucasfilm Games, Microsoft, Wings Simulations, Jowood, CDV, Ubisoft
  • 3. Teut‘s Oldies … 1987-1990Katakis, Denaris, Turrican, Spherical, X-Out, MUDS, R-Type, Rock’n Roll, 60 more
  • 4. My „Serious Games“ phase … And some more …
  • 5. Teut‘s Classics … 1997-2009 And 20+ more
  • 6. New … 2010 - ???? TheSettlersOnline.com www.nadirim.com Nadirim MMO RPG for Digital Reality/Docler in Hungary The Settlers Online for Blue Byte Ubisoft Both free to play Both browser based, Flash/Flex ‘client’ + X unannounced titles by Blue Byte Ubisoft  Listen to Chris & Benedikts talk tomorrow!
  • 7. The Settlers Online
  • 8. In 2006 I forecastedFrom my talk „Supermodells and Computer Games“ on this conference:• In 5-10 years PC single player games will be a niche market• MMOG‘s will be mass market on all formats (PC, Console, Mobile, PDAs, ipods)-> The single player PC market is dying (finally!)
  • 9. The PC is dead Jim! 4 times now?
  • 10. The mid 90’s War (1994-1996)Ps1 – N64 - Saturn CD-Rom + 3Dfx hardware
  • 11. The mid 2000 War (2000-2002)Ps2 – Gamecube - XBox Internet + Team based online
  • 12. The 2005 War (2005-2007)Ps3 – Xbox 360 - Wii MMO’s + Online + 1st f2p’s
  • 13. The 2012 War (2012-2014)Ps4? – Xbox 720? - WiiU Social Games + f2p ? ?
  • 14. But is that all? Did nothing else change?Lets review the past couple of months
  • 15. Minecraft•Single person mega hit – who would have thought?•The only game Lego got worried about•Gave his 2011 money to his employees•25m downloads•80 million US$ in sales•Shows clearly the Indie trend & power•Note: this is from Scandinavia
  • 16. World of Tanks•Free to play•20+ million registered users•Over 500.000 PCU – after only 2 years•20-25% Conversion Rate•Making 10+ Million US$ - per month•Note: this was a small developer before WoT•Note²: this is from Russia
  • 17. League of Legends by Riot games(owned by Tencent)•Free to play•33m+ registered users•11.5m MAU, 4.2m DAU•1.3m PCU (500k PCU in China)•10.5m hours game play per day•#1 game in Korea (yes, it beat SC!)•This game will beat WoW this year!•And is made by “fans”
  • 18. Years of Cyber Warfare•Sony hacked•Hacks & DOS vs.Gamigo, Computec, Police, CIA, IFPI, Department ofJustice, WoW, Fox News etc•Lieferheld.de DOS‘s Lieferando (thats Pizza!)•Shows vulnerability of the digital age
  • 19. Angry Birds•700m+ downloads•200m daily active users•10 billion ads served per month•17m fans on Facebook•AB Rio sold 1.6m on first day•2 Theme parks opening soon•Movie, TV, Plush toys, T-Shirts, making millions/m•Wtf, AB Space was launched on the ISS!•Angry Birds will beat Mario this year
  • 20. Draw Something•35m downloads•15m daily active users•250.000 US$ revenue – per day!•Sold for 200m fucking US$ to Zynga
  • 21. Who gave this man 3m US$ to play with?Kickstarter•Crowd funding is here•Pre Release customer involvement•Without need of a publisher•Without licking investors•Currently Retro trend•Anything can be funded • even Chris H’s Turrican Music
  • 22. iPad – tablet computing•Sold more first weekend than 3DS lifetime•Destroyed Netbooks•Destroys notebook market share•Power of an Xbox360 on 8h battery•This is a gaming device*
  • 23. Digital Publishing - Finally here•Steam has 70% core market share •40m users•Vavle founder is Forbes top 500 now•EA opens Origin•Amazon opens digital downloads•App store largest mobile digital store of theworld•App Store makes 4b per quarter revenue
  • 24. 1.000.000.000
  • 25. Digital Age drives people•Fastest growing political party in Germany•13% would vote for them now•The “Greens” taught Germany ecologicalthinking•The “Pirates” will teach Digital thinking•The digital age has reached everyone
  • 26. What comes next?Analyzing Market Situation
  • 27. Situation: Video Games• Declining Revenue• Current Generation shows age: 6 years• New consoles announced• “Consoles are dead”? – Really?• Normal “revenue hole” between console cycles• But will they compete? *NPD Data US annual sales in billion US$
  • 28. Situation: Video Games • Investors not confident in the future of large publishers • Sony/Microsoft show losses since 10 years in• “Move” continued? console division• “Online Games”? • Nintendo in trouble• Set Top Box? • Retail prices dropping – Xbox usage already there • Retail chains in trouble• Next Gen online only? *from Ben Cousins GDC 2012 talk
  • 29. Situation: PC Games*• Social Games: Investors • FB: 483m DAU, 50% moved off already gaming• AAA title sales low • Piracy?• F2p at its peak? • Will f2p kill retail?• Indies – second coming? • Can we repeat Minecraft?• Can next Gen steal • Is the iPad a threat? MMO’s?• Does Retail die? • Digital Download compensates *Games running on personal computers
  • 30. Situation: Publishers 2008 Company age in years *from Ben Cousins GDC 2012 talk
  • 31. Situation: Publishers 2012 *from Ben Cousins GDC 2012 talk
  • 32. What changed?Attackers of the market
  • 33. Social Games• Facebook Games are in 2nd • In Japan: The top Social Generation companies revenue is larger – 3rd gen: Core games coming than the total console market• Facebook has 901m MAU • In Japan top social games are – Get this? Nearly 1.000.000.000!! on mobile!• 50% login daily – to play • Don’t forget the other top• FB did 1.058b revenue social networks Q1/2012 – vKontakte (RU) – Renren (CN)• FB gaming is still in its infancy – Zing (VN) – CyWorld (KR) – Wretch (TW) – Mixi (JP)
  • 34. Free to Play• Major trend on all • Browser Games =EU platforms* • Browser Games in USA=FB – Minus console • FB ≠ BG ≠ Client• F2p iOS revenue is larger than app sales revenue• F2p on PC will soon be is +100% AAA quality• Can $59 retail compete? 14,2 28,4 2010 2015 WorldWide Online Market *Source: PWC market forecasts
  • 35. SmartphonesFastest growing consumer technology in human historyPrimary Internet Access Point for major countries (Asia)(40% of all Smartphone activations are coming from China)Games most popular
  • 36. iGaming*These are gaming devices315 million iOS devices soldMost Popular Categories1. Games (105292 active Apps)2. Books (61967 active Apps)3. Entertainment (61009 active Apps)4. Education (58789 active Apps)5. Lifestyle (50123 active Apps)17% of all active apps are games74% of top 100 grossing apps are gamesPWC forecasts “Wireless Gaming” will double until 2015
  • 37. Market forecastsWHAT DOES THIS CHANGE?
  • 38. The future games market?* *In Audience size, not revenue iOS 350 million “Social” Gaming PC f2p 1 billion500 million* AAA Console 60m Dead: Handheld
  • 39. The future games market revenue?* *Wild Teut estimates “Social” 1000m Gaming iOS 300m“Reach” PC f2p 200m AAA 60m Console $0.50 $15 $30 $60 “ARPU”
  • 40. Is the PC dead? “Social” AAA iOS PC f2p Gaming ConsoleA report from the PC Gaming Alliance The PCGA noted that free-to-play games(PCGA) suggests the industry is alive and (ironically) produced a sizeable portion of thekicking with record software sales of$18.6 billion in 2011, a 15% increase over PC* revenue, with Zynga reporting $1.1 billion alone. Chinese outfit Tencent specializes in2010. Thats partly attributed to free-to-play titles and when 2011s figures areChina, which is growing nearly twice as fully crunched, its expected to surpassfast as the global market, generating $6 Activision Blizzard as the company whichbillion for a 27% jump on-year generates the most revenue from PC games
  • 41. Long live the PC! Errr sort of … oh lolz
  • 42. Options stated are my own, not to be connected in any way with any of my clientsContact: Teut986@gmail.comQUESTIONS?

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