Cristian Creanga It's all about... helping our clients

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Cristian Creanga It's all about... helping our clients

  1. 1. It’s all about… HELPING OUR CLIENTS
  2. 2. WHERE DOES THE MONEY COME FROM?
  3. 3. POS AND VISION
  4. 4. WHY PRODUCTS FAIL?
  5. 5. NO VALUE, NO GAME
  6. 6. WASTED MONEY
  7. 7. WASTED MONEY
  8. 8. WASTED MONEY
  9. 9. PRODUCTIVE VS INNOVATIVE
  10. 10. PROBLEM VS. SOLUTION
  11. 11. OLD GAMES VS NEW GAMES
  12. 12. BUILD MVPS – TEST YOUR VISION Definition: “version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.”  Goal: to test fundamental business hypotheses and to help entrepreneurs begin the learning process as quickly as possible 
  13. 13. WALKING SKELETON
  14. 14. DROPBOX EXAMPLE
  15. 15. PILOT
  16. 16. WE HAVE MVP. LET’S VALIDATE AND PIVOT
  17. 17. WE LEARNED …
  18. 18. GO ITERATIVE RELEASE EARLY AND OFTEN
  19. 19. MY EXAMPLE
  20. 20. VERTICAL SLICES
  21. 21. FEATURE EVALUATION FRAMEWORK Total cost of Ownership  Innovation rate  Important vs Urgent  Usage Index 
  22. 22. EVALUATE FEATURE AGAINST GOAL Welcome  Retention  Revenue 
  23. 23. TAKEAWAYS Customers expect our help  Responsible for failure/success  MVP – minimize risk  Do not invest products that will never be used  Validate assumptions  Go Iterative  Feature validation framework 
  24. 24. Q&A
  25. 25. SOURCES  http://cdn.bellanaija.com/wp-content/uploads/2012/06/Fundraising.jpg  http://4.bp.blogspot.com/-Fv9nx9m6Pio/To4LmtxT2GI/AAAAAAAAKe0/lzDnn7j9ckQ/s400/steve-jobs.jpg  http://fpladdicts.files.wordpress.com/2012/10/value.jpg  http://lifestyle.beiruting.com/wp-content/uploads/2012/02/men-in-high-heels-is-a-thing-now-1584-1319045644-5.jpg  http://www.dumb-inventions.com/headitems/toiletpaperhat.jpg  http://www.alleywatch.com/wp-content/uploads/2013/04/innovation.jpg  http://www.harborfreight.com/media/catalog/product/cache/1/image/9df78eab33525d08d6e5fb8d27136e95/i/m/image_14165.jpg  http://www.gamingupdate.com/images/newsimages/1317232929-fv.jpg  http://thegraphicsfairy.com/wpcontent/uploads/blogger/_CarNcodpCMA/TLS1YUQEPrI/AAAAAAAAJYg/Odhh3RA0WVU/s1600/skeletonm anwalking-graphicsfairy009bw.jpg  http://capturingmagic.me/site/wp-content/uploads/2012/12/Dropbox-Logo.jpg  http://tvpedia.org/wp-content/uploads/2011/08/prison-break-wallpaper-3-lincoln-and-michael-closeup.jpg  http://2.bp.blogspot.com/-55fNfdLGzAc/UcqauKcFZHI/AAAAAAAAAJk/X5r7XTL5Zc/s1600/customer+development+-+%231.png  http://www.timeoutdubai.com/images/content/take_it_away/innerbig/takeaway_1_innerbig.jpg
  26. 26. THANK YOU

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