Marketing PRINCIPLESMKT (BA) 450 E-Marketing<br />Week 3<br />TerySpataro<br />Email: spata425@regis.edu<br />Home Phone: ...
Today’s Activities<br /><ul><li>Week 3 Assignment Review
Questions
Place
Price
Marketing Ethics</li></li></ul><li>Questions<br /><ul><li>What’s the roll of marketing in your workplace?
What’s marketing tools are important?</li></li></ul><li>Product<br /><ul><li>What are the elements need to communicate Pro...
Upcoming SlideShare
Loading in...5
×

Week3 Regis MKT325

496

Published on

Published in: Education
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
496
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Transcript of "Week3 Regis MKT325"

  1. 1. Marketing PRINCIPLESMKT (BA) 450 E-Marketing<br />Week 3<br />TerySpataro<br />Email: spata425@regis.edu<br />Home Phone: 303-554-4444<br />Mobile: 917-554-8908<br />Skype; teryspataro<br />Twitter: @tery<br />Facebook: facebook.com/teryspataro<br />LinkedIn: Linkedin.com/ins/terys<br />May 27, 2011<br />
  2. 2. Today’s Activities<br /><ul><li>Week 3 Assignment Review
  3. 3. Questions
  4. 4. Place
  5. 5. Price
  6. 6. Marketing Ethics</li></li></ul><li>Questions<br /><ul><li>What’s the roll of marketing in your workplace?
  7. 7. What’s marketing tools are important?</li></li></ul><li>Product<br /><ul><li>What are the elements need to communicate Product/Service?
  8. 8. Exercise
  9. 9. 2 groups
  10. 10. Product - Printer
  11. 11. Service – Legal Services</li></ul>Whose the buyer?<br />Customer Profile: Business to business<br />Professional – Chief Operating Officer<br />Mid-large – Software manufacturer<br />
  12. 12. Learning Topics<br /><ul><li>Place: distribution channels, logistics, and physical distribution
  13. 13. Price: objectives and policies</li></li></ul><li>Place<br /><ul><li>Place is the focus of how the product gets to the right place at the right time in the right form to transfer possession to the customer.
  14. 14. What are the elements to distribution?</li></li></ul><li>Price<br /><ul><li>Most significant part of the marketing mix.
  15. 15. Pricing decisions are based on what influences?
  16. 16. Who ultimately decides if the price is right?</li>
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×