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Regis450 E-Marketing Strategy vs Tactics by Tery Spataro
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Regis450 E-Marketing Strategy vs Tactics by Tery Spataro

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Guiding strategic questions ask to create a digital strategy to develop an idea and identify appropriate digital tactics (channels) to use.

Guiding strategic questions ask to create a digital strategy to develop an idea and identify appropriate digital tactics (channels) to use.

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  • 1. Strategic Questions<br />Forms of E-Marketing Promotion Tactics, Channels<br />Above-the-line, Integrated, Below-the-line, Indirect<br />Ideas<br />Website<br />Content site<br />Banner<br />eCommerce<br />Email<br />E-Newsletter<br />Digital coupon<br />{<br />Web<br />{<br />Organic<br />Paid<br />Search<br />{<br />Blog<br />Video<br />Podcast<br />Social media<br />Social network<br />Social<br />{<br />Mobile app<br />QR Code<br />Widget<br />Kiosk<br />Multi-touch<br />Mobile<br />Applications<br />Environmental<br />© TerySpataro 2011<br />

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