Regis450 E-Marketing Strategy vs Tactics by Tery Spataro
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Regis450 E-Marketing Strategy vs Tactics by Tery Spataro

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Guiding strategic questions ask to create a digital strategy to develop an idea and identify appropriate digital tactics (channels) to use.

Guiding strategic questions ask to create a digital strategy to develop an idea and identify appropriate digital tactics (channels) to use.

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    Regis450 E-Marketing Strategy vs Tactics by Tery Spataro Regis450 E-Marketing Strategy vs Tactics by Tery Spataro Presentation Transcript

    • Strategic Questions
      Forms of E-Marketing Promotion Tactics, Channels
      Above-the-line, Integrated, Below-the-line, Indirect
      Ideas
      Website
      Content site
      Banner
      eCommerce
      Email
      E-Newsletter
      Digital coupon
      {
      Web
      {
      Organic
      Paid
      Search
      {
      Blog
      Video
      Podcast
      Social media
      Social network
      Social
      {
      Mobile app
      QR Code
      Widget
      Kiosk
      Multi-touch
      Mobile
      Applications
      Environmental
      © TerySpataro 2011