Word
Upcoming SlideShare
Loading in...5
×
 

Word

on

  • 527 views

 

Statistics

Views

Total Views
527
Views on SlideShare
527
Embed Views
0

Actions

Likes
0
Downloads
0
Comments
0

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via as Microsoft Word

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Word Word Document Transcript

  • BUSINESS COMMUNICATIONS COURSE OF STUDY Washoe County School District Career and Technical Education
  • BUSINESS COMMUNICATION TABLE OF CONTENTS UNIT PAGE GOAL STATEMENT 1 INTRODUCTION 2 ACKNOWLEDGEMENT 3 COURSE DESCRIPTION 4 COURSE OF STUDY INFORMATION 5 UNIT 1 - READING 6 UNIT 2 - WRITTEN COMMUNICATION 7 UNIT 3 - VERBAL COMMUNICATION 8 UNIT 4 - LISTENING AND RESPONDING SKILLS 9 UNIT 5 - EMPLOYMENT COMMUNICATION 10 UNIT 6 - NONVERBAL COMMUNICATION 11 UNIT 7 - CUSTOMER SERVICE 12 i
  • GOAL STATEMENT Students will develop effective verbal, written and non-verbal communication skills. Students will also utilize different types of business communication to become better prepared for and more competent in future employment. 1
  • INTRODUCTION This course of study is one in a series designed to provide teachers and students with a common set of course objectives for occupational education instruction. Business teachers from each of the district high schools met to develop the content of this document. The information contained within this course of study is the result of their excellent efforts. The Business Education Advisory Committee also evaluated the course of study in September, 1996 and offered suggestions to improve the competencies students need to be successful. This one year course explores different types of business communication, both written and oral. The course is designed to provide broad training necessary to help students develop competence in each of the following areas: 1. Reading 2. Written Communication 3. Verbal Communication 4. Listening and Responding Skills 5. Employment Communication 6. Nonverbal Communication This course of study will be implemented in the 1997-98 school year and the Business teachers will meet together again in the Fall of 1998 to evaluate and modify the content as necessary, based on their experience the prior year. 2
  • ACKNOWLEDGEMENTS The following Business teachers met twice during the Spring of 1996 to review, update and revise several districtwide business courses, including Business Communication: Kathy Aikin - McQueen High School Nancy Brasfield - Wooster High School Susan Concha - Reno High School Danelle Conkey - Reed High School Jean Coppin - Incline High School Brian Farrow - Hug High School Jan Ferro - Hug High School Forrest Gorden - Sparks High School Silvia Marin-Hayes - Hug High School Stacie Peterson - Galena High School Diana Quinlan - Reno High School Betty Reed - Wooster High School Cindy Tedford - Galena High School Joyce Sharp - Reed High School Shauna Williams - Hug High School Janet Hay, Program Coordinator for Occupational Education, served as facilitator. The following Business Education Advisory Committee members evaluated this course of study in September, 1996 and provided valuable input: Jerry Hubbatd - Senior Accountant, Corporate Acctng. Sierra Pacific Power Company Knute Momberg - Director of Education Sierra Nevada Job Corps Judy May - Director, Information Resources & Telecommunication Sierra Pacific Power Company Carol Schellin - WCSD Business Education Teacher Glenn Hare Occupational Center Craig Crick - Internship Coordinator, Business Division Truckee Meadows Community College Carol Chapin - Administrator Glenn Hare Occupational Center Forrest Gorden - WCSD S.K.I.L.L. Internship Program Coordinator 3
  • COURSE DESCRIPTION LENGTH OF COURSE: 1 year PREREQUISITE: Computers/ Computer Literacy Course at the High School CREDIT: 1 GRADES: 11-12 This one year course explores different types of business communication, both written and oral. The course is designed to provide broad training necessary to help students develop competence in each of the following areas: 1. Developing effective oral and written techniques for business and personal purposes. Written communication will be demonstrated on the computer. 2. Understanding the mechanics of standard American English including spelling, handwriting, punctuation, capitalization, and grammar. 3. Learning to communicate clearly, concisely, and correctly. 4. Following and giving written and oral directions accurately. 5. Composing effective business communications while recognizing writing as a process. . 6. Recognizing oral and written language may be structured differently, aimed at different audiences, and conveyed by different points of view. 7. Determining which types of communication are most effective in typical business situations. 8. Enhancing reading and listening comprehension. 9. Learning the skill of proofreading and editing. 10. Exploring job opportunities related to business communication. 11. Maintaining the minimum English competencies as mandated by the State of Nevada. 4
  • COURSE OF STUDY INFORMATION Time It is estimated that the weekly time periods required for each of the units of instruction will be as follows: Number Unit No. Title of Weeks One Reading Two Written Communication Three Verbal Communication Four Listening and Responding Skills Five Employment Communication Six Nonverbal Communication Seven Customer Service TOTAL: 5
  • BUSINESS COMMUNICATION UNIT ONE: READING Competencies After completion of this topic, the student should be able to: 1. Identify and utilize various reference materials 2. Effectively read material for: a. vocabulary b. content c. pleasure d. comprehension e. technical matter Suggested Learning Activities 1. The Teacher will: + + 2. The Student will: + + Suggested Resources 6
  • BUSINESS COMMUNICATION UNIT TWO: WRITTEN COMMUNICATION Competencies After completion of this topic, the student should be able to: 1. Understand and utilize correct grammar and mechanics 2. Utilize correct spelling 3. Demonstrate business writing skills: a. compose and type letters and envelopes b. compose and type memos c. compose and type reports and miscellaneous communications 4. Demonstrate effective proofreading and editing skills 5. Develop a summary of an article 6. Access and correctly utilize printed and electronic references Suggested Learning Activities 1. The Teacher will: + + 2. The Student will: + + Suggested Resources 7
  • BUSINESS COMMUNICATION UNIT THREE: VERBAL COMMUNICATION Competencies After completion of this topic, the student should be able to: 1. Make an effective oral presentation a. develop a message utilizing various rules of persuasion b. use language effectively in giving instructions c. identify and use the parts of speech d. create, interpret, and utilize tables, graphs, and charts 2. Develop competency using standard English 3. Know how to create a favorable impression orally 4. Demonstrate competency when meeting the public 5. Demonstrate acceptable telephone techniques and etiquette 6. Know Robert’s Rules of Order for conducting a business meeting Suggested Learning Activities 1. The Teacher will: + + 2. The Student will: + + Suggested Resources 8
  • BUSINESS COMMUNICATION UNIT FOUR: LISTENING AND RESPONDING SKILLS Competencies After completion of this topic, the student should be able to: 1. Create a positive impression with use of the voice 2. Use the voice to set a positive tone/attitude 3. Demonstrate proper feedback techniques 4. Listen for an implied meaning 5. Identify when to use jargon appropriately 6. Develop notetaking/telephone message skills 7. Effectively access and use voice mail Suggested Learning Activities 1. The Teacher will: + + 2. The Student will: + + Suggested Resources 9
  • BUSINESS COMMUNICATION UNIT FIVE: EMPLOYMENT COMMUNICATION Competencies After completion of this topic, the student should be able to: 1. Compose a resumé 2. Accurately complete a job application 3. Compose job application cover letter and follow-up letter 4. Demonstrate competency and confidence in a job interview 5. Receive a successful job evaluation Suggested Learning Activities 1. The Teacher will: + Provide students opportunities to participate in a mock interview with an employer + 2. The Student will: + + Suggested Resources 10
  • BUSINESS COMMUNICATION UNIT SIX: NONVERBAL COMMUNICATION Competencies After completion of this topic, the student should be able to interpret and communicate by nonverbal communication. Suggested Learning Activities 1. The Teacher will: + + 2. The Student will: + + Suggested Resources 11
  • BUSINESS COMMUNICATION UNIT SEVEN: CUSTOMER SERVICE Competencies After completion of this topic, the student should be able to: 1. Understand the importance of customer service as a means of attracting and keeping customers. 2. Understand the value of developing a customer service attitude. 3. Differentiate between customer service and top-notch customer service. 4. Understand who customers are. 5. Identify methods of assessing customer needs. 6. Understand how to satisfy customer needs. 7. Learn skills required to listen effectively. 8. Understand the importance of presenting a positive image. 9. Apply techniques to resolve conflict. 10. Apply interpersonal skills in customer service. 11. Apply the “Four C’s” of customer service. 12. Apply telephone skills. Suggested Learning Activities 1. The Teacher will: + + 2. The Student will: + + Suggested Resources 12