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  • 1. ROGERS STATE UNIVERSITY SCHOOL OF BUSINESS & TECHNOLOGY Department of Business BUSINESS COMMUNICATION, BADM 2523 Zap #1038, #1041, and #1042 I. INSTRUCTION A. INSTRUCTOR: Mrs. M. C. Jagel, M. S. 1. OFFICE: Herrington Hall, Room 163 2. OFFICE HOURS: Mondays, Wednesdays, and Fridays (10:00-11:00) Mondays and Wednesdays (12:00-2:00) Tuesdays and Thursdays (1:00-2:30) 3. PHONE: 918-343-7524 (Office) or 918-343-7663 (Dept. Office) 4. Fax: 918-343-7623 5. E-MAIL: B. COURSE DESCRIPTION: This course will present the fundamentals of the communication process in the business environment. It will focus on the psychology of business communication, the art of listening, and the organization of various types of business letters, memoranda, and business reports, as well as a review of grammar. Emphasis is on content and format for oral and written communications, as well as report writing and presentation of data. Resumes, cover letters, and interviews will also be covered in depth. Prerequisite: ENGL 1113. II. TEXT AND MATERIALS: A. Effective Communication for Colleges, 11th Edition, by Brantley and Eischen, Thomson/South-Western Pub. Co., 2007. (ISBN 0-324-57676-5) B. How 11: A Handbook for Office Professionals by Clark & Clark, Thomson/South-Western Pub., 2007. (ISBN 0-324-39993-6) C. 10 Scantron Forms (#882-ES) Fall 2007
  • 2. 2 D. Dictionary and Thesaurus (optional but highly recommended) III. COURSE OBJECTIVES: A. To learn to develop effective messages for the workplace, using the Communication-by-Objectives (whole-into-parts) approach. B. To learn various message formats; i.e., letters memorandums, oral reports, and written reports. C. To become familiar with message strategies for composing good news, neutral news, bad news, persuasive, and employment messages. D. To improve the skill of resume writing and interviewing. E. To develop and improve listening skills for the business environment. F. To master the mechanics of sentence and paragraph construction for more effective communications. G. To review various aspects of English grammar and punctuation. IV. TEACHING METHODS: The teaching methods include traditional lectures, class discussions, original composition, oral presentations, and the use of the Internet. V. STUDENT CONDUCT A. PLAGIARISM: Plagiarism is presenting the work of another as one’s own (i.e., without proper acknowledgment of the source or sources), or submitting material that is not entirely one’s own work without attributing the unoriginal portions to their correct sources. The sole exception to the requirement of acknowledging sources occurs when ideas or information are common knowledge. B. ACADEMIC MISCONDUCT: Students are expected to follow university policies as put forth in the institution's Student Code of Responsibilities and Conduct. In accordance with Title 12 of The Student Code, instances of alleged academic misconduct will follow the policies and procedures as described in Title 12. (Please refer to and read Title 12). As a general rule, faculty at Rogers State University have the responsibility of enforcing the academic code. Therefore, if academic misconduct is suspected, a letter of alleged academic misconduct will be submitted to the Office of Student Affairs. Spring 2007
  • 3. 3 C. NON-ACADEMIC MISCONDUCT: In order to maintain an effective learning environment, students are expected to fully comply with Title 14 as stated in The Student Code (see above paragraph for Web address. Disruptive behavior will not be tolerated. It is the responsibility of each student to read and become familiar with the policies of The Student Code. D. AMERICAN DISABILITIES ACT STATEMENT: Rogers State University is committed to providing students with disabilities equal access to educational programs and services. Any student who has a disability that he or she believes will require some form of academic accommodation must inform the professor of such need during or immediately following the first class attended. Before any educational accommodation can be provided, it is the responsibility of each student to prove eligibility for assistance by registering for services through Student Affairs. Students needing more information about Student Disability Services should contact Paula Schornick, Director of Student Development and Student Disabilities Services, at 343-7707. E. WITHDRAWALS: A withdrawal grade of "W" is issued when a student initiates a withdrawal during the allowable withdrawal period. The last day to drop (with a “W”) is November 20. The grade issued after the allowable withdrawal period will reflect the points earned by the student in relation to the total points for the course. VI. ASSESSMENT: In the normal course of activities, student input will be gathered concerning many aspects of the class through pre- and post-tests. Student perception, performance, and satisfaction will be solicited, systematically gathered, and studied for the improvement of the class and our programs. These assessments will be in the context of the learning objectives of the class as well as the mission of the Department, the School, and the University. VII. ATTENDANCE POLICY: Attendance will be taken at the beginning of each class period. If you miss class, it is your responsibility to determine what you have missed and to turn in any required assignments. Keep in mind that your attendance in class is very Spring 2007
  • 4. 4 important to your successful completion of this course. See Section IX for the number of points assigned to attendance. VIII. LATE ASSIGNMENTS AND MAKE-UP POLICY: Make-up and late assignments will be accepted up to one week after the due date, with a 10% penalty. Papers turned in after this time will not be graded. In addition, no “Extra Credit” assignments will be accepted late. IX. EVALUATION AND GRADING SYSTEM: Grading Scale:* Criteria for Grading: Points 90 - 100% = A Attendance** 100 80 - 89% = B 4 Exams 400 70 - 79% = C Homework Assignments 400 60 - 69% = D Mid-Term Exam 100 Below 60% = F Oral Presentation 100 Research Paper*** 100 Final Exam 200 Total possible points 1400 *Rounded to nearest whole number. **Three (3) points will be deducted for each absence. ***Please note that undocumented research papers will NOT be graded. This means that your sources must be cited correctly (APA style) within the text of the paper Spring 2007
  • 5. 5 TENTATIVE SCHEDULE Week Dates Material to be Covered* 1 8/16-8/24 Chapter 1: Partners for Effective Communication 2 8/27-8/31 Chapter 10: Visuals and Presentations 3 9/4-9/7 Chapter 11: Reports, Proposals, and Instructions 4 9/10-9/14 Chapter 2: The 6 Cs of Effective Messages 5 9/17-9/21 Chapter 3: The Communication-by-Objectives Approach; Test #1 6 9/24-9/28 Work on research paper, oral presentation, and 1st writing assignment. 7 10/1-10/5 Oral presentations and review for Mid-Term Exam 8 10/8-10/12 Oral presentations and Mid-Term Exam 9 10/15-10/17 Chapter 5: Good News and Neutral News Message 10/18-10/19 FALL BREAK 10 10/22-10/26 Chapter 6: Bad News Messages; Test #2 11 10/29-11/2 Chapter 7: Persuasive Messages; Test #3 12 11/5-11/9 Chapter 8: Job Searches, Resumes, and Cover Letters 14 11/12-11/16 Chapter 9: Applications, Interviews, and Follow-up Messages 14 11/19-11/20 Test #4 11/21-11/23 THANKSGIVING BREAK 15 11/26-11/30 Chapter 4: Technology and Electronic Communication 16 12/3-12/7 Review for Final Exam FINAL EXAM: M/W/F Class – December 12 at 11:30 a.m. T/R Class – December 11 at 2:30 p.m. PLEASE NOTE: In the event of extenuating circumstances, the schedule and procedures in this course are subject to change. *Details of each assignment are available on my Web page at (Faculty, Jagel). Spring 2007