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BUS 213 Business Communications - Welcome to SUNY - The State ...
BUS 213 Business Communications - Welcome to SUNY - The State ...
BUS 213 Business Communications - Welcome to SUNY - The State ...
BUS 213 Business Communications - Welcome to SUNY - The State ...
BUS 213 Business Communications - Welcome to SUNY - The State ...
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BUS 213 Business Communications - Welcome to SUNY - The State ...


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  • 1. CLINTON COMMUNITY COLLEGE COURSE SYLLABUS Instructors Name: Chris Ford Office: Room 530 Telephone: (518) 562-4149 EMAIL: Chris.Ford@Clinton.Edu Business Communications (distance learning format) 3 Credit hours 3 Contact hours Course Description: This course is designed to give students a comprehensive view of communication, its scope and importance in business, and the role of communication in establishing a favorable outside the firm environment, as well as an effective internal communications program. The various types of business communication media are covered. This course also develops an awareness of the importance of succinct written expression to modern business communication. Course Prerequisites and Co-requisites: None Textbook – Essentials of Business Communications by Mary Ellen Guffey 7th edition Course Objectives: Understand and demonstrate the use of basic and advanced proper writing techniques that today's technology demands, including anticipating audience reaction, Write effective and concise letters and memos, Prepare informal and formal reports, Proofread and edit copies of business correspondence, Complete an accurate, complete resume and cover letter, Conduct excellent interviews and complete follow-up employment correspondence, Use career skills that are needed to succeed, such as using ethical tools, working collaboratively, observing business etiquette, and resolving workplace conflicts, Plan successfully for and participate in meetings and conduct proper techniques in telephone usage, Use e-mail effectively and efficiently, Develop interpersonal skills that contribute to effective and satisfying personal, social and professional relationships, and Utilize electronic presentation software. General Education Goals: This course meets the general education goal of information management
  • 2. Keep Up There is a detailed schedule of assignments and due dates in the course schedule section.. You must keep up with assignments and discussions. The distance learning format does give you more flexibility than a normal class but that does not mean you can log in once a month and make up 3 or 4 weeks of work. You need to log in several times per week to keep up with the work. Late Homework Homework assignments that are handed in late will loose 20% of their value. Once a module is closed you can not hand in any assignments that pertain to that module. Homework Questions If you have a problem with an assignment or question please let me know as soon as possible so we can take care of it before the assignment is due. If you are not sure if you have done the homework correctly you can submit a draft version of the homework and I can look at it. You must let me know that this is a draft and not your final version. Once the due date for the homework has passed you can not turn in any drafts. Respect your classmates When you are corresponding to fellow students in the class or myself please remember to be courteous and respectful. Aggressive and/or disrespectful behavior in this class will not be tolerated.
  • 3. Methods of Evaluation Discussion Questions 20% Assignments 80% Academic Honesty Policy All students are expected to behave with academic honesty. It is not academically honest, for example, to misrepresent another person's work as one's own, to take credit for someone else's words or ideas, to accept help on a test or to obtain advanced information on confidential test materials, or to act in a way that might harm another student's chance for academic success. When an instructor believes that a student has failed to maintain academic honesty, he or she may give the student an "F", either for the assignment OR for the course, depending on the severity of the offense. In the case of such an offense, the instructor will notify, in writing, the student and the Academic dean. For a second offense, a student may be dismissed from the College with an appeal for readmission not permitted for one year. Proof of guilt must be based on evidence and established by the instructor to the satisfaction of the Academic Dean. In the event of a dispute as to authorship, a student is expected to show the sources used for the assignment in question. A student may appeal a decision on the charge of failing to maintain academic honesty according to the procedure Plagiarism Plagiarism is the act of presenting someone else’s words or ideas as your own. It’s clear that having someone write a paper for you and turning it in as your own is plagiarism. It also goes without saying that it’s wrong to buy a research paper to turn in with your name on it. But there are other less obvious ways to plagiarize, and you need to be aware of them. Using someone’s exact words without using quotation marks and without giving that person credit is plagiarism. Using someone’s words, but changing a few of them by using synonyms without giving the person credit is plagiarism. Using someone’s original idea, even if you don’t use the exact words, without giving credit is also plagiarism. When you turn in a writing assignment, it is assumed that everything in it is your own work and your own ideas, unless you give credit to the originator of the words and ideas. This includes the ideas you post in online class discussions. Why? Plagiarism is against the law (stealing) and it’s also unethical (lying). Recently in the news you might have read about journalists, politicians, and even college presidents who have gone down because they passed off someone else’s ideas as their own. Their jobs, reputations, and their ability to find work in their professions are now ruined. In college the penalties are not quite as harsh (failure for the assignment, failure for the course, dismissal from the college), but it’s still not worth it. On a brighter note, you should know that it is completely acceptable to read what other people have said about your essay topic. And it’s perfectly acceptable to use what other people have
  • 4. said, as long as you give them credit for it. Here are some sources to help you avoid plagiarism by acknowledging and citing your sources correctly: The Academic Assistance Center at CCC The Learning Resource Center at CCC The handbook you used in Freshman Composition Guide to Grammar and Writing: Purdue’s Online Writing Lab: The LRC’s online library resources: Your instructor!
  • 5. COURSE CALENDAR AND ASSIGNMENT SCHEDULE Topics/Activities (Reading) Start End Assignments Due Icebreaker Activities 1/19 1/24 SLN student Orientation (Due 1/25) IceBreaker assignment (Due 1/25) (10 Points) Business Ethics Discussion 1/25 2/1 (Due 2/1) (10 Points) Communication Skills Communication Skills 2/2 2/7 (Read Chapter 1 in Book) Assignment (Due 2/8) (30 Points) The Writing Process 2/9 2/14 Writing Process (Read Chapter 2 in Book) Assignment (Due 2/15) (30 Points) Improving Writing Techniques Writing Techniques 2/16 2/21 (Read Chapter 3 in Book) Assignment (Due 2/22) (30 Points) Revising and Proofreading Business Messages Revising and Proofreading 2/23 2/28 (Read Chapter 4 in Book) Assignment (Due 3/1) (30 Points) Company Email Discussion 3/1 3/9 (Due3/9) (10 Points) Using Email in the Workplace 3/2 3/7 Email Assignment (Due 3/8) (30 Points) (Read Chapter 5 in Book) Writing Direct Letters and Goodwill Messages 3/9 3/14 Writing Direct Letters and Goodwill (Read Chapter 6 in Book) Messages Assignment (Due 3/15) (30 Points) Writing Persuasive Messages 3/23 3/28 Writing Persuasive Messages (Read Chapter 7 in Book) Assignment (Due 3/29) (30 Points) Writing Negative Messages 3/30 4/4 Writing Negative Messages (Read Chapter 8 in Book) Assignment (Due 4/5) (30 Points) Informal Reports 4/6 4/11 Informal Reports (Read Chapter 9 in Book) Assignment (Due 4/19) (30 Points) Proposals and Formal Reports Part 1 Proposals and Formal Reports 4/13 4/18 (Read Chapter 10 in Book) Assignment (Due 5/16) (70 Points) Communicating in Person, In Meetings, and by 4/20 4/25 Communicating in Person, In Meetings, Telephone Assignment (Due 4/26) (30 Points) (Read Chapter 11 in book) Oral Presentations 4/27 5/2 No Assignment (Read Ch 12 in book) Body Language Discussion 4/27 5/3 (10 Points) Job Search Resumes and Cover Letters 5/4 Job Search Resumes and Cover Letters (Read Chapter 13 in book) 5/9 Assignment (Due 5/10) (30 Points) Employment Interviewing and Follow-up Messages 5/11 5/16 Employment Interviewing and Follow-up (Read Chapter 14 in book) Assignment (Due 5/17) (30 Points) Reminder Final Report from chapter 10 Due (5/16) Final Report from chapter 10 Due (5/16)