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Transforming Wi-Fi From a Technology of Convenience into a  Reliable and Ubiquitous Utility
<ul><li>Formed 2004 </li></ul><ul><li>Headquarter s   Sunnyvale, California </li></ul><ul><li>Business   Low cost, high pe...
Fast and Fierce
<ul><li>Wireless LANs in the enterprise must be more reliable </li></ul>What’s All the Ruckus About? <ul><li>Wi-Fi needs t...
What Makes Us Different <ul><li>We make Wi-Fi reliable  by picking the best signal path  for any given traffic  at any giv...
<ul><li>Costly, complex  and cumbersome </li></ul><ul><li>Erratic, unpredictable  and unreliable   </li></ul><ul><li>Low-c...
Average Isn’t Good Enough B  A  N  D  W  I  D  T  H T  I  M  E Single 4 Mbps MPEG-2 SD  stream 15 Mbps  average  throughpu...
Consistent Performance Matters Most 8 a.m. In your cube 11 a.m. In the conference room 1 p.m. In your boss’s office Everyw...
What’s Your Problem? <ul><li>I can’t get coverage where  I want </li></ul><ul><li>Today’s Wi-Fi not fit for   what I want ...
What We Make <ul><li>Industrial-strength “Smart Wi-Fi” LAN systems </li></ul>MediaFlex ™ MetroFlex ™ ZoneFlex ™ Line of Sm...
Limited Choices for the Enterprise <ul><li>Low End </li></ul><ul><li>Cheap </li></ul><ul><li>Poor performance </li></ul><u...
Introducing ZoneFlex <ul><li>Effortless everything </li></ul><ul><ul><li>Pluggable, meshable, easy  to install/expand </li...
Problems at Home Carriers want  to maximize the broadband line  into the home, deliver new services Information is coming ...
Introducing MediaFlex 2 3 1 Delivers flicker-free video to any corner of the home Continually determines best antenna to s...
Introducing MetroFlex “Dual Zone” Two Products in One Wireless Access Gateway Same Device Connects to best outdoor Wi-Fi n...
MetroFlex Access Gateway Page  MetroFlex Outdoor Wi-Fi Mesh Node Ruckus MetroFlex picks  the best and fastest Wi-Fi mesh n...
But Don’t Believe Us…
Why Ruckus Wireless We make  Wi-Fi simpler <ul><li>Effortless and affordable </li></ul><ul><li>Easy to install, manage </l...
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Corporate Pitch 1107

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  • Transcript of "Corporate Pitch 1107"

    1. 1. Transforming Wi-Fi From a Technology of Convenience into a Reliable and Ubiquitous Utility
    2. 2. <ul><li>Formed 2004 </li></ul><ul><li>Headquarter s Sunnyvale, California </li></ul><ul><li>Business Low cost, high performance Smart Wi-Fi systems </li></ul><ul><li>Customers One million+ Ruckus-powered APs installed worldwide </li></ul><ul><li>Financials Revenue generating, $32 million from Motorola, Telus, T-Mobile and Sequoia </li></ul><ul><li>Employees 100 </li></ul>Page About Ruckus Wireless Selina Lo President and CEO
    3. 3. Fast and Fierce
    4. 4. <ul><li>Wireless LANs in the enterprise must be more reliable </li></ul>What’s All the Ruckus About? <ul><li>Wi-Fi needs to be more reliable and predictable </li></ul><ul><li>Wi-Fi and multimedia don’t play well together </li></ul><ul><li>Wi-Fi is now the defacto standard for connecting to networks </li></ul><ul><li>Wi-Fi signals need to reach farther and faster </li></ul>
    5. 5. What Makes Us Different <ul><li>We make Wi-Fi reliable by picking the best signal path for any given traffic at any given time </li></ul>
    6. 6. <ul><li>Costly, complex and cumbersome </li></ul><ul><li>Erratic, unpredictable and unreliable </li></ul><ul><li>Low-cost, and high performance </li></ul><ul><li>Reliable, stable and adaptive </li></ul>With and Without Without Ruckus, Wi-Fi is: With Ruckus, Wi-Fi is:
    7. 7. Average Isn’t Good Enough B A N D W I D T H T I M E Single 4 Mbps MPEG-2 SD stream 15 Mbps average throughput 54 Mbps Why Voice and Video Suck Over Today’s 802.11g Wi-Fi Unwatchable Video
    8. 8. Consistent Performance Matters Most 8 a.m. In your cube 11 a.m. In the conference room 1 p.m. In your boss’s office Everywhere else <ul><li>Stable Wi-Fi connections throughout the home </li></ul><ul><li>Predictable bandwidth continuously </li></ul><ul><li>Dependable system to support all multimedia simultaneously </li></ul><ul><li>Adaptive technology that works around changing environments </li></ul>We Deliver the Most Dependable and Predictable Wi-Fi on the Planet
    9. 9. What’s Your Problem? <ul><li>I can’t get coverage where I want </li></ul><ul><li>Today’s Wi-Fi not fit for what I want to do </li></ul><ul><li>Wi-Fi signals are flaky, erratic </li></ul>
    10. 10. What We Make <ul><li>Industrial-strength “Smart Wi-Fi” LAN systems </li></ul>MediaFlex ™ MetroFlex ™ ZoneFlex ™ Line of Smart wireless LAN systems for enterprises Line of Smart Wi-Fi broadband access gateways for in-home metro Wi-Fi connectivity Line of Smart Wi-Fi multimedia routers and receivers for in-home and hotspots
    11. 11. Limited Choices for the Enterprise <ul><li>Low End </li></ul><ul><li>Cheap </li></ul><ul><li>Poor performance </li></ul><ul><li>No features </li></ul><ul><li>Hard to manage </li></ul><ul><li>High End </li></ul><ul><li>Costly </li></ul><ul><li>Cumbersome </li></ul><ul><li>Complex </li></ul><ul><li>Designed for 1000+ users </li></ul>THE SWEET SPOT <ul><li>SMB and Hot Zone </li></ul><ul><li>Feature-rich </li></ul><ul><li>Simple to install </li></ul><ul><li>Affordable </li></ul><ul><li>Reliable </li></ul>
    12. 12. Introducing ZoneFlex <ul><li>Effortless everything </li></ul><ul><ul><li>Pluggable, meshable, easy to install/expand </li></ul></ul><ul><li>Best Wi-Fi on the planet </li></ul><ul><ul><li>Optimum signal path selection, interference avoidance , automatic RF coordination </li></ul></ul><ul><li>Unmatched price/value </li></ul><ul><ul><li>All the features and functions (and MORE) of popular centralized WLANs at half the price </li></ul></ul>
    13. 13. Problems at Home Carriers want to maximize the broadband line into the home, deliver new services Information is coming into the home in digital form, wrapped in the Internet Protocol No more wires is what consumers want for voice, video and data Consumer electronics and computer networks are converging
    14. 14. Introducing MediaFlex 2 3 1 Delivers flicker-free video to any corner of the home Continually determines best antenna to send and receive RF signals Automatically adapts to the changing Wi-Fi environment The First In-Home Multimedia Wireless System
    15. 15. Introducing MetroFlex “Dual Zone” Two Products in One Wireless Access Gateway Same Device Connects to best outdoor Wi-Fi node Provides extended range Wi-Fi connectivity inside the home Wi-Fi Access Point
    16. 16. MetroFlex Access Gateway Page MetroFlex Outdoor Wi-Fi Mesh Node Ruckus MetroFlex picks the best and fastest Wi-Fi mesh node with which to associate based on link quality Ruckus MetroFlex mitigates interference by picking the best RF transmit and receive paths (i.e. antennas)
    17. 17. But Don’t Believe Us…
    18. 18. Why Ruckus Wireless We make Wi-Fi simpler <ul><li>Effortless and affordable </li></ul><ul><li>Easy to install, manage </li></ul><ul><li>Easy to secure and expand </li></ul>We make Wi-Fi better <ul><li>Ruckus delivers… </li></ul><ul><li>Quality of service </li></ul><ul><li>Predictable performance </li></ul><ul><li>Automatically adapts to environment </li></ul>We are the Wi-Fi experts (so you don’t have to be) <ul><li>Fewer services interruptions </li></ul><ul><li>Improves productivity </li></ul><ul><li>Increases uptime </li></ul><ul><li>Extends coverage area </li></ul>1 2 3
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