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Presentation event promotion with social media

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  • Key points: NOT a technology session: focus on process
  • Transcript

    • 1. Successful Event Promotion with Social Media June 3, 2010 Audio is only available by calling this number: Conference Call: 866-740-1260; Access Code: 6339392 Sponsored by
    • 2. Using ReadyTalk
      • Chat & raise hand
      • Mute = *6, Unmute = *7
      • If you lose your internet connection, reconnect using the link emailed to you.
      • If you lose your phone connection, re-dial the phone number and re-join.
      • ReadyTalk support: 800-843-9166
    • 3. You are being recorded…
      • Streaming into Second Life
      • This seminar will be available on the TechSoup website along with past webinar presentations:
        • www.techsoup.org/go/webinars
      • You will receive a link to this presentation, material and links.
      • After the webinar, you can ask follow-up questions in the Virtual Community Forum:
        • http:// bit.ly/dBmrLl
      • Twitter hashtags: #techsoup
    • 4. Successful Event Promotion with Social Media Sponsored by Presenters: Janet Fouts & Avi Kaplan
    • 5. Today’s Speakers Avi Kaplan Facilitating: Kami Griffiths, TechSoup Assisting with chat questions: Chris Peters & Stephanie Parker, TechSoup Janet Fouts
    • 6. Agenda
      • Getting started
      • Local and national event sites
      • Social media sites
      • Sample event
      • Create and maintain a social network
      • After the event
      • Continued engagement
    • 7. Getting Started
      • Event dashboard
      • Team info
      • Content
      • Identify target sites
      • Communicate with your networks
    • 8. Event Dashboard
      • Press releases
      • Images/videos
      • Messaging
      • Links for information
      • Contacts list
    • 9. Your Team
      • Staff
      • Volunteers
      • Membership
      • Social media connections
    • 10. Content
      • Messaging and quotes
      • Images/ video
      • Related information
      • Box.net or 4shared.com
    • 11. Event Posting Sites
      • Eventbrite.com
      • Upcoming.yahoo.com
      • Yelp Events
      • Eventful.com
      • Local.com
      • Zvents.com
    • 12. Using Social Media
      • Find and Enable Supporters
      • Promote and build anticipation
      • Enhance your event and connect participants
      • Capture the experience
      • Reflect and Thank
    • 13. Example Event: TweetsGiving
      • A global celebration that aims to change the world through the power of gratitude.
    • 14. Grow Your Networks
    • 15. Follow Up: Deepen the Engagement
      • Publicly thank, celebrate and report
      • Publish captured media to re-share the experience.
      • Invite feedback
      • Follow up individually
    • 16. Contact Us
      • Janet Fouts
      • [email_address]
      • JanetFouts.com
      • Twitter: @jfouts
      • 408.216.7423
      Avi Kaplan [email_address] MeshugAvi.com Twitter: @MeshugAvi
    • 17. Questions? Submit your questions using the chat box.
    • 18. Continue the Discussion…
      • Additional questions can be answered by posting in the Virtual Community Forum:
        • http:// bit.ly/dBmrLl
    • 19. Get the Most Out of TechSoup
      • At TechSoup, you’ll find a range of technology services to help your nonprofit:
        • Read helpful articles in our Learning Center
        • Request donated software , hardware, and online services
        • Join our community forums to learn from your colleagues
        • Browse upcoming events and conferences
    • 20. Upcoming Webinars
      • Get Started with TechSoup's Product Donation Program
        • Thursday, June 10, 11 a.m. Pacific time
      • Flip-in' Out @ the Library
        • Thursday, June 17, 11 a.m. Pacific time
    • 21. Thank you to our Webinar Sponsor! ReadyTalk offers dedicated product demos for TechSoup organizations 4 times per week. For more information: pages.readytalk.com/techsoup.html
    • 22. Thank you! Please complete the post event survey! Kami Griffiths, kami@techsoup.org, 415-633-9392

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