GENDER: Mixed AGE: 12 - 19 ETHNICITY: Any race INTERESTS: - Social Networking - That like communicating with people very often - Loads of friends - Easily distracted by social networking sites - That spend over 7 hours a week on facebook, skype etc TARGET AUDIENCE
This age group looks at what entertain them
What impact their have gain from all the site.
Why do they get easily distracted on social networking.
This age group will look at what entertains them
What impact they gain in their daily live, in terms e.g. online banking, communication ( interacting more in the multicultural society.