Define personal brand? Standing out amongst the PR crowd, highlighting your strengths and talents, having an online presence, communicating with your audience - etc, etc. Well, defining personal brand is one thing; actually creating one is another.
I feel that my main apprehensions concerning personal brand were feelings of being limited, being confined to one idea or image and feeling that others could define mine. I’d like to consider myself the anti-brand in that sense - limitless, adaptable; like a chameleon of public relations . I’m also a bit of a paradox , but I’d like to believe it works to my benefit.