Data Visualization: Making the story behind the data come to lifePresentation Transcript
Data Visualization Making the story behind data come to life @tanyacamp (slides available at www.slideshare.net/TanyaCamp)
What is Data Visualization?
Why use Data Visualization?
Data Visualization vs. Infographics
Deﬁnition “The difference is the objective. Infographics are used to tell a story or answer a question. Data visualizations let user ﬁnd their own story or answer.” Benjamin Wiederkehr, of datavisualization.ch
Visualizing Data, by Ben Fry (OReilly, 2008)Books The Information Design Handbook, by Jenn + Ken Visocky OGrady (HOW Books, 2008) Data Flow, by Robert Klanten, Nicolas Bourquin, Thibaud Tissot, Sven Ehmann (Gestalten, Berlin 2008) The Visual Display of Quantitative Information, by Edward R. Tufte (Graphics Pr, 2001) Visual Explanations, by Edward R. Tufte (Graphics Pr, 1997) Envisioning Information, by Edward R. Tufte (Graphics Pr, 1990) Beautiful Evidence, by Edward R. Tufte (Graphics Pr, 2006) Information is Beautiful, by David McCandless (Collins)
People Edward Tufte Ben Fry www.edwardtufte.com www.benfry.com Nicholas Felton David McCandless www.feltron.com www.informationisbeautiful.net Sébastien Pierre Stephen Few www.ffctn.com www.perceptualedge.com/
Exercise 1. Brainstorm some data sources from your normal daily activities (time spent on different activities like travel, or communication methods, nutrition details, geo-spacial data, water usage, etc). 2. Choose the best method of displaying your data (pie chart, bar chart, venn diagram, line graph, equation editor, word cloud). 3. Pick a tool for your visualization (GraphJam, ManyEyes, Wordle, or Tagxedo, or drawing it on paper). PROCESS: RULES: 1. Acquire 1. Show, don’t tell 2. Parse 2. Use common icons 3. Filter 3. Check your scale 4. Represent 4. Apply colors wisely 5. Reﬁne 5. Reduce the clutter 6. Find the simplexity
Tanya CampCreative Director at Bucketduck Inc. and Gystworks www.bucketduck.com www.gystworks.com @tanyacamp