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Print Media Advertising Industry Report – June 2014
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Print Media Advertising Industry Report – June 2014

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PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers for the period June’14. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total …

PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers for the period June’14. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.

Published in: Data & Analytics

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  • 1. Print Media Analysis June 2014
  • 2. - Print media analysis are based on monitoring from 22 Major Publications from Karachi, Lahore and Islamabad and 19 Leading Magazines / Digest . - Analysis figures are combined from Publications and Magazine. - Tariff rate applied for Spend analysis. Data Statistics
  • 3. TOP 20 Categories
  • 4. TOP 20 Advertisers
  • 5. TOP 20 Brands
  • 6. English vs Urdu Publication Advertising split
  • 7. Publications vs Digest/Magazines Spending Ratio
  • 8. Page Position Analysis
  • 9. Page position wise analysisTOP 20 Publications Based on Spend
  • 10. TOP 20 Magazines/Digest Based on Spend
  • 11. Category Analysis [Monthly Share of Spend]
  • 12. Cellular Companies (SOS) Warid remain silent on print media during the Month
  • 13. Shampoo Category (SOS)
  • 14. Tea Category (SOS) Main Player of the Category TAPAL is missing
  • 15. THANK YOU For query on DATA, please contact: Mediatrack Pakistan Phones/Faxes: Phone: +9221-34289818, 34289819, 34583302 e-Contact: khi@mediatrackpk.com www@mediatrackpk.com For other queries, please contact PAS at: secretariat@pas.org.pk