Shared Risk & IVF Refund Programs are Not Sustainable in Today's Fertility Market with the Current Economy. IVF Centers and Patients need better options...

1. Shared Risk & IVF Refund Programs are FAILING Today’s Fertility Market…… FAILING to Benefit Patients… FAILING to Benefit Clinics… Presented By: Tammie S. Poe, BBA
www.SmartMDPractices.com

2. Fertility Clinics & Patients Need A Better Option. ONE DOES EXIST….
The C.A.R.E.S.© Financial Program ~
Real Benefits, Without the "Risk".....

3. Current Fertility Programs…
Most IVF clinics and fertility practices are familiar with companies that offer Shared Risk or Refund Programs for IVF and/or Donor Egg IVF.

4. Shared Risk/Refund Programs…
These “companies” sell a platform that allows clinics to offer these programs to patients, while the company assumes financial responsibility for refunds when a patient doesn’t get pregnant
during the term of their
package.

5. Shared Risk/Refund Programs…
These companies promise to help clinics "grow faster and more profitable".

6. Shared Risk/Refund Programs…
In return: CLINIC services are discounted by ~20%-30%; payment is withheld for ~5-8 weeks, after completing treatment; penalty fees for unsuccessful cycles generally apply; and clinics routinely pay monthly partnership fees, even when no packages
sell and no cycles are
performed…

7. Shared Risk/Refund Programs…
Problem: Strict medical criteria set by the “company”, prevent many patients from qualifying for these programs.
Others, simply can't afford the high price tag.
A price tag that typically ranges from
~2.5 to 3X’s… the
cost of a single IVF cycle.

8. Shared Risk/ Refund Programs…
Problem: Today’s economy makes it difficult for the average patient to afford fertility treatment.
Patients unable to afford the cost of a single IVF cycle, certainly can’t afford to pay the equivalent of
three cycles….

9. Shared Risk/Refund Programs…
Problem: Only ~5% of fertility patients in the marketplace today actually seek IVF treatment; leaving these programs with no options for the majority of patients….

10. Shared Risk/Refund Programs…
So, what are clinics to do for the other 90-95% of their fertility patients?
And, what about the revenue these patients could…. represent for a clinic or practice?

11. With limited customers and no solutions to capture others, these programs ability to generate revenue is minimized.
Shared Risk/Refund Programs…
In the end, stiff monthly partnership fees and unfulfilled sales goals, have many clinics realizing the price, and their risk in offering programs they can’t sell.

12. A Better Option Exists….
The C.A.R.E.S.© Financial Program
“Cost Assistance for Reproductive & Endocrinology Services”

13. A Better Option Exists….
More Than An Option ~ It’s A Solution....
C.A.R.E.S.© was built on an innovative platform... One that benefits both, the fertility clinic and its patients, while offering viable treatment options that address the needs of 85-90% of cash patients in the market today.
HOW??
Keep Reading…

14. The C.A.R.E.S.© Program
C.A.R.E.S.© starts by offering plans for IVF and Donor Egg treatment, BUT… it also offers plans for patients needing the basic infertility work-up, and those
desiring Clomid/Femara and/or Ovulation Induction therapies (if/when clinically indicated).

15. How Does C.A.R.E.S.© Work?
Well, C.A.R.E.S.© is not a shared risk or a refund program; it’s a discount program.
One that requires patients to pay upfront, but only for the services they intend to receive now, not services they may, or may not need until later,
if at all…..

16. The C.A.R.E.S.© Program
Program eligibility is determined by the clinic’s MD (not a “company”). This increases the number of eligible patients who qualify to participate.
While patients are assessed a fee to enroll, membership affords them fixed discounts on their fertility procedures, when performed by the clinic, and during the term of their
enrollment.

17. The C.A.R.E.S.© Program
Since pricing is more in line with the cost of a single cycle, C.A.R.E.S.© is a more affordable option for patients than Shared Risk.
Affordability increases the likelihood that patients will enroll, purchase a plan or
package, and proceed with
treatment.

18. The C.A.R.E.S.© Program
To receive the maximum benefits afforded C.A.R.E.S.© Program members, patients stay with the clinic and enrolled in the program.
This, ensures the clinic a high rate of customer retention, and an increase in business through repeat cycles or additional services.

19. The C.A.R.E.S.© Program
Clinics are safeguarded from open ended discounts and prolonged treatment obligations, as a result of C.A.R.E.S.© built in
“maximums & limitations”.
In addition, there’s no need to worry about penalty fees or package refunds, because they don’t exist!

20. The C.A.R.E.S.© Program
BOTTOM LINE ~ PATIENTS….
•Get the treatment they need, at prices they can afford.
•If a cycle is unsuccessful, they can proceed with further treatment, while earning additional program discounts.
•Paying less for treatment + achieving a pregnancy = Success X’s 2!!

21. The C.A.R.E.S.© Program
BOTTOM LINE ~ CLINICS….
•Gain additional streams of revenue
•Paid direct (by the patient), and in advance of performing services.
•High retention of patients and increased services
•A reduction in A/R, long-term.

22. The C.A.R.E.S.© Program
So…. Does
Sound like something your practice could benefit from?

23. The C.A.R.E.S.© Program
If so…..
The C.A.R.E.S.© Financial Program is the solution you've been waiting for.

24. The C.A.R.E.S.© Program
For additional information about The C.A.R.E.S.© Financial Program www.SmartMDPractices.com Contact: TSPoe@SmartMDPractices.com www.SmartMDPractices.com