Who Do You Think You Are ‘2.0’?Dr Tama Leaver /                                               @tamaleaver   12 November 20...
Outline1. Context: the Ends of Identity2. Who Do You Think You Are 2.03. Looking Forwards …Curtin University is a trademar...
(1) Context: Ends of Identity? What happens in web presence/ self-presentation /  ‘Identity 2.0’ style research when agen...
Web Presence (very approximate) …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 0...
Majority of current research …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
Focusing on the ends matters (and will alsoreveal more about the middle) …Curtin University is a trademark of Curtin Unive...
(2) Who Do You Think You Are? (2.0!) BBC series exploring history via personal  genealogical narratives of celebrities. ...
Instagram:                                                                      #ultrasound                               ...
InstagramCurtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
Instagram’s growth … October 2010: Launch (Apple AppStore). December 2010: 1 million users. June 2011: 5 million users....
Privacy: experiential but not technical …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provide...
A plethora of Instagram web clients …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Co...
Geotags …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
Data ownership …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
And now official Instagram web timelines …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provid...
Instagram:                                                                      #ultrasound                               ...
Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
Implications? Social implies conversation (considered ephemeral) but media  implies content (which persists). Privacy is...
But, at the other end … Are personal conversations (email) and other social  media (photos, videos) owned by the individu...
To access a deceased relative’s Google account … (1/2)Curtin University is a trademark of Curtin University of TechnologyC...
To access a deceased relative’s Google account … (2/2)                  Source: http://support.google.com/mail/bin/       ...
NB: Single Google Privacy Policy … 1 March 2012: 70 different privacy policies for  Google products (Gmail, Blogger, Pica...
And: A Single ‘Delete’ Button, Too …       Source: http://support.google.com/youtube/bin/answer.py?hl=en&answer=1151740Cur...
Historically-significant videos?Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00...
Why?                                                    It’s hard to sell ads to dead people.Curtin University is a tradem...
Looking forwards We need to consider …             1. What information do we want to persist (for ourselves and          ...
It might be silly, but it’s still part of our legacy …Curtin University is a trademark of Curtin University of TechnologyC...
Questions or Comments?                                                                        Or find me later …          ...
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Who Do You Think You Are 2.0

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Presented at the CCI Symposium, Perth, 12 November 2012.

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  • 30.07.2010
  • Who Do You Think You Are 2.0

    1. 1. Who Do You Think You Are ‘2.0’?Dr Tama Leaver / @tamaleaver 12 November 2012Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    2. 2. Outline1. Context: the Ends of Identity2. Who Do You Think You Are 2.03. Looking Forwards …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    3. 3. (1) Context: Ends of Identity? What happens in web presence/ self-presentation / ‘Identity 2.0’ style research when agency becomes a variable?Before (online) agency: before birth, until the ‘reigns’ of online identity tools and performances are inherited?After (online) agency: who looks after online traces of self once the self they refer to dies?Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    4. 4. Web Presence (very approximate) …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    5. 5. Majority of current research …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    6. 6. Focusing on the ends matters (and will alsoreveal more about the middle) …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    7. 7. (2) Who Do You Think You Are? (2.0!) BBC series exploring history via personal genealogical narratives of celebrities. Tiny fragments of information speak loudly. Reminder that people = data long before digital databases. However, digitisation leads to unprecedented searchability. What would WDYTYA 2.0 look like, once today’s viewers become dust?Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    8. 8. Instagram: #ultrasound (11/11/12)Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    9. 9. InstagramCurtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    10. 10. Instagram’s growth … October 2010: Launch (Apple AppStore). December 2010: 1 million users. June 2011: 5 million users. September 2011: 10 million users. April 2012: Android version released. September 2012: 100 million users. But DOES MOBILE = PRIVATE?Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    11. 11. Privacy: experiential but not technical …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    12. 12. A plethora of Instagram web clients …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    13. 13. Geotags …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    14. 14. Data ownership …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    15. 15. And now official Instagram web timelines …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    16. 16. Instagram: #ultrasound (11/11/12)Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    17. 17. Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    18. 18. Implications? Social implies conversation (considered ephemeral) but media implies content (which persists). Privacy is often presumed and ‘experienced’ but not technically the case. Interface Occlusion: hard to imagine mobile apps as public web material. Thus when personal data is about broader contexts (eg families, not just individuals), the utility and persistence of data matters even more. Parental social media (over-)sharing both persists and frames children’s identities online.Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    19. 19. But, at the other end … Are personal conversations (email) and other social media (photos, videos) owned by the individual? ‘Digital estates’ an emerging topic of interest and deeply unclear in law. Corporate policies stress individual privacy and agency, with varying responses to users’ deaths. For example, what happens when a loved one or business partner desperately needs details in a recently departed person’s email account?Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    20. 20. To access a deceased relative’s Google account … (1/2)Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    21. 21. To access a deceased relative’s Google account … (2/2) Source: http://support.google.com/mail/bin/ answer.py?hl=en&answer=14300Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    22. 22. NB: Single Google Privacy Policy … 1 March 2012: 70 different privacy policies for Google products (Gmail, Blogger, Picasa, YouTube, etc.) merged into a single Privacy Policy. +ve simplification -ve deep integration across all Google databases about you (watch something on YouTube, see related ads on Blogger). http://www.google.com/policies/privacy/Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    23. 23. And: A Single ‘Delete’ Button, Too … Source: http://support.google.com/youtube/bin/answer.py?hl=en&answer=1151740Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    24. 24. Historically-significant videos?Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    25. 25. Why? It’s hard to sell ads to dead people.Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    26. 26. Looking forwards We need to consider … 1. What information do we want to persist (for ourselves and others we converse with and about). 2. Who else should (or could) have access to ‘my data’ once I’m dead? 3. Should corporations decide what material is deleted after someone dies? (Should my YouTube videos have to disappear if someone closes my Gmail account after I’m dead)? 4. What policies do we need to distinguish personal information we want to erase from material of historical or other significance?Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    27. 27. It might be silly, but it’s still part of our legacy …Curtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
    28. 28. Questions or Comments? Or find me later … www.tamaleaver.net @tamaleaver t.leaver@curtin.edu.auCurtin University is a trademark of Curtin University of TechnologyCRICOS Provider Code 00301J
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