Building the first social business in Belgium

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Together with SD Worx we built the first social business in Belgium. …

Together with SD Worx we built the first social business in Belgium.
We want to share our journey to show that building a social business is not impossible. It's about working hard, taking small steps and having the end in mind. Good luck!

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  • 1. H I ! I ’M A NT H O N Y
  • 2. AN D I’ M FRED.
  • 3. T E AR DOWN TH E WA LL ST h e jou rn e y o f b u i ld i n g t he f ir s t s o c ia l b u s in es s in Belg ium
  • 4. approacheableSD Worx aims to be anknowledge-expert in HRM.
  • 5. 1. Everyone must be involved2. Should be supportive, not repressive3. We need a steady and diverse content flow4. Must provide quick answers from internal experts
  • 6. 1. Everyone must be involved2. Should be supportive, not repressive3. We need a steady and diverse content flow4. Must provide quick answers from internal experts
  • 7. 1. Everyone must be involved2. Should be supportive, not repressive3. We need a steady and diverse content flow4. Must provide quick answers from internal experts
  • 8. 1. Everyone must be involved2. Should be supportive, not repressive3. We need a steady and diverse content flow4. Must provide quick answers from internal experts
  • 9. IT L OO K S LI KE THI S . . .
  • 10. E V ER Y O NE I N V O L V E D
  • 11. SUPP O RTI V E
  • 12. ST EADY D I V E R S E C O NTE N T
  • 13. QUI C K EX P E R T A C C E SS
  • 14. having the end in mindSD Worx got there byand taking small but meaningful steps.
  • 15. Transform SD Worx into a Social Business
  • 16. The Big plan Transform SD Worx into a Social Business
  • 17. The Big plan Transform SD Worx into a Social Business External speed
  • 18. The Big An inside plan guy Transform SD Worx into a Social Business External speed
  • 19. The Big An inside plan guy Transform SD Worx into a Social Business External Company-wide speed ambassadors
  • 20. The Big An inside Open monthly plan guy evaluations Transform SD Worx into a Social Business External Company-wide speed ambassadors
  • 21. The Big An inside Open monthly plan guy evaluations Transform SD Worx into a Social Business Coaching, External Company-wide training, speed ambassadors preaching
  • 22. ANSWE R ONE QUE S TI ON :W HAT ’S I N I T F OR THE M ?
  • 23. ROI after being a socialWhat’s thebusiness for six months?
  • 24. 1. Internal community is more active then ever2. 200.000 impressions via social media3. 5.000 new relationships with our target audience4. 1.200 meaningful interactions5. Share of voice from 30% to 48%
  • 25. 1. Internal community is more active then ever2. 200.000 impressions via social media3. 5.000 new relationships with our target audience4. 1.200 meaningful interactions5. Share of voice from 30% to 48%
  • 26. 1. Internal community is more active then ever2. 200.000 impressions via social media3. 5.000 new relationships with our target audience4. 1.200 meaningful interactions5. Share of voice from 30% to 48%
  • 27. 1. Internal community is more active then ever2. 200.000 impressions via social media3. 5.000 new relationships with our target audience4. 1.200 meaningful interactions5. Share of voice from 30% to 48%
  • 28. 1. Internal community is more active then ever2. 200.000 impressions via social media3. 5.000 new relationships with our target audience4. 1.200 meaningful interactions5. Share of voice from 30% to 48%
  • 29. 5 things to remember when building yourown social company.
  • 30. 1. Define your strategy2. Recruit promoters3. Coach, train, preach4. Evaluate transparantly5. Start small
  • 31. 1. Define your strategy2. Recruit promoters3. Coach, train, preach4. Evaluate transparantly5. Start small
  • 32. 1. Define your strategy2. Recruit promoters3. Coach, train, preach4. Evaluate transparantly5. Start small
  • 33. 1. Define your strategy2. Recruit promoters3. Coach, train, preach4. Evaluate transparantly5. Start small
  • 34. 1. Define your strategy2. Recruit promoters3. Coach, train, preach4. Evaluate transparantly5. Start small
  • 35. THA N K YOU!
  • 36. twitter.com/anthonybosschemanthony@talkingheads.bewww.talkingheads.be