10 Facts on PR Publications

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Final assignment for my Public Relations Publications class was to list 10 things we have learned throughout the course of the semester.

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10 Facts on PR Publications

  1. 1. 3<br />6<br />10<br />4<br />2<br />PR Publication Facts<br />9<br />5<br />7<br />8<br />1<br />Public Relations Publications?<br /> Yes, I can talk about that!<br />Created by: Natalia C. Daies<br />November 28, 2009<br />GSU PRCA 3339<br />
  2. 2. 1.<br />White Space<br />…is just as important as any other element in a document.<br />Why?<br />1. It creates structure<br />2. Provides a resting space for readers<br />
  3. 3. 2.<br />Segmenting Publics<br />PR Practitioners can segment publics by the following:<br /><ul><li>Generation
  4. 4. Life Stages
  5. 5. Social Class
  6. 6. Education
  7. 7. Gender
  8. 8. National Origin</li></li></ul><li>3.<br />Typography: Fonts<br />
  9. 9. 4.<br />If you don’t know anything else… you better know<br />CRAP.<br />
  10. 10. 5.<br />Spot Color v. Process Color<br />
  11. 11. 6.<br />Selecting Photographs<br />
  12. 12. 7.<br />Logotypes<br />
  13. 13. 8.<br />Balance, Prominence, Distribution…<br />
  14. 14. 9.<br />Letterheads<br />
  15. 15. Strategic Publications<br />10<br />
  16. 16. That is all…<br />Note: The information provided in this PowerPoint presentation is in no particular order… unless you count that whole one thru ten thing.<br />

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