Expedition roadmap to getting the job you want - step 3 - defining your unique selling proposition
Defining Your USP 1
Expedition Roadmap To Getting The Job You Want Step by Step to Your Destination Getting the job you want requires careful consideration and intense effort. TALENTSQUARE provides a simple 5 step process , from ‘finding out’ to ‘getting’ the job you want. Managing The Moments Of Understanding Truth Step 5 Yourself 3 1 Defining YourDefining Unique Selling Standing OutYour Destination Proposition From The 3 Crowd 2 4
Expedition Roadmap To Getting The Job You Want Step by Step to Your Destination Managing The Moments Of Understanding Truth Yourself 5 1 Defining YourDefining Unique Selling Standing OutYour Destination Proposition From The 3 Crowd 2 4
Defining Your 3 Unique Selling PropositionDon’t forget, it’s a Job Market. You are about to enter a Competitive Arena.So you will need a plan of attack to win in the market place.Ask yourself: What do you have to offer? Why should they be interested in you?Define your USP that articulates what makes you different from the rest
The job market is a competitive arena. In order to be recruited, you will need to domore than list your academic track record. You will need to sell yourself, convince thebuyer that you are the best choice to make. You need to stand out from competition,offer something unique in the eyes of your customer. This is what is called the 3‘unique selling proposition’ (USP) What do you have to offer to your customer? Can you define why you would be the best candidate? • If the company that is hiring could • Compared to others, I only see that ... typically do better in... • The first things I • The three things I could would do when I do very well in the job I would be hired aspire to have are... are... • A core strength that is • My most useful so obvious for me that I skills or strengths take it for granted is... for this job are...
Production and copyrightsTalentSquare. Checkwww.talentsquare.com for moreinfo.Compiled & written by PieterjanKempynck. Pieterjan graduated asMaster in Clinical Psychology and isManaging Director of TalentSquare.He has over 20 years experience inhuman resources and talentmanagement.Pieterjan took part in several polarexpeditions.All pictures courtesy and copyrightLaurent Dick atwww.laurentdick.comPictures taken during the AntarcticSailing Expedition 2007/2008. Moreinfo on www.circles.ccOctober 2011.