Social Media and Value of Hire

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  • What can you do with social media?
  • Social Media and Value of Hire

    1. 1. Social Media and Value of Hire Matt Alder – MetaShift
    2. 2. Introductions www.Link2Matt.com www.twitter.com/mattalder www.recruitingfuture.com www.metashift.co.uk
    3. 3. Agenda <ul><li>Definitions and Examples </li></ul><ul><li>Value of Hire </li></ul><ul><li>Things to Consider </li></ul>
    4. 4. The World is Social 24 Billion mins spent on Facebook a day LinkedIn adds 3 million people a month 35 Hours of Video uploaded per minute 2 Billion Tweets sent a month
    5. 5. Social Graph
    6. 6. Professional Graph
    7. 7. Employer Brand Balance of Power
    8. 8. Social Recruiting?
    9. 9. Social Job Distribution
    10. 10. Social Recruiting
    11. 11. Social Recruiting
    12. 12. Social Recruiting
    13. 13. Why? Target Top Talent Reduce Noise Build Pipelines
    14. 14. Costs?
    15. 15. Value of Hire?
    16. 16. Very Early Days <ul><li>“ there are known knowns </li></ul><ul><li>there are known unknowns; </li></ul><ul><li>there are also unknown unknowns” </li></ul>
    17. 17. What We Know http://bit.ly/recruitingfuture Better Informed Hires
    18. 18. What We Suspect
    19. 19. Things to consider
    20. 20. Your Recruitment Process
    21. 21. Consistency of Brand Touchpoints
    22. 22. Expectation Setting
    23. 23. Expectation Setting
    24. 24. How connected are you?
    25. 25. Two Ends of the Spectrum “ At Ryman, we had to knock this problem on the head about a year ago, when it became obvious that too much staff time was being eaten up by this nonsense ”
    26. 26. Two Ends of the Spectrum “ If you don't trust your employees to tweet freely, it's an employee or leadership issue, not an employee Twitter policy issue ”
    27. 27. Summary <ul><li>Social Job Distribution isn’t Social Recruiting </li></ul><ul><li>Route to The Best Talent </li></ul><ul><li>Peer to Peer Recruitment </li></ul><ul><li>Time and Resources </li></ul><ul><li>Consistency and Expectations </li></ul><ul><li>Act Now! </li></ul>
    28. 28. You have to do something!
    29. 29. Contact Matt Alder - [email_address] www.metashift.co.uk/digital360

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