MarketsPulse Client Presentation

www.marketspulse.com
What are Binary Options?
A binary option is a type of exotic option where
the payoff is either a fixed amount or nothing
• Simple and transparent trading instrument, no leverage
• Traded online mainly by retail customers
• Variety of assets - FX, commodities, indices and stocks
• Short term intraday options
• Traded as an OTC product and as an Exchange Listed product
BINARY OPTIONS IS A NATURAL EXTENSION FOR RETAIL TRADING PRODUCTS

Trends in the Binary Options Market
* Excerpt from Forex Magnates Quarterly Market Report – Q1 2013
Binary Option
trading volumes
growing 10-20%
per month*
~150
brokers
worldwide offering
Binary Options
regulation is
driving the industry
$1bn
estimated global
monthly retail
volumes

The Binary Options opportunity
“Binary Options offers brokers higher margins
than FX was offering 5 years ago”
• Income per account (lifetime) $2,986
• Average margin per account 7.48%
• Average life time deposit $4,338
• Trading volume per account per month $6,437
• Average account lifespan 6.2 months
• Average first time deposit $478
These statistics were gathered during the years of 2011-2012 from all brokers who use MarketsPulse

MarketsPulse: Our company

MarketsPulse: Some of our clients and regulatory markets

MarketsPulse: Solutions Suite
Venture Solution
 Aimed at new entrants or large firms
looking to try the market
 Quick time to market with full control over
the trading platform
 High levels of service including dedicated
account management and 24/6 support
Enterprise Solution
 The only choice for large brokers looking
to launch their own binary options brand
 Fully customized solution from bespoke
website design with unique features,
installed on your servers
 Includes complete integration of data
feeds, payment providers, CRM, MT4
Shared Wallet and more
MarketsPulse has two solutions to choose from
depending on your specific needs

MarketsPulse: Solutions Suite
Venture Solution
 Quick time to market
 Customizable front end
 Complete control over trading platform
 Full mobile suite included
 Proven automatic risk management
Which solution is right for you?
Enterprise Solution
Includes all the Venture Solution features plus
the following:
 Fully Integrated with your existing systems
 Fully Tailored to your specifications
 Allow white label distribution
 Installed on your servers
The only truly scalable solution The most complete solution available today

Venture solution: Website designs
The Venture solution platform includes extensive customization,
here are some examples:

Native Mobile Applications
Only MarketsPulse gives your traders a
completely native mobile trading experience
 Dedicated iPad Application
 Native Android Application
 Mobile Web using HTML5

Complete Risk Management
Financial analysis
team ensures
profitability
MarketsPulse provides complete risk management,
limiting your exposure and boosting your profitability
Automatic
real-time
pricing algorithm
Full limitations
and controls, per
brand/trader
24/6 Live
monitoring of
feeds & platforms
Effective Controlled Monitored Guaranteed

Advanced Administration System
The MarketsPulse Back Office gives you
full control over your trading platform
 View trading
statistics in one click
 Set limitations for
each brand / trader
 Incentivize
traders easily

Built-in Incentive Programs
Post Wager Bonus
Incentivize traders to reach higher trading volumes by offering bonus money
when reaching certain trading levels
Cashback
Offer traders cashback on their trades
Safe Trade Action
Encourage traders to experience trading by offering risk free trades
1
2
3
Want to build trader loyalty and create a strong, profitable brand?
MarketsPulse gives you the tools to do it…
VIP – “Frequent Trader” Club
Reward frequent traders by offering higher payouts
4

MarketsPulse CRM
 Flexible: Easily customize the system to your specific needs
 Integrated: Fully integrated with the administration system
 Managed: Assign users, tasks and cases automatically
 Complete: Detailed reports feature and useful dashboards
MarketsPulse has developed a customized CRM system
for your unique requirements

Option types
MarketsPulse leads the market with innovative options,
providing traders with the most exciting experience,
and brokers with the most profitable solution
Range High Low
High Low
Spread High Low
1
2
3
Option On Demand
4
5 One Touch
6 Ladder Option

Option types
1 Option On Demand
• Fastest growing option type – highly profitable
• Trader chooses option start, option duration
• Open simultaneous trades –60seconds up to a full day
Trader can choose
his own duration
and option start
time
Open multiple
trades directly
from the graph
Unique to
MarketsPulse Clients

Option types
2 Traditional High Low
• The most popular option type
• Traders can sell their option and close position at any time
Open multiple
trades and sell
trades directly from
the graph

Option types
3 Spread High Low
• Classic High Low with different prices for Call or Put
• Allows for higher payouts (over 100% typically)
Attract more
traders by offering
higher payouts

Option types
4 Range High Low
• The trader must predict in which range the price will strike
• Highly profitable option, with very high payouts
Price Range
offered for
Call or Put
Payouts of up
to 200% are
possible

Option types
5 One Touch
• The trader selects a high or low price level
• Once the strike ‘touches’ the buy price, the trader is in the money
• Highly profitable option, with high payouts available
Trader selects
High or Low
price level

6 Ladder Option (Launched in Tokyo, July 2013)
• Trader chooses from a set of fixed strike prices
• Options are priced using dynamic premiums for a fixed lot amount
• Buy and Sell prices shown simultaneously, with different durations
Designed to
comply with
new Japanese
regulations
Option types

MarketsPulse: Latest developments
Advanced Charting
 Advanced tools for more experienced
traders
 Allows for customization of the chart’s
display: candle sticks, line, bars and more
 Ability to add real-time Indicators such
as momentum, moving averages,
volatility and TRIX among many others
Advanced charting tools for traders wanting
more than a standard trading experience…
Unique to
MarketsPulse Clients

Summary
Designed for your precise needs
Wide array of innovative and profitable options
Create a strong brand with proven marketing techniques
Installed on your servers, fully integrated, customized, managed
MarketsPulse is the only provider that offers a
completely customizable solution

MarketsPulse: Client testimonials

Solution Pricing
Venture Solution* Enterprise Solution
Set up Fee €20,000 €40,000
Mobile Applications License included included
Licensee’s Monthly Net Revenue Royalty Fee
€0 - €500,000 20% 16%
€500,001 - €1,000,000 18% 14%
€1,000,001- €1,500,000 16% 12%
€1,500,001- €2,000,000 14% 10%
€2,000,001 and above 12% 8%
Monthly Minimum Payment €5,000 €7,500
Start with the Venture Solution, and as your
business grows, upgrade to the Enterprise
solution and only pay the difference.
*

Tal Anish
Business Development
Call: +972 58 4444 150
Email: tal@marketspulse.com
Web: www.marketspulse.com

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MarketsPulse Client Presentation