How has technology changed the way we conduct businessPresentation Transcript
How has technology changedthe way we conduct businesss1180036 Taisuke Honda
Introduction● Technology affects almost every aspect of ourlives.But as much as our personal lives havechanged, the business world has revolutionizedalmost beyond recognition in the past few decades.Technology has changed the face and the pace ofbusiness.● So, exactly how has technology changed the waywe do business? In countless ways, but wellhighlight the major ones on the next page.
Effects of Technology on Business(1)● Businesses have been at the forefront oftechnology for ages. As computers emerged in the20th century, they promised a new age ofinformation technology. But in order to reap thebenefits, businesses needed to adapt and changetheir infrastructure.● Now, most business is conducted over personalcomputers or communication devices. Computersoffer companies a way to organize densedatabases, personal schedules and various otherforms of essential information.
Effects of Technology on Business(2)● Some businesses have even begun to use RFIDchip implants in humans to tighten security. Anaccess control reader detects the chips signal andpermits the employee access to the door.● Handheld devices like BlackBerries have becomewildly popular for businesses because they letusers check and send email from anywhere, andbrowse the Internet.
Internet Business(1)● The Internet allows any company to sell anyproduct online. In general, the Internet has provento be an inexpensive way to reach morecustomers.● Many businesses have succeeded in using theInternet as their primary, or sometimes only,medium.● Small businesses, too, have become easier to startup using the Internet.
Internet Business(2)●One of the biggest ways the Internet has changedbusiness is through targeted advertising. UsingGoogle, companies can specify the keywords thatwill drive certain customers to their ad.●For instance, if you were to plug the word "baking"into Google, you might click on a page fromepicurious.com. That epicurious page will haveGoogle ads from sponsors who sell baking-relatedproducts.
Conclusion● Technology affects almost every aspect ofour lives.● The business world has revolutionizedalmost beyond recognition in the past fewdecades.● As communication and information travelsfaster and faster, the world seems smallerand smaller, and this has large implicationsfor the way we conduct business.