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RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
RMIT Vietnam Alumni System public version V2
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RMIT Vietnam Alumni System public version V2

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A presentation that synthesizes the author's ideas for a system for RMIT Vietnam Alumni.

A presentation that synthesizes the author's ideas for a system for RMIT Vietnam Alumni.

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  • 1. Suggestions for an Alumni Networking System For RMIT Vietnam From Tai, Tran Tuan Software Engineering 2007 Alumnus Version 2 – 9/2/2009
  • 2. This is the public version of V2
    • Internal information on RMIT Vietnam operations have been removed on this version
  • 3.
    • This presentation is dedicated for:
      • RMIT Vietnam Center for Work, Career and Lifelong Learning
      • RMIT Vietnam Alumni Coordinator
      • RMIT Vietnam Student Services
      • RMIT Vietnam Marketing and Communications
      • RMIT Vietnam Student Recruitment
  • 4. WE ARE THINKING ABOUT A NETWORKING SYSTEM FOR ALUMNI
    • Considerations from an alumnus’ perspective
  • 5. DEMOGRAPHICS
  • 6. Worldwide users
    • LinkedIn for professional purpose
    • Facebook, MySpace for personal
    • Blogger for blogging
    • Rough estimates in 2008
  • 7. Vietnamese users
    • Over 20 million Internet users
    • Yahoo! Messenger dominates. MSN & Gtalk are used only to communicate with clients if clients require
    • Yahoo! Mail and Gmail for personal usage and optionally professional usage
    • Over 3 million bloggers
    • Yahoo! 360 for blogging and social networking: 2 millions accounts
    • Search for job on Vietnamworks.com & HRvietnam.com
  • 8. RMIT Vietnam users
    • Tend to ignore low-quality localized products / local clones
    • More receptive to international products
    • Most Commerce students find Facebook too complex to use. Applied Science & Design students get used to new systems quicker
    • Chat via Yahoo! Messenger
    • Blog on Yahoo! 360
    • Take quite many photos and capture many videos
    • Very very few use LinkedIn
    • Golden Key members have access to Golden Key system
  • 9. Golden Key Global Networking System
  • 10. PURPOSES
  • 11.  
  • 12. SUGGESTED SYSTEM FEATURES
  • 13.
    • Search
      • Find classmates
      • Find schoolmates from different programs but from the same batch. Example: two students doing same English course but then move on to different programs should be able to find each other on the system
  • 14.
    • Private message. Can send to many
    • Guestbook. “Wall” on Facebook. Many users love this feature
    • Event. To support alumni events (Networking Functions) and university events (Open Day, Information Day, Industrial Night, Open Lecture...)
  • 15.
    • News feed reader like Google Reader
      • System allows alumni to add subscription of their blog updates to the system
    • Photo display. Don’t host photos, just display them
    • Video embed
    • Opportunity announcement
    • Discussion boards. Direct it to the style of professional Q&A
  • 16.
    • to be continued…
  • 17. CHALLENGES
  • 18. Alumni Engagement
    • Alumni engagement in the system is not guaranteed
    • Alumni, as web service users, prefer blogging and networking via general channels like Facebook
    • Even with a very good product like Facebook, no more than 30% are active, some almost just create an account and never come back
  • 19. Hosting Cost
    • Photos
      • Suggest to limit file size to 800x600
    • Videos: very low priority
  • 20. TO MAKE IT DIFFERENT AND ATTRACTIVE
  • 21. System Integration
    • User account
      • If different account from webmail and BlackBoard, few alumni will register
      • If same login credentials as webmail, what would happen when webmail account expires?
      • Suggested: same login credentials as webmail, but without expiry duration
    • Integrate legacy student management system with the new system
      • Automatically create alumni accounts for alumni
      • Automatically populate alumni information with data from legacy systems
      • Automatically associate related students together basing on legacy data
  • 22.
    • News Feed
      • If the system can become a central place to read update from friends, alumni would be more interested
    • Simplicity
  • 23. OTHER CONSIDERATIONS
  • 24. Conduct Surveys
    • Conduct surveys on alumni needs
    • Conduct surveys on current students even before they graduate
  • 25. CommunicatioN, not CommunicationS
    • Systems, no matter now advanced, cannot replace human communication
    • Reach out, empathize with and support alumni
    • Build trust, build the bonds
  • 26. Technical
    • Is an open-source system that satisfies our need available?
      • SocialEngine?
    • Technology and products change fast enough
      • I high-lighted Facebook, LinkedIn and Yahoo! 360 because I’m writing this in 2008
      • If I had written this in 2006, I would have exemplified MySpace rather than Facebook
      • If I had written this in 2004, I would have mentioned Graduates.com and Geocities
      • In 2009 update, I might refer to features of Twitter, FriendFeed and Yammer
  • 27. USING EXISTING PLATFORMS
  • 28. Facebook
    • World’s #1 Social Network
    • Adopted rapidly among alumni
    • Offers many features
      • Groups
      • Fan Page
      • Events
      • Discussions
      • Unlimited photos, unlimited videos
      • Mass messaging
      • An API
  • 29. LinkedIn
    • Professional Social Network
    • Less popular than Facebook
    • Offer more career-oriented features
      • Groups
      • Discussions
      • Jobs
      • An API
  • 30. Suggestion
    • Take Facebook as more alumni are on it
  • 31. APPENDICES
  • 32. Reference
    • VNNIC, Report on internet statistics of Vietnam, http://www.thongkeinternet.vn/jsp/trangchu/index.jsp , accessed 24/12/2008
    • There are over 3 million bloggers in Vietnam, CAND, http://antg.cand.com.vn/vi-vn/phongsu/2008/12/68161.cand , accessed 16/12/2008
  • 33. Thank You!
    • Tai, Tran Tuan
    • s3086491
    • www.taitran.com

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