The apple ipad storyboard


Published on

Published in: Education, Technology
  • Be the first to comment

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

The apple ipad storyboard

  1. 1. The Future of Classroom Technology
  2. 2. The Apple iPad Steve Jobs, Apple CEO, and credited inventor of the IPad, introduced this new innovation to the world on January 27, 2010.
  3. 3. Space and Convenience.  iPad runs over 140,000 apps on the App Store, allowing it to replace many separate devices or objects, and the list continues to grow.  iPad application can download student textbook for continuous, updated material.  iPads would give every student access to the internet, calculators, books, and other presentation or database programs.
  4. 4. Space and Convenience.  0.5 of an inch thick, and 1.5 pounds applications allow you to operate many programs without actually carrying the extra weight.
  5. 5. Research….. The researchers at Apple began to develop their product in 1993 with the Newton Message Pad 100.
  6. 6. Development Problems:  Developed before the iPhone, the iPad was put on hold when it was realized that the product would work as a mobile phone.  While the iPad can be used for the internet. It still needs a computer to operate in order to download functions.  Currently incompatibility with Flash Drives. Audience:  Anyone who likes to keep up with technology.  Previous I-product owners and users.
  7. 7. Commercialization.  Manufacturing Apple does not disclose the makers of iPad components.  Production iPad is assembled by Foxconn, which also manufactures Apple's iPod, iPhone and Mac Mini, in its largest plant in Shenzhen, China.  Marketing Particularly marketed as a platform for audio and visual media such as books, periodicals, movies, music, and games, as well as web content.
  8. 8. Commercialization.  Packaging Apple has teams of design and engineering experts who develop product packaging that’s as small light and protective as possible to reduce material and waste.  Distribution The Ipad tablet and accessories can be purchased at any Apple store, the tablet is also sold at Wal- Mart, Verizon, and At&T Personal Apps can be purchased and downloaded online
  9. 9. Innovation Decision Process
  10. 10. A Timeline of Events
  11. 11. . June 1 2010 Implementation • Sales topped 2 million. • Sold 3 million iPads in the first 80 days. October 15, 2010 Confirmation • Wal-Mart began sales of iPad October 28, 2010 • Verizon Wireless and AT@T began selling the iPad.
  12. 12. A Timeline of Events  Profits jumped 78% this year.  Expected to generate global sales of 12 billion this year.  New applications and lower prices expected for 2011  By next year worldwide units sold expected to increase to 55 million over the current 20 million, and by 2014 figures should reach 208 million. With North America expected to consume 61% of those sales.
  13. 13. Adopter Categories How do you label the innovators, from the early adaptors, the early majority, late majority, or laggard when there appears to be an almost immediate consumption of users for an innovation before it even turns one? It is with my best attempt that I will try to categorize these groups
  14. 14. Adopter Categories  Innovators: Those who were the soldiers who waited for the stores to open on the first day in an attempt to be the first to own an iPad, because they already had the iPod and iPhone.  Early adaptors: All those who caused the delay of the iPad in the international market because the demand was so high in North America.  Early Majority: Those who are waiting to receive theirs for the holidays.  Late Majority: Consumers waiting for the additional apps and lower price expected in 2011.  Laggard: The naysayers who feel their iPod and iPhone are enough.
  15. 15. S-Curve  It is expected that the iPad will have amazing growth in the next few years, but it should also be assumed that other companies will produce their version of the tablet computer to retrieve sales that were lost.  If indications of the first two products (iPod, and iPhone) are any indication of the future of iPad. The attempts at producing a similar products will be met with much resistance.
  16. 16. S-Curve chart 0 20 40 60 80 100 120 0 50 100 150 200 250 Y-Values Y-Values Days Units Innovators EarlyAdaptors EarlyMajority LateMajority Laggards
  17. 17. Key Change Agents As with most of the innovation that have been adopted among teachers, the key innovators will be the lead teachers who already tend to learn new technology quickly when it is introduced to their schools. Remaining teachers (early adaptors) tend to gravitate naturally towards innovations as their usefulness is demonstrated by early innovators.
  18. 18. Change Agents as linkers  Who will facilitate the flow of innovations? Teachers Technology leaders Academic Coaches Administrators
  19. 19.  Teachers, academic coaches, and administrators will be able to bring attention to the need.  More effective classroom instruction.  Teachers have rapport with the students and parents.  One teacher builds relationships with, 25 or more students, convincing them to use their educational tools effectively.  Teachers, technology leaders, and academic coaches have the ability to analyze problems and determine alternatives.  We have already become accustomed to figuring out small technical issues with the technology already in use in their classrooms.  Teacher will be able to monitor student use, and any difficulties operating the iPad.
  20. 20.  Teacher, Administrators, and Board Members know how to motivate interest.  Teachers motivate in the class.  Administrators and board members motivate in the community  Teachers can stabilize behaviors through reinforcement.  Teacher will be able to model and create the behavior of constant, effective, appropriate use of the iPad.  Teachers create independent learners  Teachers build independent learners with higher order thinking skills.  Parent will be needed to reinforce behaviors at home.
  21. 21. Teachers as Change Agents  Studies have indicated that when teachers believe technology uses are valuable, they are more likely to incorporate those uses into their practices.  Based on these findings, professional development activities should emphasize the potential impact of specific technology uses on student learning.
  22. 22. Teachers as Change Agents  Research has shown that access to technology, a supportive school culture, and adequate Time for teachers to explore educational use of technology are essential for successful technology integration.  These strategies, especially time, should help to involve those older teachers who may not be comfortable integrating iPads through the quickly changing trends in educational technology.
  23. 23. Critical Mass  Although the iPad is too new to definitely mark a critical mass point in education, we can assume that it could be a quick process to get the 10- 20% of early adaptors suing the technology because of the following reasons.  The rate of sale in the general public since its release.  The already increased use of computers and classroom technology.
  24. 24. Why would the decentralized approach work for the IPad? The U.S. Department of Education does not yet impose uniformity among all schools and school systems. Local systems determine the requirements of their district. Innovation can be piloted through specific schools. Informal evaluation can be provided from the pilot school and necessary adjustment made prior to diffusing into districts or nationally. It can be adapted locally for the ends of
  25. 25. A Need for the iPad  School systems purchase core curriculum books for all students.
  26. 26. School systems purchase core curriculum books for all students.  A typical middle school student needs a minimum of four books  Books need to be repurchased as material is updated and curriculum standards are changed.  The value of books decline quickly, but must be repurchased as new when more students enroll, books are lost, stolen, or damaged.  Books downloaded onto the iPad would...  Save money on the cost of purchasing material.  Can be updated with the most recent versions of the book instantly.  Cause less physical strain on students, who generally had to carry several large books
  27. 27. A need for the iPad  Students are not given adequate opportunities to use technological tools.  The ratio of students to computers is 5 to 1.
  28. 28. Students are not given adequate opportunities to use these technological tools.  Students occasionally used word processors and the Internet, and they rarely used spreadsheet, presentation, or database programs in their learning.  Some student rather express themselves online than, verbally  IPads could connect more hands on use of technology for students.  The iPad can connect to the internet and give students access to functions used on computers.  Student could have side by side access to books, videos, calculators, voice recorder, or anything else related to technology in the classroom.  Student would have another option to express their opinion.
  29. 29. The ratio of students to computers is 1 to 5.  Researchers found that 45 percent of all schools said their dropout rates are going down  Schools that are implementing a 1-to-1 ratio of computer programs effectively, bring that figure down to 19 percent.  iPads would not only provide books for every student, it would also provided a computer for each child.
  30. 30.  Between 1986 and 2004 textbook prices increased 186%.  Schools will pay about $30-$100 for a textbook per child.  Average high school book $70.  Average college student spends $1000 on books a year.  Average computer cost $400- $500  Flex books is already one of several downloadable text books being offered.  One school system has already began changing over to the iPad.
  31. 31. TEXTBOOKS VS. IPAD TEXTBOOKS  Four subjects 4 x $65 = $260  $260 x 12 years of education = $3120  The low average for providing, quickly outdated, textbooks for one child is $3120. Plus $400 for a computer = A minimum of… IPAD  Cost of one iPad, which could hold all of that information and allow students to use functions of a computer (including internet) …  Even with any cost to download material, the iPad would be more up to date and cheaper.
  32. 32. References  Apple: IPad sales top 2 million since launch. (2010). Retrieved October/28, 2010, from  Chen, R. (2010). Investigating Models for Preservice Teachers' Use of Technology to Support Student-Centered Learning. Computers & Education, 55(1), 32-42. Retrieved from ERIC database.  King, D. (2010). Apple iPad: The most successful tech-gadget launch ever. Retrieved october/10, 2010, from ipad-launch-all-time-most-successful/19665651/  Maisto, M. (2010). Apple iPad sales to soar, limited by lack of flash, analysts say. Retrieved November/3, 2010, from Wireless/Apple-iPad-Sales-to-Soar-Limited-Only-by-Lack-of-Flash-Analysts- 134043/  Ottenbreit-Leftwich, A., Glazewski, K., Newby, T., & Ertmer, P. (2010). Teacher Value Beliefs Associated with Using Technology: Addressing Professional and Student Needs. Computers & Education, 55(3), 1321-1335. Retrieved from ERIC database.  Reisinger, D. (2010). Verizon to offer 3GB, 5GB iPad data plans . Retrieved October/15, 2010, from 17.html October 15  Rowe, M. (2010). Tablets such as iPad to reach sales figures of 208M by 2014. Retrieved October/15, 2010, from as-ipad-to-reach-sales-figures-of-208m-by-2014