A bout  M e Twitter:  mojo_girl librarian, mom, social media, information literacy, edupunk, educational technology, autho...
Global Health Communication
There is a clause in the healthcare bill that allows the government to monitor the sale of Gold
Objectives Defining Health  Information  Literacy What types of communication tools are your patients using? How can you h...
Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.
Health Information Literacy
Health Literacy Skills locating  health information evaluating  information for  credibility  and  quality analyzing   rel...
36% Adults have basic or below basic skills for dealing with health material
Vulnerable Populations Minority populations Elderly (age 65+) Immigrant populations Low income People with chronic mental ...
Changing Nature of Communication
Traditional communication Flyers Phone Calls Email Website Medical Staff Newsletters Community Groups
Communication Now <ul><li>Facebook </li></ul><ul><li>Twitter </li></ul><ul><li>Apps </li></ul><ul><li>SMS </li></ul><ul><l...
Who connects Online <ul><li>67%   of whites and  56%  of African-Americans are broadband users </li></ul>56% of adult Amer...
Mobile Device Use 2009
Digital Divide
<ul><li>iPhones, android, blackberry, HTC, iPod touch, Zune </li></ul>Smart devices
Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.
of Americans owned Smart Phones December 2009 <ul><li>African Americans are most active users of mobile Internet </li></ul...
Iphone <ul><li>75 percent had fallen asleep with their iPhone in the bed with them </li></ul>24 percent said that the iPho...
“ Of course I love you just not more than….” <ul><li>74 percent said that when they got their iPhone it made them feel coo...
5805   health, medical and fitness apps in AppStore  <ul><li>50%   medical reference </li></ul>
Going Mobile? <ul><ul><li>What information to include? </li></ul></ul><ul><ul><li>What design works? </li></ul></ul><ul><u...
Medical Mobile
Text4Baby.org Text 511411 Free messages every week with health information about your pregnancy
8/28/2008 8/28/2008 8/28/2008 8/28/2008
Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.
Dissecting a Fan Page People can post to the wall Administrators can post to the wall Insights give demographic data  Impr...
Which is a student more likely to “like”? <ul><li>Sexually transmitted diseases I don’t ever want to get…  </li></ul>LA pu...
 
 
Facebook Communication <ul><li>Information </li></ul><ul><li>Publicity </li></ul><ul><li>Daily health tips </li></ul>
Is the number one source of instant information # Hashtags group tweets Frequently link to full news stories
Twitter Communication <ul><li>Daily health information </li></ul><ul><li>Time sensitive alerts </li></ul><ul><li>Current a...
The Future?
Paperless <ul><li>Kindles </li></ul><ul><li>Ipads </li></ul><ul><li>Nooks </li></ul><ul><li>Brochures </li></ul><ul><li>Co...
The Future?
QR Codes
QR Codes Business Applications Promotional Applications Quick Response Codes
The Future?
Remote doctor visits Virtual patient records Continuing Education On site reporting
<ul><li>Privacy </li></ul><ul><li>Misinformation  </li></ul><ul><li>Liability </li></ul><ul><li>Digital divide </li></ul><...
Professional development <ul><li>Monitoring conferences </li></ul><ul><li>Staying abreast of user trends </li></ul><ul><li...
Virtual Version of this presentation http:// muchied.blogspot.com /   The slide presentation and virtual versions of the h...
8/28/2008 8/28/2008 8/28/2008 8/28/2008
<ul><li>Tiffini Travis   [email_address]   </li></ul><ul><li>Yahoo/MSN IM:   csulb_librarian  AOL/GoogleTalk:  csulblibrar...
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Global health final

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  • Image: http://www.flickr.com/photos/roadsidepictures/271986316/
  • Press F5 or enter presentation mode to view the poll If you like, you can use this slide as a template for your own voting slides. You might use a slide like this if you feel your audience would benefit from the picture showing a text message on a phone. In an emergency during your presentation, if the poll isn&apos;t showing, navigate to this link in your web browser: http://www.polleverywhere.com/multiple_choice_polls/MTUxNjAyNzIzOQ
  • http://www.flickr.com/photos/beavis/509571697/
  • Image: http://www.flickr.com/photos/beavis/509571697/ Skills: http://nnlm.gov/outreach/consumer/hlthlit.html
  • Image: http://www.flickr.com/photos/beavis/509571697/ Populations: http://nnlm.gov/outreach/consumer/hlthlit.html
  • Explosion of computer mediated communication
  • 2009 46% of African-Americans were broadband users
  • Chart from: Young Latinos, Blacks Answer Call Of Mobile Devices by  FELIX CONTRERAS http:// www.npr.org/templates/story/story.php?storyId =120852934
  • Image: http://www.flickr.com/photos/breakdennis/5036431330/
  • Image: http://www.flickr.com/photos/kwiat/3585228370/
  • Press F5 or use the tool bar to enter presentation mode in order to see the poll. http://www.polleverywhere.com/multiple_choice_polls/MzcwODM2Njky If you like, you can use this slide as a template for your own voting slides. You might use a slide like this if you feel your audience would benefit from the picture showing a text message on a phone. In an emergency during your presentation, if the poll isn&apos;t showing, navigate to this link in your web browser:
  • http://www.salon.com/life/feature/2010/05/30/iphone_college_students 150 students at Stanford University responded to a survey managed by Tanya Luhrmann , professor of Anthropology
  • Image: http://www.flickr.com/photos/nickbilton/2861106523/ While none of you will be directly involved with creating an app for iPhones or mobile sites for smartphones- think about how they can be used if your organization or hospital is developing them
  • Image: http://www.flickr.com/photos/buteijn/2138153798/ Sponsored by National healthy mothers healthy babies coalition partners with Pfizer and Johnson and Johnson etc.
  • Press F5 or use the tool bar to enter presentation mode in order to see the poll. http://www.polleverywhere.com/multiple_choice_polls/NzM1NzM5ODQ3 If you like, you can use this slide as a template for your own voting slides. You might use a slide like this if you feel your audience would benefit from the picture showing a text message on a phone. In an emergency during your presentation, if the poll isn&apos;t showing, navigate to this link in your web browser:
  • Image http://www.flickr.com/photos/eatacrayon/2319087031/
  • Easy to do and FREE Allows print to become interactive Great for promotion Next big thing….
  • Image: http://www.flickr.com/photos/junkbyjo/2624804028/
  • Global health final

    1. 1. A bout M e Twitter: mojo_girl librarian, mom, social media, information literacy, edupunk, educational technology, author, subcultures, chronic overtweeter http:// www.csulb.edu/~ttravis Tiffini Travis
    2. 2. Global Health Communication
    3. 3. There is a clause in the healthcare bill that allows the government to monitor the sale of Gold
    4. 4. Objectives Defining Health Information Literacy What types of communication tools are your patients using? How can you harness social media to control the messages?
    5. 5. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.
    6. 6. Health Information Literacy
    7. 7. Health Literacy Skills locating health information evaluating information for credibility and quality analyzing relative risks and benefits calculating dosages interpreting test results
    8. 8. 36% Adults have basic or below basic skills for dealing with health material
    9. 9. Vulnerable Populations Minority populations Elderly (age 65+) Immigrant populations Low income People with chronic mental and/or physical health conditions
    10. 10. Changing Nature of Communication
    11. 11. Traditional communication Flyers Phone Calls Email Website Medical Staff Newsletters Community Groups
    12. 12. Communication Now <ul><li>Facebook </li></ul><ul><li>Twitter </li></ul><ul><li>Apps </li></ul><ul><li>SMS </li></ul><ul><li>Instant Messaging </li></ul>
    13. 13. Who connects Online <ul><li>67% of whites and 56% of African-Americans are broadband users </li></ul>56% of adult Americans have accessed the internet by wireless means, such as using a laptop, mobile device, game console, or MP3 player. 2010
    14. 14. Mobile Device Use 2009
    15. 15. Digital Divide
    16. 16. <ul><li>iPhones, android, blackberry, HTC, iPod touch, Zune </li></ul>Smart devices
    17. 17. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.
    18. 18. of Americans owned Smart Phones December 2009 <ul><li>African Americans are most active users of mobile Internet </li></ul>15% in 2006 41% 70+ use online entertainment technologies 42%
    19. 19. Iphone <ul><li>75 percent had fallen asleep with their iPhone in the bed with them </li></ul>24 percent said that the iPhone felt like part of them, an extension of their brain or being. 69 percent said that they were more likely to forget their wallet than their iPhone. 41 percent said losing it would be a tragedy.
    20. 20. “ Of course I love you just not more than….” <ul><li>74 percent said that when they got their iPhone it made them feel cool. </li></ul>Only 9 percent admitted to patting their phone. Only 8 percent admitted to formulating the thought, &quot;My iPod is jealous of my iPhone.” 30 percent said that the iPhone was a doorway into the world.
    21. 21. 5805 health, medical and fitness apps in AppStore <ul><li>50% medical reference </li></ul>
    22. 22. Going Mobile? <ul><ul><li>What information to include? </li></ul></ul><ul><ul><li>What design works? </li></ul></ul><ul><ul><li>Who are you designing for? </li></ul></ul>
    23. 23. Medical Mobile
    24. 24. Text4Baby.org Text 511411 Free messages every week with health information about your pregnancy
    25. 25. 8/28/2008 8/28/2008 8/28/2008 8/28/2008
    26. 26. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.
    27. 27. Dissecting a Fan Page People can post to the wall Administrators can post to the wall Insights give demographic data Impressions are the number of times a post is viewed by your fans People join when they “like” a page
    28. 28. Which is a student more likely to “like”? <ul><li>Sexually transmitted diseases I don’t ever want to get… </li></ul>LA public health teen site OR…
    29. 31. Facebook Communication <ul><li>Information </li></ul><ul><li>Publicity </li></ul><ul><li>Daily health tips </li></ul>
    30. 32. Is the number one source of instant information # Hashtags group tweets Frequently link to full news stories
    31. 33. Twitter Communication <ul><li>Daily health information </li></ul><ul><li>Time sensitive alerts </li></ul><ul><li>Current articles </li></ul><ul><li>Preventions </li></ul><ul><li>Quick facts </li></ul>
    32. 34. The Future?
    33. 35. Paperless <ul><li>Kindles </li></ul><ul><li>Ipads </li></ul><ul><li>Nooks </li></ul><ul><li>Brochures </li></ul><ul><li>Color handouts </li></ul><ul><li>Videos </li></ul><ul><li>User generated content </li></ul>
    34. 36. The Future?
    35. 37. QR Codes
    36. 38. QR Codes Business Applications Promotional Applications Quick Response Codes
    37. 39. The Future?
    38. 40. Remote doctor visits Virtual patient records Continuing Education On site reporting
    39. 41. <ul><li>Privacy </li></ul><ul><li>Misinformation </li></ul><ul><li>Liability </li></ul><ul><li>Digital divide </li></ul><ul><li>Your population </li></ul>Issues to consider
    40. 42. Professional development <ul><li>Monitoring conferences </li></ul><ul><li>Staying abreast of user trends </li></ul><ul><li>Keeping track of new technologies </li></ul><ul><li>Keeping track of medical information </li></ul>
    41. 43. Virtual Version of this presentation http:// muchied.blogspot.com / The slide presentation and virtual versions of the handout will be placed here
    42. 44. 8/28/2008 8/28/2008 8/28/2008 8/28/2008
    43. 45. <ul><li>Tiffini Travis [email_address] </li></ul><ul><li>Yahoo/MSN IM: csulb_librarian AOL/GoogleTalk: csulblibrarian </li></ul>8/28/2008 8/28/2008 8/28/2008 8/28/2008
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