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Facebook-Maßnahmen gehören im Kano-Modell zu den Begeisterungsmerkmalen
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Facebook-Maßnahmen gehören im Kano-Modell zu den Begeisterungsmerkmalen

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Begeisterungsmerkmale im Kano-Modell …

Begeisterungsmerkmale im Kano-Modell
Rabatte, Customer Service und Produkt-News begeistern auf Facebook

Published in: Social Media
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  • 1. Facebook-Maßnahmen gehören im Kano-Modell zu den Begeisterungsmerkmalen © www.twt.de Quelle: Online-Befragung, FH Wedel; n = 148 BEGEISTERUNGSMERKMALE LEISTUNGSMERKMALE BASISMERKMALEINDIFFERENZMERKMALE Rabatte, Coupons, Sonderangebote Events Customer ServiceAllgemeine Information Produkt-News Promotions und Events ZUFRIEDENHEITSSTIFTENDEANFORDERUNGEN UNZUFRIEDENHEITSSTIFTENDE ANFORDERUNGEN

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