Using Social Media to Improve Yield

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Talmadge Boyd at TWG Plus talks about using social media to improve yield.

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Using Social Media to Improve Yield

  1. 1. Using Social Media to Improve Yield
  2. 2. HELLO…#savetheday2012 www.twgplus.com/blog C
  3. 3. TALMADGEBOYD#savetheday2012 www.twgplus.com/blog C
  4. 4. @talmadgeTal.boyd@twgplus.comtwgplus.com/blog#savetheday2012 www.twgplus.com/blog C
  5. 5. THIS WHAT WE’RE GOING TO DO…#savetheday2012 www.twgplus.com/blog C
  6. 6. + WHERE TO START + FB PAGES + DIGITAL ACCEPTANCE LETTER. + LAYERING CHANNELS + ENCOURAGING SHARING + CONNECTING IRL + MONITORING + HASHTAGS #savetheday2012 www.twgplus.com/blog C
  7. 7. START EARLY HELLO#savetheday2012 www.twgplus.com/blog C
  8. 8. HELLO VISIT ACCEPT ENROLL#savetheday2012 www.twgplus.com/blog C
  9. 9. CREATE VISIT DAY FACEBOOK PAGES HELLO SO STUDENTS CONNECT EARLY ON.#savetheday2012 www.twgplus.com/blog C
  10. 10. . PARTICIPATE IN THEACCEPTANCE EXPERIENCE #savetheday2012 www.twgplus.com/blog C
  11. 11. HELP STUDENTS CLOSE THE LOOP WHEN THEY ENROLL Joe Shlabotnik#savetheday2012 www.twgplus.com/blog C
  12. 12. EDUCATE THEPARENTS ONTHE TOOLS rejon#savetheday2012 www.twgplus.com/blog C
  13. 13. FACEBOOK HELLO PAGES#savetheday2012 www.twgplus.com/blog C
  14. 14. TIMELINE ALLOWS AMORE VISUALAND PERSONALEXPERIENCE.USE CALLS TO ACTION. #savetheday2012 www.twgplus.com/blog C
  15. 15. DIGITALACCEPTANCE HELLOLETTER(EXPERIENCE)#savetheday2012 www.twgplus.com/blog C
  16. 16. IT LIVES ACROSS ALL YOUR CHANNELS#savetheday2012 www.twgplus.com/blog C
  17. 17. ACCEPTANCE DOES NOT OCCUR IN A VACCUUM.#savetheday2012 www.twgplus.com/blog C
  18. 18. HELLODIRECT EMAIL SHARE MEET#savetheday2012 www.twgplus.com/blog C
  19. 19. LAYER YOUR HELLO CHANNELS#savetheday2012 www.twgplus.com/blog C
  20. 20. HELLO#savetheday2012 www.twgplus.com/blog C
  21. 21. HELLO#savetheday2012 www.twgplus.com/blog C
  22. 22. PRINT SHOULD BEINTERESTING ANDSHAREABLEhttp://hackthetubes.mitadmissions.org/#savetheday2012 www.twgplus.com/blog C
  23. 23. EMAIL SHOULD BE SHORT,EASY, INFORMATIVE ANDGET THEM ON YOUR“CLASS OF” PAGE#savetheday2012 www.twgplus.com/blog C
  24. 24. 10% TO 25% OF YOURRESPONSE WILLBEMOBILE.DON’T IGNORE THETHIRD SCREEN.#savetheday2012 www.twgplus.com/blog C
  25. 25. THE NEW MICROSITEIS THE SOCIAL HUB.#savetheday2012 www.twgplus.com/blog C
  26. 26. CONNECT ACCEPTEDSTUDENTSWITH EVENTS.THIS IS IRL. MITD Gallery#savetheday2012 www.twgplus.com/blog C
  27. 27. CONSIDER ASOCIAL CUSTOMERSERVICE PAGEOR HASHTAG.#savetheday2012 www.twgplus.com/blog C
  28. 28. USE POST ENROLLSURVEYS TO FINDOUT WHAT WORKED...AND GET QUOTES.#savetheday2012 www.twgplus.com/blog C
  29. 29. ENCOURAGE HELLO SHARING#savetheday2012 www.twgplus.com/blog C
  30. 30. DON’T BE BORING.#savetheday2012 www.twgplus.com/blog C
  31. 31. USE LINKS TO POSTIMMEDIATELY ONTWITTER.<a href=http://twitter.com/home?status=I got intitle=”Let everyone know!”>Let everyone know</a>#savetheday2012 www.twgplus.com/blog C
  32. 32. PROVIDE A PLACE FOR ALL INCOMING CONTENT#savetheday2012 www.twgplus.com/blog C
  33. 33. REDUCE JOINING FRICTIONWHEREVER YOU CAN.#savetheday2012 www.twgplus.com/blog C
  34. 34. SEED! Yogendra174#savetheday2012 www.twgplus.com/blog C
  35. 35. CONNECT IRL HELLO#savetheday2012 www.twgplus.com/blog C
  36. 36. CONNECT WITH HELLO A CAUSE#savetheday2012 www.twgplus.com/blog C
  37. 37. SHARE ACROSSORGANIZATIONS #savetheday2012 www.twgplus.com/blog C
  38. 38. LISTEN TO THE STUDENTS Tulane Public Relations#savetheday2012 www.twgplus.com/blog C
  39. 39. MONITOR, MONITOR, HELLO MONITOR#savetheday2012 www.twgplus.com/blog C
  40. 40. MONITOR MENTIONS OF YOURSCHOOL.MONITOR HASHTAGS YOUCREATE. #savetheday2012 www.twgplus.com/blog C
  41. 41. MORE IMPORTANTLY,RESPOND! #savetheday2012 www.twgplus.com/blog C
  42. 42. #HASHTAGS HELLO#savetheday2012 www.twgplus.com/blog C
  43. 43. CREATE YOUR OWN ACCEPTANCE MEME WITH #HASHTAGS. celesteh#savetheday2012 www.twgplus.com/blog C
  44. 44. THANK YOU. HELLO#savetheday2012 www.twgplus.com/blog C

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