Can you use Social Media for Job Hunting?<br />TPM technologies, Inc.             www.tpmtech.biz<br />
PROMISE<br />TOO MUCH content<br />For 60 minutes<br />
Today<br />Social Media Flash Cards<br /> Social Media Numbers<br /> Formula for Job Hunting<br />Lept Like A Blog<br />QU...
WHY?<br />Audience Response System Demonstration<br />Looking for… <br />a few good, statistically significant volunteers<...
Why are we here?<br /> To learn something<br /> To chat with others<br /> To tell a story<br /> To get some ideas<br /> I ...
How many people love their job?<br />  1 %<br />20 %<br />50 %<br />80%<br />Why, doesn’t everybody?.<br />
% of recruiters that consult social media for candidates?<br />13 %<br />27 %<br />58 %<br />86%<br />93 %<br />
Do you have a Twitter account?<br />YES<br />NO<br />
Do you have a Facebook account?<br />YES<br />NO<br />
Do you have a LinkedIn account?<br />YES<br />NO<br />
Do you have a blog?<br />YES<br />NO<br />
Do you have a web-site?<br />YES<br />NO<br />
What is not a recruiter suggestion?<br /> A LinkedIn picture<br />Coming up blank when Googled<br />Respectful overlap Fri...
FLASH CARDS<br />
Blogs<br />NEWS<br />
Blogs<br />NEWS<br />
Story of Sixes<br />66 6 6 66 6 6 <br />
600 TWEETS PER SECOND<br />
600 MILLION USERS<br />
63 MILLION USERS<br />
INTERNET USERS<br />TOO MUCH content<br />For 10 minutes<br />
INTERNET USERS<br /> 1,802,330,457<br />WORLD INTERNET USERS<br />as of December   31, 2009<br />
INTERNET USERS<br />15/sec<br />1,802,330,457<br />WORLD INTERNET USERS<br />    630,000,000<br />Facebook users<br />1,80...
FOR YOU<br />How to reach<br /> 1 in a million of 1,802,330,457<br />NEW CONTACTS<br />
I’m Hunting Wabbits<br />Shhh,     7 SECRETS<br />
7 secrets adapted from<br />
One – Search people not job<br />Identify                 Five Companies you want to work at<br />Track employees<br />Con...
Two – Attraction-based marketing<br />Content consumer to Producer<br />Personal Branding<br />Attract people (recruiters)...
Three – Twitter Action<br /><ul><li>Twitter jargon
140 Characters
Tweets
Followers
Following
Set up profile
Attract followers
Automatic link from blog</li></li></ul><li>Three – Twitter Action<br />Blog post<br />
Four – Capitalize on LinkedIn<br /><ul><li>LinkedIn
6 degrees of separation
Resume
Recommendations
Set up profile
Join Groups
Automatic  viewport to blog
Success story, Two weeks after profile, interview</li></li></ul><li>Four – Capitalize on LinkedIn<br /><ul><li>LinkedIn
6 degrees of separation
140 Characters
Tweets
Followers
Following
Set up profile
Join Groups
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lLAB Introduces Social Media at ChemPharma 20100608

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Tom gave a presentation to the Chicago ChemPharma chapter about Job Hunting with Social Media

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lLAB Introduces Social Media at ChemPharma 20100608

  1. 1. Can you use Social Media for Job Hunting?<br />TPM technologies, Inc. www.tpmtech.biz<br />
  2. 2. PROMISE<br />TOO MUCH content<br />For 60 minutes<br />
  3. 3. Today<br />Social Media Flash Cards<br /> Social Media Numbers<br /> Formula for Job Hunting<br />Lept Like A Blog<br />QUESTIONS<br />
  4. 4. WHY?<br />Audience Response System Demonstration<br />Looking for… <br />a few good, statistically significant volunteers<br />
  5. 5. Why are we here?<br /> To learn something<br /> To chat with others<br /> To tell a story<br /> To get some ideas<br /> I just came to check out a book and got lost.<br />
  6. 6. How many people love their job?<br /> 1 %<br />20 %<br />50 %<br />80%<br />Why, doesn’t everybody?.<br />
  7. 7. % of recruiters that consult social media for candidates?<br />13 %<br />27 %<br />58 %<br />86%<br />93 %<br />
  8. 8. Do you have a Twitter account?<br />YES<br />NO<br />
  9. 9. Do you have a Facebook account?<br />YES<br />NO<br />
  10. 10. Do you have a LinkedIn account?<br />YES<br />NO<br />
  11. 11. Do you have a blog?<br />YES<br />NO<br />
  12. 12. Do you have a web-site?<br />YES<br />NO<br />
  13. 13. What is not a recruiter suggestion?<br /> A LinkedIn picture<br />Coming up blank when Googled<br />Respectful overlap Friends and Fans on Facebook<br />Link to resume on blog<br />Minimal discussion of controversial topics.<br />
  14. 14. FLASH CARDS<br />
  15. 15.
  16. 16.
  17. 17.
  18. 18.
  19. 19.
  20. 20.
  21. 21. Blogs<br />NEWS<br />
  22. 22. Blogs<br />NEWS<br />
  23. 23.
  24. 24.
  25. 25.
  26. 26. Story of Sixes<br />66 6 6 66 6 6 <br />
  27. 27. 600 TWEETS PER SECOND<br />
  28. 28. 600 MILLION USERS<br />
  29. 29. 63 MILLION USERS<br />
  30. 30. INTERNET USERS<br />TOO MUCH content<br />For 10 minutes<br />
  31. 31. INTERNET USERS<br /> 1,802,330,457<br />WORLD INTERNET USERS<br />as of December 31, 2009<br />
  32. 32. INTERNET USERS<br />15/sec<br />1,802,330,457<br />WORLD INTERNET USERS<br /> 630,000,000<br />Facebook users<br />1,802,339,580<br />WORLD INTERNET USERS<br /> 630,000,243<br />Facebook users<br />1,802,330,597<br />WORLD INTERNET USERS<br /> 630,000,586<br />Facebook users<br />1,802,330,614<br />WORLD INTERNET USERS<br /> 630,000,834<br />Facebook users<br />1,802,330,631<br />WORLD INTERNET USERS<br /> 630,001,077<br />Facebook users<br /> 1,802,330,457<br />WORLD INTERNET USERS<br /> 630,001,320<br />Facebook users<br />243/sec<br />
  33. 33. FOR YOU<br />How to reach<br /> 1 in a million of 1,802,330,457<br />NEW CONTACTS<br />
  34. 34. I’m Hunting Wabbits<br />Shhh, 7 SECRETS<br />
  35. 35. 7 secrets adapted from<br />
  36. 36. One – Search people not job<br />Identify Five Companies you want to work at<br />Track employees<br />Connect<br />Wink.com<br />Use all internet search tools<br />Google, Yahoo, Facebook, etc.<br />
  37. 37. Two – Attraction-based marketing<br />Content consumer to Producer<br />Personal Branding<br />Attract people (recruiters) to “Know, Like and Trust” you?<br />http://pmungeradvice.wordpress.com<br />http://tpmtech.wordpress.com<br />
  38. 38. Three – Twitter Action<br /><ul><li>Twitter jargon
  39. 39. 140 Characters
  40. 40. Tweets
  41. 41. Followers
  42. 42. Following
  43. 43. Set up profile
  44. 44. Attract followers
  45. 45. Automatic link from blog</li></li></ul><li>Three – Twitter Action<br />Blog post<br />
  46. 46. Four – Capitalize on LinkedIn<br /><ul><li>LinkedIn
  47. 47. 6 degrees of separation
  48. 48. Resume
  49. 49. Recommendations
  50. 50. Set up profile
  51. 51. Join Groups
  52. 52. Automatic viewport to blog
  53. 53. Success story, Two weeks after profile, interview</li></li></ul><li>Four – Capitalize on LinkedIn<br /><ul><li>LinkedIn
  54. 54. 6 degrees of separation
  55. 55. 140 Characters
  56. 56. Tweets
  57. 57. Followers
  58. 58. Following
  59. 59. Set up profile
  60. 60. Join Groups
  61. 61. Automatic viewport to blog</li></ul>LinkedIn Profile<br />Viewport to blog<br />
  62. 62. GROUPS<br />
  63. 63. GROUPS<br />
  64. 64. GROUPS<br />
  65. 65. Five – Advertise Brand<br />GOOGLE Adwords, Facebook<br />
  66. 66. Six – Construct Video resume<br /><ul><li>YouTube
  67. 67. Search “video resume” yields 65,000 hits
  68. 68. How-To
  69. 69. FB/YT growth</li></li></ul><li>Seven – Job listing blogs<br /><ul><li>Seek out feeds for job listings
  70. 70. Deliver them to your desktop</li></li></ul><li>QUIZ<br />Audience Response System Demonstration<br />Looking for… <br />a few good, statistically significant volunteers<br />
  71. 71. twitter<br />Do you have to have a Twitter Account to search on Twitter?<br />Yes<br /> No<br /> Yes, with a paid account<br /> There is not a search capability<br />
  72. 72. Twitter<br />140 character message is called a:<br />Twatt<br /> Twitter<br /> Peep<br /> Tweet<br />Twext<br />
  73. 73. blog<br />What does it cost to have a blog?<br />Zero<br /> $5 / month<br /> $60 / month<br /> $100 / month<br /> $1000 one time fee<br />
  74. 74. TREE<br />This chart represents:<br />Google algorithm<br />Blago’s defense<br /> Drivers license app<br /> Privacy setting on Facebook<br /> Org chart for ChemPharma<br />
  75. 75. TODAY<br />I found today:<br />Informative<br /> I’m ready to set up my video resume<br /> I’m ready to start blogging<br /> I’m ready to set up SM Marketing <br /> I knew it all already<br />
  76. 76. MY PROMISE<br />TPM technologies, Inc. www.tpmtech.biz<br />
  77. 77.
  78. 78. What are we doing?<br />Social Media Framework<br />
  79. 79. Social Media Job Hunting Framework<br />Social Marketing MEDIA Framework<br />Social Marketing Starter Framework<br />While I Slept like a Log, my clients lept for joy over my BLOG! <br />Enhance your framework with graphic and media tools! <br />Utilize Social Media for finding the best job ever! <br />Client 1, Client 2, Client 3<br /><ul><li> Consider Video resume
  80. 80. Strategize working your 6 degrees of separation to your job of choice
  81. 81. Get your Social Media resume up-to-date</li></ul>DIY & Hassle-Free versions<br />One-on-one and group versions<br />DIY & Hassle-Free versions<br />BIZ & Personal Edition <br />DIY & Hassle-Free versions<br />One-on-one and group versions<br />http://tpmtech.wordpress.com/ http://tpmtech.biz/lLAB Tom McDunn 815-985-7075 <br />
  82. 82. Subscribe to news at tpmtech.biz/lLAB<br />
  83. 83. Visit & subscribe tpmtech.biz/lLAB<br />
  84. 84. QUESTIONS?<br />TPM technologies, Inc. www.tpmtech.biz<br />

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