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Facebook<br />101<br />
What NOT to do!<br />http://theoatmeal.com/comics/facebook_suck<br />
Facebook<br />Who’s your audience?<br />Why are they here?<br />How should you engage?<br />
How to Use	<br />Keep up to date on what your contacts are doing<br />Reconnect with old contacts<br />Understand its PUBL...
Privacy	<br />There is none.<br />Be aware that pictures get posted<br />Manage yourself offline<br />
Profile/Fanpage<br />Profile should be for friends/family<br />Update with pictures/video<br />Talk about your new biz adv...
FanPage<br />Content Content Content Content!!!!<br /><ul><li>Goal is to create engagement
Offer valuable content
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Facebook 101

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Transcript of "Facebook 101"

  1. 1. Facebook<br />101<br />
  2. 2. What NOT to do!<br />http://theoatmeal.com/comics/facebook_suck<br />
  3. 3. Facebook<br />Who’s your audience?<br />Why are they here?<br />How should you engage?<br />
  4. 4. How to Use <br />Keep up to date on what your contacts are doing<br />Reconnect with old contacts<br />Understand its PUBLIC – once its online it never dies!<br />
  5. 5. Privacy <br />There is none.<br />Be aware that pictures get posted<br />Manage yourself offline<br />
  6. 6. Profile/Fanpage<br />Profile should be for friends/family<br />Update with pictures/video<br />Talk about your new biz adventure<br />Remind others what you’re doing<br />“Like” vs “Fan” of….what’s the difference?<br />
  7. 7. FanPage<br />Content Content Content Content!!!!<br /><ul><li>Goal is to create engagement
  8. 8. Offer valuable content
  9. 9. Share great articles related to your biz
  10. 10. Ask open ended questions</li></li></ul><li>FaceBook Ads <br />Facebook ads vs Google ads<br />How to use Facebook ads<br />Great for targeting local market<br />Can use impressions or click throughs<br />You can set your daily budget<br />
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