By marketing this vehicle as a truck, it can help us achieve our Corporate Objective of 25% improvement in truck CAFÉ.
By using the EN/FN platform we use existing, proven architecture that would return a profit relatively soon. This also provides a full-size rear-wheel-drive Body-on-Frame configuration – Ideal for a Pickup.
The low center of gravity lends itself to not only better safety, but better handling
This truck has a virtual full size bed in a much more maneuverable, economical package