iSmart Canvass: How It Works

471 views
438 views

Published on

iSmart Canvass was created by Susan Hardwicke, Ph.D., a visionary whou founded the first online educational testing system in the 1990's. She observed that most political campaigns lag gar behind consumer marketing campaigns in using opinion and analyitcs rapidly and effectively. iSmart Canvass is affordable for even the smallest campaign, even as it offers flexibility and control over data collection and analysis.

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
471
On SlideShare
0
From Embeds
0
Number of Embeds
47
Actions
Shares
0
Downloads
3
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

iSmart Canvass: How It Works

  1. 1. How it works ©Copyright, The Hardwicke Group LLC, 2011
  2. 2. Whether business or political, decisions need to be data-driven.
  3. 3. With mobile technology and open source content management and data base systems, you can answer many of your own urgent questions . . .
  4. 4. “ Does my target audience know about my business, candidate, or issue?”
  5. 5. “ What are the demographic characteristics of my strongest supporters? What do they want?” “ How can I fix a problem my target audience is experiencing?”
  6. 6. Now you can build your own data . . . you don’t have to buy it . . . and you don’t have to wonder if it is valid.
  7. 7. <ul><li>Political campaigns can rapidly: </li></ul><ul><li>Canvass precincts </li></ul><ul><li>Capture data on campaign signage and watch for trends in sentiment </li></ul>
  8. 8. <ul><li>Political campaigns can rapidly: </li></ul><ul><li>Download and merge data with existing voter data </li></ul><ul><li>Analyze data when you need it </li></ul>
  9. 9. . . . or view your auto-generated results immediately following collection.
  10. 10. <ul><li>Businesses can easily and rapidly: </li></ul><ul><li>Research customer and quality issues </li></ul><ul><li>Get results and start action immediately </li></ul>
  11. 11. ©Copyright, The Hardwicke Group LLC, 2011 Using your mobile survey & data collection app
  12. 12. Here’s how it works : 1. Decide on the data you want to collect # % f(x) Ó ?
  13. 13. 2. Construct your survey or data input form online
  14. 14. 3. Set permissions to collect data
  15. 15. 4. Collect and view data
  16. 16. 5. Analyze data
  17. 17. Take action
  18. 18. Contact © Copyright, The Hardwicke Group LLC, 2011 1-888-364-7771 [email_address] /company/The-Hardwicke-Group /HardwickeGroup For service and pricing options

×