This report provides strategic recommendations for charter schools (CSs) in Portland, Oregon on how to focus their limited resources in a competitive environment against traditional public schools (PSs). It identifies the top three priorities as: 1) Political/legal - Prepare for adverse political forces by building community support and forming strategic partnerships with other CSs for legal/PR support and lobbying efforts. 2) Student supply chain - Partner with elementary/middle schools to ensure incoming high school students are prepared to meet CS standards through a supportive educational ecosystem. 3) Marketing - Implement benchmarking and marketing measures to policymakers and parents to justify the CSs' existence, as they bear the burden of proving themselves in Portland. Focus