GLOBALSTRATEGICPLANNING
1. The context2. The traditional approach3. The new approach4. From Strategy to Business ModelFinal lesson
1. The context
“It is not the strongest...nor the most intelligentthat survives. It is the onethat is the most adaptable tochange.”Charle...
Global   From                   ToTrends   Developed Economies    Emergent Economies         Western                Easter...
New ParadigmsOur world is becoming increasingly complex. So muchthat it is quite difficult to find solutions.Our world is mo...
Anticipate & Adapt     Be                        DoAdaptive capacity                       HaveAdaptive culture      Strat...
2. The traditional approach
Industry forces                            Substitutes      Suppliers                   Value                   Chain     ...
Success is limited by the enviroment                                   8
Focus on product                   9
Value chain              10
3. The new approach
New focus            12
Reject commoditization: create you space                                    13
Dynamic Strategic Positions                              14
4. From Strategy toBusiness Model
From Strategy to Business Model                                  16
Segment your clients                       17
Build a specific VP per segmentWhat need does it satisfy?What are its technical attributes?And the emotional ones?Design th...
Perform a set of unique activities                                     19
Final Lesson
Summary          21
After careful planning,remember Napoleon’s motto                            22
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Global strategic planning

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Global strategic planning

  1. 1. GLOBALSTRATEGICPLANNING
  2. 2. 1. The context2. The traditional approach3. The new approach4. From Strategy to Business ModelFinal lesson
  3. 3. 1. The context
  4. 4. “It is not the strongest...nor the most intelligentthat survives. It is the onethat is the most adaptable tochange.”Charles Darwin 2
  5. 5. Global From ToTrends Developed Economies Emergent Economies Western Eastern Vertical Integration Horizontal Breadth Employees Entrepreneurs Youg Societies Aged Societies Elite Mass Local Global Man Woman Rural Urban Rivalry Competition 3
  6. 6. New ParadigmsOur world is becoming increasingly complex. So muchthat it is quite difficult to find solutions.Our world is more dynamic every time. Hence, thesolutions we find do not last.Moreover, when we find the solution, the problem hasalready changed.(D. Schön) 4
  7. 7. Anticipate & Adapt Be DoAdaptive capacity HaveAdaptive culture StrategyAdaptive leadership Business Model Growth Strategy Goals Success 5
  8. 8. 2. The traditional approach
  9. 9. Industry forces Substitutes Suppliers Value Chain New entrants Buyers Rivalry 7
  10. 10. Success is limited by the enviroment 8
  11. 11. Focus on product 9
  12. 12. Value chain 10
  13. 13. 3. The new approach
  14. 14. New focus 12
  15. 15. Reject commoditization: create you space 13
  16. 16. Dynamic Strategic Positions 14
  17. 17. 4. From Strategy toBusiness Model
  18. 18. From Strategy to Business Model 16
  19. 19. Segment your clients 17
  20. 20. Build a specific VP per segmentWhat need does it satisfy?What are its technical attributes?And the emotional ones?Design the product or service bundle to providethe value proposition.Innovate in product features.Design the product range architecture. 18
  21. 21. Perform a set of unique activities 19
  22. 22. Final Lesson
  23. 23. Summary 21
  24. 24. After careful planning,remember Napoleon’s motto 22
  25. 25. www.tcbnets.com
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