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Technology Business Research is a different kind of research company. Our bottoms-up approach provides a look at the technology industry unlike anything you’ve seen before. We analyze company performance in professional services, networking and mobility, computing and hardware, and software on a quarterly basis, leveraging our data to create industry benchmarks and landscapes that provide a business perspective on leaders and laggards and their business plans. We are experts in the business of technology.
Record growth across the iPhone and iPad product lines continues to stem from Apple’s unique value proposition of simplifying the user experience while maintaining a consistent level of quality. As a result, Apple is increasingly able to penetrate the booming smartphone and tablet markets, despite the swarm of new entrants and cheaper Android devices, while maintaining record sales and profit performance.