Culture & Innovation: Ireland’s Distinct Opportunity                     Finbarr Bradley                   University Coll...
Where’s the Value?                   Making sense                   - not making ‘stuff’!“Price is what you pay. Value is ...
Resourcefulness                 Industrial Economy                   Digital Economy                 ‘Techno – Economic’  ...
Poetic Technology                           Steve Jobs quotes:      “….he (Steve Jobs) was not                            ...
Learning Economy                                                                                                          ...
Co-Creating Shared Value    • Sense of Place                               • Imaginative Traditions• Collapsing Space/Time...
Some Stories               7
Go Raibh Maith Agaibh!                                   “I find myself wondering whether this “fifth”                    ...
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Culture & The Economy :: Finbarr Bradley: Culture & innovation - Ireland's distinct opportunity

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Culture & The Economy :: Finbarr Bradley: Culture & innovation - Ireland's distinct opportunity

  1. 1. Culture & Innovation: Ireland’s Distinct Opportunity Finbarr Bradley University College Dublin “If we learn anything from the history of economic development, it is that culture makes all the difference.” - David Landes (1998) Dublin, 9 May 2012
  2. 2. Where’s the Value? Making sense - not making ‘stuff’!“Price is what you pay. Value is what you get.” - Warren Buffett (2008) 2
  3. 3. Resourcefulness Industrial Economy Digital Economy ‘Techno – Economic’ ‘Imagine – Sustain’ Paradigm Paradigm e.g., Mass Production, e.g., Digital Media, Social Networks, Manufactured Goods,… Global Services,,... Logic! Spirit!Purpose • Make Stuff (Do!) • Make Sense (Be!) • Growth • Vitalityof • Consume • Develop CapabilitiesEconomyConcept • Machine • Living Organism • Rules, Regulations, Control • Empowerment, Trust, Self-Expressionof • Quantity • QualityEconomy • Mass Produced • Customised, Personalised • Centralised • Decentralised • Efficiency, Costs • Meaning, Experience, Identity • Rationality • Emotions, Empathy • Independence • Interdependence, RelationshipsLearning • About! • To Be! 3
  4. 4. Poetic Technology Steve Jobs quotes: “….he (Steve Jobs) was not a technologist. He was a cultural leader, and he drove “Technology is not Apple from that perspective. enough. It’s He started with culture; then technology married followed with technology with liberal arts, and design. No one seems married with to get that.” humanities, that - New York Times [Oct 2011] yields the results Passionate Products that make our hearts sing.” “Apple’s mission statement doesn’t really talk about “Creativity is what it does; it talks about connecting things….a what it believes in.” lot of people in our - Forbes [November 2011] industry haven’t had very diverse experiences, so they don’t have enough dots to connect, andSteve Jobs (1955 - 2011) they end up with very linear solutions.” 4
  5. 5. Learning Economy Value• Creative Work Predictability Re s ou ‘Knowledge’ Worker s) rc ge( i c es f w led enti ic i t no • sc the ic •K n l • sy bo ym [e.g., Artist, Craftsperson,…] •s• Repetitive ‘Production’ Worker Work Autonomy • Control • Self-Direction 5
  6. 6. Co-Creating Shared Value • Sense of Place • Imaginative Traditions• Collapsing Space/Time • Culture-Based Creativity Meaning is the New Money! 6
  7. 7. Some Stories 7
  8. 8. Go Raibh Maith Agaibh! “I find myself wondering whether this “fifth” province might not be a variant of the deepest and most persistent of all Celtic symbols, the human head, the mysterious box which contains the spirit, consciousness..…Is this indeed the underlying ambivalence which we in Ireland tend to stress; the continual presence of the historic past, the indivisibility of birth and funeral, spanning the apparent chasm between past and present, between consciousness and fact?”Finbarr Bradley - Louis le Brocquy (1916 - 2012)tel: 087- 2835511e-mail: bradley@intinn.ie 8

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