SysComm International credentials presentation


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SysComm International is one of the leading Online Marketing Agencies in London, delivering successful interactive marketing campaigns to its clients since 1999.

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SysComm International credentials presentation

  1. 1. 020 8427 4303 Parterning Possibilites
  2. 2. 020 8427 4303 SysComm International is one of the leading Online Marketing Agencies in London, delivering successful interactive marketing campaigns to its clients since 1999. Interactions Ideas Insight
  3. 3. Why are we different? <ul><li>Smarter NOT bigger </li></ul><ul><li>ROI is no longer defined purely by the cost of media. The increasing dominance of the auction trading model and sophisticated targeting technologies mean it’s no longer about being the biggest and cheapest, it’s about </li></ul><ul><li>being the smartest and most efficient. </li></ul><ul><li>Grown up thinking and straight talking </li></ul><ul><li>The industry is littered with buzz words, jargon, ‘next big things’ and inexperienced agency staff with little or no marketing experience. This often results in a confusing and frustrating experience for clients. </li></ul><ul><li>We are committed to providing first class client service based on honesty, integrity, and reliability. </li></ul> 020 8427 4303
  4. 4. Our Online Marketing Strategy Approach <ul><li>Phase 1: Marketing research and analysis </li></ul><ul><li>Phase 2: Evaluation and implementation of priority and secondary marketing channels </li></ul><ul><li>Phase 3: </li></ul><ul><li>Reporting and on-going Optimisation </li></ul> 020 8427 4303
  5. 5. Compelling SEO Stats 020 8427 4303 <ul><li>Daily Amount of Searches on Search Engines: 300 - 500 millions </li></ul><ul><li>81% of consumers on the Internet find products by using search </li></ul><ul><li>engines </li></ul><ul><li>77% of search users choose organic over paid </li></ul><ul><li>listing when searching </li></ul><ul><li>42% of search users click the top-ranking link. </li></ul><ul><li>8% click the second-ranking link and the </li></ul><ul><li>click-through rate (CTR) continues to drop thereof. </li></ul>
  6. 6. Designing Your Successful SEO Strategy 020 8427 4303 <ul><li>A detailed website audit , </li></ul><ul><li>Keyword compilation, </li></ul><ul><li>Competitor landscape plotting , </li></ul><ul><li>Individually hand-optimised pages , </li></ul><ul><li>Search engine submissions, </li></ul><ul><li>Link building strategy, </li></ul><ul><li>Paid inclusion strategy, </li></ul><ul><li>Bespoke reporting . </li></ul>
  7. 7. 020 8427 4303 Our SEO Services <ul><li>Our typical Search Engine Optimisation (SEO) strategy & consultancy service include the following: </li></ul><ul><li>A detailed website audit, </li></ul><ul><li>Keyword compilation, </li></ul><ul><li>Competitor landscape plotting, </li></ul><ul><li>Individually hand-optimised pages, </li></ul><ul><li>Search engine submissions, </li></ul><ul><li>Link building strategy, </li></ul><ul><li>Paid inclusion strategy, </li></ul><ul><li>Bespoke Reporting </li></ul>
  8. 8. Our Paid Search Marketing Services <ul><li>Our Pay Per Click Advertising services include, but are not limited to: </li></ul><ul><li>Pay Per Click Advertising campaign setup in </li></ul><ul><li>less than 24 hours, </li></ul><ul><li>Keyword List Compilation, </li></ul><ul><li>Competitor Advert Analysis, </li></ul><ul><li>Hand-crafted Ad Copy, </li></ul><ul><li>Pay Per Click Advertising bid management, </li></ul><ul><li>Budget Management, </li></ul><ul><li>Detailed Tracking and Conversion Analysis, </li></ul><ul><li>Bespoke reporting to show clear measurable </li></ul><ul><li>performance metrics . </li></ul> 020 8427 4303
  9. 9. Our Shopping Feeds Management Services <ul><li>One of the most productive ways to increase your sales online is through a shopping feed. This allows other websites on similar topics to link to your product feeds, expanding your customer reach. </li></ul> 020 8427 4303
  10. 10. Our Social Media Marketing Services <ul><li>Our Social Media Marketing services include, but are not limited to: </li></ul><ul><li>Creating Presence on Social Networks </li></ul><ul><li>Managing campaigns on Social Networks </li></ul><ul><li>Managing your Online Reputation </li></ul><ul><li>Strategy and ideas for Blog marketing </li></ul> 020 8427 4303
  11. 11. 020 8427 4303 <ul><li>Strategic planning for content, communications and community. </li></ul><ul><li>Campaign design and deployment services. </li></ul><ul><li>Conversation monitoring and optimisation. </li></ul><ul><li>Building and maintaining a social media newsroom. </li></ul><ul><li>Establishing, integrating, and updating your presence </li></ul><ul><li>in media communities. </li></ul><ul><li>Optimising Blogs and RSS feeds. </li></ul><ul><li>Regularly submitting RSS feeds and Blogs to the </li></ul><ul><li>latest aggregators, news sites and social book </li></ul><ul><li>marking sites. </li></ul><ul><li>Recommendations for advertising and marketing </li></ul><ul><li>opportunities within social networking and media </li></ul><ul><li>communities. </li></ul><ul><li>Influencer outreach and buzz-building tactics. </li></ul>More on Social Media Marketing Services we offer
  12. 12. Our Example 020 8427 4303
  13. 13. Our Clients 020 8427 4303
  14. 14. Case Study URL: Services:  SEO, PPC, Usability Study and Social Media Marketing Background  Caraselle Direct Ltd is an online e-commerce business offering a wide range of home improvement and household products. We were approached with a brief to increase their website traffic and boost their sales. Goals Caraselle Direct Ltd had a limited visibility in the market when they contacted us for SEO campaign. Their goal was to get more traffic by ranking higher for these highly searched competitive terms, and regain the rankings that had slipped as more competitors moved into the market. Recently we have been awarded entire PPC and Social Media management project. SEO Our first task was to begin optimising their site page by page with targeted keywords for each of the more than 2000 products they were offering. We worked on boosting their website traffic coming from search engines and improving their link popularity. Now, they rank on first page with ‘hangers’, ‘lint remover’ or ‘lint brush’, just to mention few. They are now changing the complete look and feel of site to make it user friendly. We have helped them in increasing their growth to 4 times. Top Google Rankings                                                                                                       Hangers : 1st Rank (1st Page) Sticky Roller : 3rd Rank (1st Page) Moth repellent : 1st Rank (1st Page) 020 8427 4303
  15. 15. Case Study URL: Services:  SEO and Usability Study Background  Hayley Lehmann Ltd offers professional photography services for events in London. We were approached by Hayley with a brief to increase their website traffic and boost their sales. Goals When Hayley approached us to take over the SEO campaign for the website, it had a very limited visibility in the market. Their goal was to increase their rankings for the most relevant and competitive keywords in order to drive targeted traffic to the website.   SEO Our first task was to research on the most competitive keywords for the photography services offered by Hayley Lehmann Ltd. Our next step was to begin optimising their site page by page with targeted keywords for each of their services. Now, the site has first page rankings highly relevant keywords. They rank on first page with keywords such as ‘barmitzvah photographs’. Top Google Rankings                                                                                                       Barmitzvah photographs : 3rd Rank (1st Page) Bar mitzvah photography: 3rd Rank (1st Page) Bat mitzvah photography: 3rd Rank (1st Page) 020 8427 4303
  16. 16. Case Study URL: Services:  SEO, PPC , Usability Study , Social Media Marketing Background  Technology Pools is one of the leading swimming pool design and construction companies. They approached us when they launched their website. There was not much Google presence of Goals Technology Pools was launched in the market to cater to the high end of swimming pool industry. We were asked to run a basic Pay Per Click campaign supported with strong SEO campaign. Being a brand new site, when we started, this site barely had 1-2 visitors a day. Now they have dominance on all the keywords related to luxury pool industry and drive lot of traffic. Top Google Rankings swimming pool construction : 2nd Rank (1st Page) Indoor swimming pools : 2nd Rank (1st Page) Hydrotherapy pools : 3rd Rank (1st Page) swimming pool designs : 1st Rank (1st Page) 020 8427 4303
  17. 17. Testimonial 020 8427 4303 After getting a positive recommendation from market Caraselle Direct appointed SysComm in 2007 nearly three years ago for SEO strategies and this year we awarded them Pay Per Click and Social Media Contract too. SysComm team has been consistently achieving positive results for us. Our organic search Optimisation combined with intelligent Pay Per Click and Social Media strategies have enabled us to boost our website traffic and reach thousands of new online shoppers. SysComm team is highly motivated and focused. The responses to questions are quick and they complete the tasks as scheduled.   We have been very pleased with the online marketing strategies of SysComm. We increased greatly in our online presence in terms of web visibility, CPC management, online sales. Our sales have increased many folds and are continuing to grow. They have been professional in their management of our account, expert in their advice, and efficient in reporting work undertaken.   I am very pleased to recommend SysComm International. Graham Warren Sales Manager Caraselle Direct 02072675003
  18. 18. Join and Follow us:- Address: Marlborough House  159 High Street Wealdstone Harrow, HA3 5DX United Kingdom Thank You Website: Email: [email_address] Twiiter: Facebook: Telephone: 020 8427 4303 Memberships and Accreditations