Internet Marketing

Business Networking.  Social Networking.  Blogging.  Search Engine Optimization.  E-Mail Marketing.  Applications- Twitter, LinkedIn And Ryze.  IGoogle.  Really Simple Syndication .  Social Bookmarking-Stumble Upon, Delicious And  Digg. Social Media Measurement. 

Business Networking is the process of  establishing a mutually beneficial relationship with other business people & potential clients or customer. Its easier to interact with a other person.  It can help build great contact with other  business. Examples- LinkedIn, Ryze, Xing And Plaxo. 

Social Networking is the grouping of  individual into specific groups. It helps in getting touch with old and new  friends. It can help in building a great relationship with  a person like CxO’s. Examples- Orkut, Facebook, Hi5 And Myspace. 

A blog is a type of website usually maintained  by an individual with regular entries of commentary, description of events or graphic or video. It can help in interacting with comments.  Can create articles and post it.  Examples – Mashable, Techcrunch, Lifehacker  And Hubspot.

SEO is the process of improving the volume or  quality of traffic to a website from search engine via “natural” search results. SEO is a stand-alone services of a broader  marketing campaign. SEO is used to improving ranking in search  results.

E-Mail Marketing is a form of direct marketing  which uses electronic mail as means of communicating message to audience. Sending E-Mail to potential customer or new  clients. Can make a good profile and mail it through  permission list. Examples – Interspire, Nesox, Copywriter And  Zoommailer.

Twitter is one of the most powerful social  network for business. LinkedIn is a business-oriented social  networking site mainly used for business. Ryze is a free social networking website  designed to link business professionals, particularly new entrepreneurs.ss

IGoogle is a personal webpage where  everything can be interconnected. It helps us to view different updates on the  same page. Just visit a website and add to RSS if present on  that page. Example- Blogs, News and any favorite thing. 

RSS is a family of web feed formats used to  publish frequently updates . Through RSS we can integrated every single  thing on our webpage or email. It can help place single article on several pages. 

StumbleUpon is an Internet community that  allows its users to discover and rate Web pages, photos, and videos. Delicious (formerly “del.icio.us”) is a social  bookmarking web service for storing, sharing, and discovering web bookmarks. Digg is a website made for people to discover  and share content from anywhere on the Internet, by submitting links and stories, and voting.

Social Media Measurement refers to the  tracking of various social media, social networking. SMM is measured on certain aspect like  Influence, Duration, Search Visibility and Topics. Can check the ranking of website.  Examples – Alexa, Google Analytics, Google  Hottrends.

SOCIAL BUSINESS NETWORKING NETWORKING SEARCH ENGINE OPTIMIZATION E-MAIL MARKETING IGOOGLE BLOGGING REALLY SIMPLE SYNDICATION SOCIAL MEDIA MEASUREMENT APPLICATIONS SOCIAL BOOKMARKING

Internet Marketing

by Prashant Dwivedi on May 12, 2009

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Internet Marketing — Presentation Transcript

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