Big Data Analytics with Sybase IQSAP ANALYTICS & INNOVATION FORUM 12Mustafa KUTLUSybase Türkiye
AGENDABig Data Analytics  Market DriversSybase IQ  Proven for Big DataSybase IQ 15.4  Revolutionizing Big Data AnalyticsSu...
BIG DATA ANALYTICSMARKET DRIVERS
BIG DATA ANALYTICS ISSUESDealing with volume, variety, velocity, costs, skills © 2012 SAP AG. All rights reserved.        ...
BIG DATA ANALYTICS MATURITYFrom jargon to transformational business value*       *A McKinsey study titled “Big Data: Next ...
BIG DATA ANALYTICS IN THE REAL WORLDPrevalent in data intensive verticals and functional areas © 2012 SAP AG. All rights r...
Sybase IQPROVEN FOR BIG DATA
SYBASE IQMature, industrial strength analytic DBMS © 2012 SAP AG. All rights reserved.        8
SYBASE IQReferences       Maliye Bakanlığı – Gelir İdaresi Başkanlığı         – Tax compliance data warehouse         – 4...
SYBASE IQReferences      Turkcell      Bank Asya      İETT      Anadolu Sigorta      Digiturk      Meteoroloji Genel...
SYBASE IQArchitecture Diagram© 2012 SAP AG. All rights reserved.   11
SYBASE IQFirst Columnar Database                          - Sybase IQ’s “only-needed-colums” scan and disk I/O -          ...
SYBASE IQPatented Indexes   Fast Project                       Compressed raw data for result sets (Default Index)        ...
SYBASE IQData Compression                                      Up to 90% decrease in data storage costs                   ...
SYBASE IQ 15A powerful Big Data Analytics platform in making decisions © 2012 SAP AG. All rights reserved.                ...
SYBASE IQ 15.4REVOLUTIONIZING BIG DATA ANALYTICS
INTRODUCING SYBASE IQ 15.4A comprehensive Big Data Analytics platform © 2012 SAP AG. All rights reserved.          17
INTRODUCING SYBASE IQ 15.4Focus areas overview © 2012 SAP AG. All rights reserved.   18
INTRODUCING SYBASE IQ 15.4Data management — compression and loading © 2012 SAP AG. All rights reserved.        19
INTRODUCING SYBASE IQ 15.4App services — native MapReduce using TPF API © 2012 SAP AG. All rights reserved.            20
INTRODUCING SYBASE IQ 15.4App services — integrating Sybase IQ + Hadoop © 2012 SAP AG. All rights reserved.            21
INTRODUCING SYBASE IQ 15.4App services — Sybase family of products integration © 2012 SAP AG. All rights reserved.        ...
SYBASE IQECO-SYSTEM – RICH MULTI-PRODUCT SUPPORT© 2012 SAP AG. All rights reserved.       23
SUMMARYA complete platform for data analytics use cases © 2012 SAP AG. All rights reserved.               24
TeşekkürlerMustafa KutluSybase Türkiyemustafa.kutlu@sybase.com.tr
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SAP Sybase IQ Sunumu-Sybase Türkiye

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SAP Sybase IQ Sunumu-Sybase Türkiye

  1. 1. Big Data Analytics with Sybase IQSAP ANALYTICS & INNOVATION FORUM 12Mustafa KUTLUSybase Türkiye
  2. 2. AGENDABig Data Analytics Market DriversSybase IQ Proven for Big DataSybase IQ 15.4 Revolutionizing Big Data AnalyticsSummary© 2012 SAP AG. All rights reserved. 2
  3. 3. BIG DATA ANALYTICSMARKET DRIVERS
  4. 4. BIG DATA ANALYTICS ISSUESDealing with volume, variety, velocity, costs, skills © 2012 SAP AG. All rights reserved. 4
  5. 5. BIG DATA ANALYTICS MATURITYFrom jargon to transformational business value* *A McKinsey study titled “Big Data: Next frontier for innovation, competition, and productivity”, May 2011, has found huge potential for Big Data Analytics with metrics as impressive as 60% improvements in Retail operating margins, 8% reduction in (US) national healthcare expenditures, and $150M savings in operational efficiencies in European economies © 2012 SAP AG. All rights reserved. 5
  6. 6. BIG DATA ANALYTICS IN THE REAL WORLDPrevalent in data intensive verticals and functional areas © 2012 SAP AG. All rights reserved. 6
  7. 7. Sybase IQPROVEN FOR BIG DATA
  8. 8. SYBASE IQMature, industrial strength analytic DBMS © 2012 SAP AG. All rights reserved. 8
  9. 9. SYBASE IQReferences Maliye Bakanlığı – Gelir İdaresi Başkanlığı – Tax compliance data warehouse – 4 TB compressed data in IQ Yapı Kredi Bankası – 50 TB compressed data in IQ – 3000 + users – 2000 ad-hoc queries per day Türk Telekom – IQ as an enterprise reporting database – 80% data compression © 2012 SAP AG. All rights reserved. 9
  10. 10. SYBASE IQReferences Turkcell Bank Asya İETT Anadolu Sigorta Digiturk Meteoroloji Genel Müdürlüğü Toprak Mahsulleri Ofisi PTT Mali Suçları Araştırma Kurulu Milli Emlak Genel Müdürlüğü© 2012 SAP AG. All rights reserved. 10
  11. 11. SYBASE IQArchitecture Diagram© 2012 SAP AG. All rights reserved. 11
  12. 12. SYBASE IQFirst Columnar Database - Sybase IQ’s “only-needed-colums” scan and disk I/O - Select avg(salary) from employees group by department Sybase IQ Title Department Location Salary© 2012 SAP AG. All rights reserved. 12
  13. 13. SYBASE IQPatented Indexes Fast Project Compressed raw data for result sets (Default Index) Using IQ UNIQUE (cardinality) 1 byte FP - 0 < cardinality > 255 2 byte FP - 256 < cardinality > 65,536 3 byte FP – 65K < cardinality > 16 Million Low Fast Low cardinality data (< 1500) High Non Group Aggregation and range searches High Group Key fields, High cardinality equality and groupings Multi-column indexes allowed Date Date searches and date functions Word, Text Keyword or phrase searches Compare Data column comparisons ( >, <, !=, = )© 2012 SAP AG. All rights reserved. 13
  14. 14. SYBASE IQData Compression Up to 90% decrease in data storage costs Efficient use of data cache Ease of backup and restore 10TB ~3TB ~1TB OLTP Raw Data Database Sybase IQ DatabaseData + Indexes + Exported Raw Data Data + IndexesSummary & Aggregate Ready for Reporting !Tables© 2012 SAP AG. All rights reserved. 14
  15. 15. SYBASE IQ 15A powerful Big Data Analytics platform in making decisions © 2012 SAP AG. All rights reserved. 15
  16. 16. SYBASE IQ 15.4REVOLUTIONIZING BIG DATA ANALYTICS
  17. 17. INTRODUCING SYBASE IQ 15.4A comprehensive Big Data Analytics platform © 2012 SAP AG. All rights reserved. 17
  18. 18. INTRODUCING SYBASE IQ 15.4Focus areas overview © 2012 SAP AG. All rights reserved. 18
  19. 19. INTRODUCING SYBASE IQ 15.4Data management — compression and loading © 2012 SAP AG. All rights reserved. 19
  20. 20. INTRODUCING SYBASE IQ 15.4App services — native MapReduce using TPF API © 2012 SAP AG. All rights reserved. 20
  21. 21. INTRODUCING SYBASE IQ 15.4App services — integrating Sybase IQ + Hadoop © 2012 SAP AG. All rights reserved. 21
  22. 22. INTRODUCING SYBASE IQ 15.4App services — Sybase family of products integration © 2012 SAP AG. All rights reserved. 22
  23. 23. SYBASE IQECO-SYSTEM – RICH MULTI-PRODUCT SUPPORT© 2012 SAP AG. All rights reserved. 23
  24. 24. SUMMARYA complete platform for data analytics use cases © 2012 SAP AG. All rights reserved. 24
  25. 25. TeşekkürlerMustafa KutluSybase Türkiyemustafa.kutlu@sybase.com.tr
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