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Put the power of persuasion to work for your business with  Robert Cialdini brought to you by: and the INFLUENCE
Suzi Dafnis Australian Businesswomen’s Network Put the power of persuasion to work for your business INFLUENCE
Put the power of persuasion to work for your business INFLUENCE
Put the power of persuasion to work for your business INFLUENCE
INFLUENCE Put the power of persuasion to work for your business INFLUENCE
Dr. Robert Cialdini Author,  Influence - The Psychology of Persuasion and YES! Put the power of persuasion to work for you...
Anthony McLean Executive Director, New Intelligence Australia’s first Cialdini Method Certified Trainer Put the power of p...
Dr. Robert Cialdini Author,  Influence - The Psychology of Persuasion and YES! Put the power of persuasion to work for you...
The Weapons of Influence Click and Whirr Put the power of persuasion to work for your business INFLUENCE
Put the power of persuasion to work for your business INFLUENCE Reciprocation Obligation to return favours
Put the power of persuasion to work for your business INFLUENCE Commitment & Consistency A desire to be consistent with ou...
Put the power of persuasion to work for your business INFLUENCE Social Proof Looking to others to guide our behaviours
Put the power of persuasion to work for your business INFLUENCE Liking The we like people, the more we say yes
Put the power of persuasion to work for your business INFLUENCE Liking The we like people, the more we say yes
Put the power of persuasion to work for your business INFLUENCE Authority Looking to experts to show us the way
Put the power of persuasion to work for your business INFLUENCE Scarcity The less available the resource, the more we want...
Put the power of persuasion to work for your business INFLUENCE Q&A Use the Question Pane to Ask Your Questions
<ul><li>NEXT STEPS </li></ul><ul><li>Exit Survey - Get your FREE “Inside Influence” Report </li></ul><ul><li>Link to the r...
If you want to go in one direction, the best route may involve going in another. 1 July - 3.00pm AEST • John Kay
Dr. Robert Cialdini Anthony  McLean Put the power of persuasion to work for your business INFLUENCE
 
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BOOKED for Lunch- Influence with Robert Cialdini Webinar

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Having the best product or service, the newsiest, shiniest and most innovative business does not, unfortunately, always give us the edge when it comes to getting clients to take up our offer and do business with us.

In any business situation, however, there are moments where the opportunity to move someone towards saying yes to your request are heightened. Recognising these moments and the correct action to take at those moments is the science of persuasion, the understanding of what influences us and how we influence.

Dr. Robert Cialdini has spent his entire career researching the science of influence earning him an international reputation as an expert in the fields of persuasion, compliance, and negotiation.

His books, including Influence: Science & Practice, and Yes - 50 Scientifically Proven Ways to Be Persuasive, are the results of years of study into the reasons why people comply with requests in business settings.

During his BOOKED for Lunch presentation Dr Cialdini will introduce us to the six universal principles of influence (proven principles which exist across the widest range of circumstances, opportunities, industries) and help us answer the questions:

How to move people to take action e.g. take up our offers/products/services in times when economic circumstances has them frozen in indecision
The role that the timing of our communication plays in the ultimate results we get (and how not to blunder away this opportunity to act at the right time)
How to best structure our requests and proposals in order to give us the best opportunity to get a Yes
When strategically releasing information about our new products and services can gets us most traction

What we can do to let others know how experience and expertise trumps that of the competition and more.

For more great author interviews, visit our website: http://www.abn.org.au/site/booked-for-lunch

For more great webinars, check our website. http://www.abn.org.au/site/events

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Transcript of "BOOKED for Lunch- Influence with Robert Cialdini Webinar"

  1. 1. Put the power of persuasion to work for your business with Robert Cialdini brought to you by: and the INFLUENCE
  2. 2. Suzi Dafnis Australian Businesswomen’s Network Put the power of persuasion to work for your business INFLUENCE
  3. 3. Put the power of persuasion to work for your business INFLUENCE
  4. 4. Put the power of persuasion to work for your business INFLUENCE
  5. 5. INFLUENCE Put the power of persuasion to work for your business INFLUENCE
  6. 6. Dr. Robert Cialdini Author, Influence - The Psychology of Persuasion and YES! Put the power of persuasion to work for your business INFLUENCE
  7. 7. Anthony McLean Executive Director, New Intelligence Australia’s first Cialdini Method Certified Trainer Put the power of persuasion to work for your business INFLUENCE
  8. 8. Dr. Robert Cialdini Author, Influence - The Psychology of Persuasion and YES! Put the power of persuasion to work for your business INFLUENCE
  9. 9. The Weapons of Influence Click and Whirr Put the power of persuasion to work for your business INFLUENCE
  10. 10. Put the power of persuasion to work for your business INFLUENCE Reciprocation Obligation to return favours
  11. 11. Put the power of persuasion to work for your business INFLUENCE Commitment & Consistency A desire to be consistent with our decisions
  12. 12. Put the power of persuasion to work for your business INFLUENCE Social Proof Looking to others to guide our behaviours
  13. 13. Put the power of persuasion to work for your business INFLUENCE Liking The we like people, the more we say yes
  14. 14. Put the power of persuasion to work for your business INFLUENCE Liking The we like people, the more we say yes
  15. 15. Put the power of persuasion to work for your business INFLUENCE Authority Looking to experts to show us the way
  16. 16. Put the power of persuasion to work for your business INFLUENCE Scarcity The less available the resource, the more we want it
  17. 17. Put the power of persuasion to work for your business INFLUENCE Q&A Use the Question Pane to Ask Your Questions
  18. 18. <ul><li>NEXT STEPS </li></ul><ul><li>Exit Survey - Get your FREE “Inside Influence” Report </li></ul><ul><li>Link to the recording of today’s webinar </li></ul><ul><li>Details of upcoming Principles of Persuasion Workshops (with Special Discount) - Sydney, Canberra, Brisbane and Melbourne </li></ul>
  19. 19. If you want to go in one direction, the best route may involve going in another. 1 July - 3.00pm AEST • John Kay
  20. 20. Dr. Robert Cialdini Anthony McLean Put the power of persuasion to work for your business INFLUENCE
  21. 22. Become a member today.

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