Using Strategic Planning to Build a Family-Friendly Business<br />Susan Low<br />April 26, 2011<br />Business Moms Meetup<...
My Family Friendly Business<br />This is Me:<br />This is My Family:<br />In business since 2003<br />Max out at 40 hours/...
What is Strategic Planning Anyway?<br /><ul><li>Setting the direction for your business
Making the most of your resources in your unique context
Making choices that guide your actions & decisions</li></ul>@Susan_Low #BizMomsYYJ<br />
It All Begins With Values<br />What do you believe in, for yourself?<br />How will that manifest in your business?<br />@S...
Values Exercise at: http://www.selfcounseling.com/help/personalsuccess/personalvalues.html<br />Nifty Graphic Gadget at: h...
Manifesting Values in Business<br />@Susan_Low #BizMomsYYJ<br />
Live in Awareness:<br />Values affect ALL business decisions, whether consciously or not<br />What’s right for one person ...
Setting Goals & Targets<br />What do you want to achieve?<br />By quarter (3 months) – by year – in three years<br />Choos...
Some Family-Friendly Biz Tips:<br />Define your “business zone” and set rules for it<br />Remember your biggest supporter ...
HELP<br />@Susan_Low #BizMomsYYJ<br />
NO<br />@Susan_Low #BizMomsYYJ<br />
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Using strategic planning to build a family friendly business

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Presented to the Victoria Business Moms Meetup Group, April 26, 2011.

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  • Make choices ON PURPOSE about what you will or will not prioritize
  • ACTIVITY – Check out this Wordle and pick out some words that are important to you, that you think represent your values. If you can’t see any that resonate, make up or use whatever pops into your mind. If you feel like it, jot down a few notes in your notebook or ILLUSTRATE these words for yourself.
  • How do YOUR values manifest themselves How have you honored one of your values in building your business?What businesses do you most respect for their choices in honoring values (or being family friendly)How has a business you respect benefited from respecting their own values in a way that led to their success?in decisions for your business?
  • Thou shalt not judge thyself or any woman for her level of ambition.When you make decisions about business, you should always be aware of the opportunity cost – that is, the value of the choice you didn’t take. If you weigh in the emotional, social, environmental AND economic values of a situation, you’ll recognize that not all “economically viable” options are truly giving better value. Come to your own comfort zone and live in awareness of your tradeoffs. Celebrate making the trade-offs that are right for YOU.
  • Let’s talk about goals now… what are some goals you have set for yourself, or are thinking about?What’s the timeline for those goals?How will the goals STRETCH YOU – and make you learn things or do things you’ve never done before?How will you support yourself, or gather resources to support you, as you stretch yourself?Put some work into each of these goals. What will it cost? How will it happen? How will it affect your business? Your family?NEVER sacrifice a goal that truly excites you because it seems like it will be too hard on your family. Just find another way – postpone it, alter it, redefine it – find some way to serve the same core value and yearning.
  • What is your “business zone” where you get to think about and act in the interests of your business, without conflicts?Do you have an office?Do you have specific hours of business?Do you have days that are business while others are not?Without the space for your business, it will not thrive. (Just like without making a date with your partner for sex, you ain’tgettin’ any).
  • Using strategic planning to build a family friendly business

    1. 1. Using Strategic Planning to Build a Family-Friendly Business<br />Susan Low<br />April 26, 2011<br />Business Moms Meetup<br />My niece and nephew<br />@Susan_Low #BizMomsYYJ<br />
    2. 2. My Family Friendly Business<br />This is Me:<br />This is My Family:<br />In business since 2003<br />Max out at 40 hours/week<br />Travel on business 6x/year<br />Provide strategic planning consulting services for SMBs & non-profit organizations<br />@Susan_Low #BizMomsYYJ<br />
    3. 3. What is Strategic Planning Anyway?<br /><ul><li>Setting the direction for your business
    4. 4. Making the most of your resources in your unique context
    5. 5. Making choices that guide your actions & decisions</li></ul>@Susan_Low #BizMomsYYJ<br />
    6. 6. It All Begins With Values<br />What do you believe in, for yourself?<br />How will that manifest in your business?<br />@Susan_Low #BizMomsYYJ<br />
    7. 7. Values Exercise at: http://www.selfcounseling.com/help/personalsuccess/personalvalues.html<br />Nifty Graphic Gadget at: http://wordle.net<br />@Susan_Low #BizMomsYYJ<br />
    8. 8. Manifesting Values in Business<br />@Susan_Low #BizMomsYYJ<br />
    9. 9. Live in Awareness:<br />Values affect ALL business decisions, whether consciously or not<br />What’s right for one person may not be right for another: refrain from judging, even yourself.<br />Values change as you & your family grow & mature – so too can business decisions, plans and policies<br />Each decision you make about your resources (time, money, emotional energy) will affect your outcomes<br />@Susan_Low #BizMomsYYJ<br />
    10. 10. Setting Goals & Targets<br />What do you want to achieve?<br />By quarter (3 months) – by year – in three years<br />Choose up to 3 to really focus on<br />Make them STRETCH you, and plan to support the growth <br />@Susan_Low #BizMomsYYJ<br />
    11. 11. Some Family-Friendly Biz Tips:<br />Define your “business zone” and set rules for it<br />Remember your biggest supporter is YOU.<br />Invest in her development – in doing and managing<br />Honour your flubs as well as your successes – lessons<br />Make health care & disability insurance part of your non-negotiable budget or family employment plan<br />Learn these two words:<br />@Susan_Low #BizMomsYYJ<br />
    12. 12. HELP<br />@Susan_Low #BizMomsYYJ<br />
    13. 13. NO<br />@Susan_Low #BizMomsYYJ<br />
    14. 14. That old holy grail… work/life<br />Balance:<br />Harmony:<br />Implies two sides of something (Work and Life… SELF?)<br />Requires equitable or equal treatment of opposing forces<br />Is hard to maintain, easy to wreck<br />Acknowledges fluctuation, different levels<br />Is ever-shifting and changing<br />Can be grown, added-to<br />@Susan_Low #BizMomsYYJ<br />
    15. 15. Don’t Mess with Family.<br />Susan Low<br />(250) 479-8303<br />May 25, 5:30-7:00pm<br />DIY Strategic Planning Workshop<br />www.directis.ca/diysp<br />@Susan_Low #BizMomsYYJ<br />

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