Foundation Center <br />San Francisco<br />Susan Gordon<br />
Today’s Presentation<br /><ul><li>Causes
How does it work? What tools are available?
Building a Community and Gearing Up for Fundraising
Fundraising
Case Studies</li></li></ul><li>Causes seeks to empower individuals to mobilize their personal networks to grow lasting soc...
Causes Application Stats<br /><ul><li>130 million installed users
450,000 user-created causes
15,000 official nonprofit partners
$26 million donated in ~3 years
1 million cause joins every day
1 million media views per day
Distribution to 500 million active users on FB
Donations supported to all 1.5M U.S. nonprofits</li></li></ul><li>a “cause”<br />
Viral Growth<br />
Communications Tools<br />
Education Tools<br />http://media.causes.com/842234?m=6d5c0307&s=cause<br />
Run Advocacy Campaigns<br />
Fundraise<br />
Identify Key Supporters<br />
Repeat Engagement: User Homepage<br />http://apps.facebook.com/causes<br />
Nonprofit Partner Center<br />http://nonprofits.causes.com<br />
Nonprofit Partner Center<br />http://nonprofits.causes.com<br />
Building A Community on Causes<br />
Your Nonprofit’s Presence on Causes<br />Wildlife Forever<br />Support Wildlife Forever<br />Save the Wolves!	<br />STOP W...
Affiliate Causes<br />http://nonprofits.causes.com<br />
Contests for Top Recruiter & Membership Drives<br />
Creating Community<br /><ul><li> Educate members and get to know them
 Welcome Note
 Media
Upcoming SlideShare
Loading in …5
×

Foundation center Presentation

583 views
530 views

Published on

This presentation was made to the Foundation Center in San Francisco about Causes.

Published in: Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
583
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
7
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Foundation center Presentation

  1. 1. Foundation Center <br />San Francisco<br />Susan Gordon<br />
  2. 2. Today’s Presentation<br /><ul><li>Causes
  3. 3. How does it work? What tools are available?
  4. 4. Building a Community and Gearing Up for Fundraising
  5. 5. Fundraising
  6. 6. Case Studies</li></li></ul><li>Causes seeks to empower individuals to mobilize their personal networks to grow lasting social and political movements that make the world a better place.<br />
  7. 7. Causes Application Stats<br /><ul><li>130 million installed users
  8. 8. 450,000 user-created causes
  9. 9. 15,000 official nonprofit partners
  10. 10. $26 million donated in ~3 years
  11. 11. 1 million cause joins every day
  12. 12. 1 million media views per day
  13. 13. Distribution to 500 million active users on FB
  14. 14. Donations supported to all 1.5M U.S. nonprofits</li></li></ul><li>a “cause”<br />
  15. 15. Viral Growth<br />
  16. 16. Communications Tools<br />
  17. 17. Education Tools<br />http://media.causes.com/842234?m=6d5c0307&s=cause<br />
  18. 18. Run Advocacy Campaigns<br />
  19. 19. Fundraise<br />
  20. 20. Identify Key Supporters<br />
  21. 21. Repeat Engagement: User Homepage<br />http://apps.facebook.com/causes<br />
  22. 22. Nonprofit Partner Center<br />http://nonprofits.causes.com<br />
  23. 23. Nonprofit Partner Center<br />http://nonprofits.causes.com<br />
  24. 24. Building A Community on Causes<br />
  25. 25. Your Nonprofit’s Presence on Causes<br />Wildlife Forever<br />Support Wildlife Forever<br />Save the Wolves! <br />STOP Wolf Hunting from Planes<br />Californians For Bear Protection<br />
  26. 26. Affiliate Causes<br />http://nonprofits.causes.com<br />
  27. 27. Contests for Top Recruiter & Membership Drives<br />
  28. 28. Creating Community<br /><ul><li> Educate members and get to know them
  29. 29. Welcome Note
  30. 30. Media
  31. 31. Updates
  32. 32. Communicate consistently
  33. 33. Set goals and achieve them
  34. 34. Make it exciting and fun to be involved
  35. 35. Recognize active participants
  36. 36. Delegate community building if you don’t </li></ul> have time<br />
  37. 37. Fundraising on Causes<br />
  38. 38. Donate<br />
  39. 39. Donations on Causes<br />
  40. 40. Birthday Wish<br />5,000 people x 10% of members x $100 per bday = $50,000<br />
  41. 41. Custom Fundraising Projects<br />
  42. 42. Donate to a Project<br />www.causes.com/donate<br />
  43. 43. Campaigns – Mass and Individual Communications<br />
  44. 44. Case Study: Camfed <br />
  45. 45. Case Study: The Humane Society of the US<br />
  46. 46. Take-Aways<br />Use the Nonprofit Partner Center – http://nonprofits.causes.com<br />Focus on membership and community first<br />Run Campaigns & Show Impact <br /><ul><li>Custom Fundraising Projects
  47. 47. Petitions</li></ul>Promote Birthday Wish<br />Think like an organizer<br />
  48. 48. Thank you! <br />Blog and Resource Center:<br /> http://exchange.causes.com<br />Email Support:<br /> partner@causes.com<br />More information:<br /> http://www.causes.com <br />

×