NOKIA PRESENTATION

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THE PRESENTATION IS REGARDING THE NOKIA AND SAMSUNG

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NOKIA PRESENTATION

  1. 1. Connecting People
  2. 2. From the late 1980′s, Nokia mobile phones have been manufactured by this Finnish company. They are biggest producer of mobile phones in the world, selling over a billion. They established a reputation for producing reliable mobiles that are easy to use, but have also started manufacturing smart phones. They recently entered into a partnership with Microsoft to use its Windows Phone 7 operatingCEO OF NOKIA system for its next-generation smart phones.STEPHEN ELOP The Nokia Lumia 800 is one of the first handsets utilizing Windows Phone 7 made by Nokia.
  3. 3. The predecessors of the modern Nokia were the Nokia Company, Finnish Rubber Works Ltd and Finnish Cable Works Ltd Nokias history started in 1865 when mining engineer Fredrik Idestam established a groundwood pulp mill on the banks of the Tammerkoski rapids in the town of Tampere, inFredrik Idestam, southwestern Finland in the Russian Empire and started manufacturing paper. Statesman Leoco-founder of Mechelin, co-Nokia. At the beginning of the 20th century, Finnish Rubber founder of Nokia. Works established its factories near the town of Nokia and they began using Nokia as its product brand.The seeds of the current incarnation of Nokia were planted with the founding of theelectronics section of the cable division in 1960 and the production of its first electronicdevice in 1962: a pulse analyzer designed for use in nuclear power plants.[21] In the 1967fusion, that section was separated into its own division, and began manufacturingtelecommunications equipment. A key CEO and subsequent Chairman of the Board wasvuorineuvos Björn "Nalle" Westerlund (1912–2009), who founded the electronicsdepartment and let it run at a loss for 15 years.
  4. 4. The Mobira Talkman, launched in 1984, was one of the worlds firsttransportable phones.Nokias mobile phones got a big publicity boost in 1987, when Sovietleader Mikhail Gorbachev was pictured using a Mobira Cityman to makea call from Helsinki to his communications minister in Moscow. This ledto the phones nickname of the "Gorba"In 1988 The Nokia-Mobira Oy became Nokia Mobile Phones.Nokia delivered its first GSM network to the Finnish operatorRadiolinja in 1989The worlds first commercial GSM call was made on 1 July1991 in Helsinki, FinlandIn 1992, the first GSM phone, the Nokia 1011, was launched.
  5. 5. • Nokia has launched one very affordable basic touch screen phone with dual SIM supportability.The phone has a 3.5 inch attractive WQVGA resistive touch screen which is bright enough to produce decent pictures and videos.The phone runs on Nokia S40 operating system and has all the basic functionality and very good music and video player.The all new Nokia Asha 305 comes with Forty EA games ready for download as well as a 2MP camera, Nokia Maps and the revolutionary Nokia Browser which helps significantly lower data costs.NOKIA ASHA 305
  6. 6. With each Nokia Lumia youll discover Live Tiles for instantupdates on your Start screen, Internet Explorer 9 for super-fast browsing, and beautifully sleek award-winning designs.Nokia Lumia – experience the amazing everyday. Exploremore with new Windows Phone OS on Nokia Lumia. .
  7. 7. • Nokia Asha 302 Mobile (Mid Blue)• By Nokia• Starts at• 6,285.00• Manufacturer Nokia Operating System Proprietary OS Megapixels 3.2 MP
  8. 8. • Nokia created their first climate strategy in 2006 and it was reviewed and updated in 2010. The strategy looks at the energy consumption and greenhouse gas emissions of their products and operations and sets reduction targets accordingly. While Nokia is not a particularly energy intensive company, they’ve still made major improvements. Over a third (40% in 2011) of the energy they use to power their operations is renewable, reducing their CO2 emissions by around 55,000 tonnes per annum.
  9. 9. • We manufacture our phones primarily in our own factories and apply the highest standards to ensure safe and supportive labour conditions. Proximity to suppliers and partners also brings environmental benefits. Nokia’s Xingwang Industrial Park in China, a cluster of facilities including us and 12 partners, has achieved an annual decrease in energy consumption equivalent to nearly 45,000 tonnes of coal as well as water conservation of half a million tonnes.• In 2010, Nokia’s Chennai factory in India won the Golden Peacock Environment Management Award - 2010’, under the Telecom/IT- Hardware category. The award recognizes Nokia’s efforts in terms of effective implementation of Environmental Management System (EMS) and setting high standards in its management.
  10. 10. • Our supply chain consists of around a hundred direct suppliers for hardware, components and parts, and ---- hundreds of software suppliers. We also work with thousands of indirect suppliers providing services and equipment needed for our operations.• Our global supply chain begins with raw material extraction and processing, ending in the manufacturing of components and final product assembly.• There are typically four to eight supplier layers between Nokia and any mining activities. Our supply chain is spread around the world as it needs to deliver to our own production sites as well as to our offices worldwide.• As we operate our own global manufacturing network, most manufacturing is done in-house complying with our strict social and environmental requirements. This also means that our first tier supplier line starts only after production.
  11. 11. Our aim is to ensure that sustainable practicesare not separate add-on features butembedded within all our sourcing practices –including supplier selection and relationshipdevelopment. We expect our supplier networkto do the same.
  12. 12. We believe that open communication, goodrelationships and transparency are key tosuccess. We work closely with suppliers,customers, industry peers, non-governmental organisations and otherstakeholders.
  13. 13. We continually strive to improve ourways of working and develop ourrequirements, tools, methods andprocesses over time to enhancesustainability.
  14. 14. If a Clash of the Titans movie was to be made for the smartphone industry, it would certainly feature the Nokia N8 and the Samsung Galaxy S. These are the current cream- of-the-crop handsets of theNOKIA N8 worlds largest and second- largest cell phone manufacturers. The Nokia N8 and Samsung Galaxy S might be the high road for both companies, but the purposes behind them are different. SAMSUNG GALAXY S3
  15. 15. The Nokia N8 is a flagship phone with premium feel, and still, with Symbian^3, it feels like the pinnacle of Nokia that were, a peak hardware effort, before the Finnish company morphs into something yet unknown. Nokia wanted to make the highest end device to run a tried and true mobile OS that millions of users are accustomed to for years. In that respect, it is an evolutionary phone, despite some best-in-class features.NOKIA N8
  16. 16. The Samsung Galaxy S, on the other hand, represents the top effort of a novel path that Samsung undertook with Android, having the fastest graphics chipset in a phone, and an enormous 4” Super AMOLED screen. Nokia N8 is like the brilliant film of a beloved movie star at the zenith of their hectic carrier,SAMSUNG GALAXY S3 while the Galaxy S is the straight-As grad student, ready to change the world.
  17. 17. The Nokia N8 and the SamsungGalaxy S are both touchscreen-only devices, and that is wherethe design similarities end.Nokia N8 is beautifully craftedfrom a single sheet of anodizedaluminum, and exudes thatpremium feel, aided by the solidheft of the metal body.
  18. 18. “Market cover story reports Samsung has overtaken Nokia inMarch 2012 in value terms. I would like to highlight that thisis incorrect. The data that has used in the article quotes onlyUrban retail sales data from the GfK-Nielsen survey and ismisrepresented as All India data. GfK-Nielsens Urban datacovers 793 cities and towns each with population more than50,000, while its All India coverage is of 4,378 cities andtowns and 586,000 villages.According to the All India data from GfK-Nielsen for March2012, Nokia is a clear leader of the overall Indian mobilehandset industry - both in value and volume termsrespectively.
  19. 19. For nine quarters, it has been a downward slide for Nokia in India.The Finnish phonemakers vice-like grip on the India market hasbeen slowly yet surely prised open by a raft of old and new rivals.Nokia ceded nearly half of its dominant share of the mobilephones market from a peak of 70 per cent between 2007 andnow.
  20. 20. FINANCIAL HIGHLIGHTS
  21. 21. 2011 EURm 2010 EURm Change %Net sales 38,659 42,446 -9%Gross profit 11,319 12,817 -12%Gross margin, % 29.3% 30.2%Research & development 5,612 5,863 -4%expensesSales and Marketing 3,791 3,877 -2%expensesOperating profit -1,073 2,070Operating profit (non 1,825 3,204 -43%IFRS)Operating margin (non 4.7% 7.5%IFRS), %Profit before taxes -1,198 1,786Profit attributable toequity holders of the -1,164 1,850parentNet cash from operating 1,137 4,774 -76%activities
  22. 22. 10 MAJOR MARKET SHARES 2010 EURm 2009 EURmChina 7,149 5,990India 2,952 2,809Germany 2,019 1,733Russia 1,744 1,528USA 1,630 1,731Brazil 1,506 1,333UK 1,470 1,916Spain 1,313 1,408Italy 1,266 1,252Indonesia 1,157 1,458
  23. 23. SEGMENT INFORMATION
  24. 24. 2011 EURm 2010 EURm Change %Devices & ServicesNet sales 23,943 29,134 -18%Operating profit (non 1,683 3,162 -47%IFRS)Operating margin (non 7.0% 10.9%IFRS), %Location & CommerceNet sales 1,091 869 26%Operating profit (non 48 -173IFRS)Operating margin (non 4.4% -19.9%IFRS), %Nokia Siemens NetworksNet sales 14,041 12,661 11%Operating profit (non 225 95 137%IFRS)Operating margin (non 1.6% 0.8%IFRS), %
  25. 25. SHARE PRICE PERFORMANCE PREVIOUSTHREE YEARS Share price performance previous 3 years

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